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Implementasi Talent Management Untuk Pemulihan UMKM Agustin Amborowati; Yeni Fajariyanti; Haryanto Haryanto; Agreianti Puspitasari
COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 2 No. 5 (2022): COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/comserva.v2i5.303

Abstract

The outbreak of the covid-19 virus has had a broad impact on the Soloraya economy. Not only slowing down, not even a few have to stop operating. The implementation of the National Economic Recovery (PEN) program launched by the government to help cooperatives and MSMEs affected by the Covid-19 pandemic continues. The absorption of PEN funds has reached IDR 87.083 trillion or 70.37% of the total budget allocation of IDR 123.46 trillion. The realization of Productive Presidential Assistance for Micro Enterprises (Banpres Produktif) has reached 100% realization with a budget value of Rp28.8 trillion. The realization of this assistance has moved 12 million micro business actors who have experienced difficulties due to Covid-19. Based on PEN budget absorption data, the Ministry of Cooperatives and Small and Medium Enterprises of the Republic of Indonesia (KEMENKOP) is optimistic that the contribution of MSME exports will increase during the Covid-19 pandemic. If in 2020 MSME exports were around 14.37% of total exports, in 2021 it is targeted to increase to 15.12%. KEMNKOP's optimism about the increase in export contribution must also be balanced with the ability of MSME human resources. There are 8 things that need to be considered in handling Talent Management in Indonesia, namely organizational strategy and talent definition, talent identification, training and empowerment, appreciation, involvement, retention and career path, total quality management, and technology. The integrated talent management system model consists of corporate strategy, business strategy, attracting, developing, retaining, and evaluation of effectiveness. Where all these activities are directly supported by talent mindset culture, management support, and adequate Human Resourcer Information System. The research flow begins with an exploratory process in determining independent variables and designing research instruments. This stage includes Focus Group Discussion (FGD), Indepth Interview. Furthermore, face validity and small-scale and large-scale instrument testing. In this study, researchers will describe the implementation of Talent Management in MSMEs in Surakarta City. The sample criteria are employees at MSMEs registered with the Office of Cooperatives and SMEs of the Surakarta City Government. In this study, literature data comes from books, journals, the internet, research results and other information deemed relevant to the research topic.
The Smart Trip, Eksplorasi Potensi Agenda MICE (Meeting, Incentive, Conference, dan Exhibition) Agustin Amborowati; Yeni Fajariyanti; Haryanto Haryanto; Agreianti Puspitasari; Astrid Noviana Paradhita; Yohanes Wien Tineka; Myrtana Pusparisti
Jurnal Pengabdian Pada Masyarakat Vol 8 No 4 (2023): Jurnal Pengabdian Pada Masyarakat
Publisher : Universitas Mathla'ul Anwar Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30653/jppm.v8i4.504

Abstract

Dinas Perdagangan Koperasi Usaha Kecil dan Menengah Kabupaten Sukoharjo menyampaikan bahwa persentase pertumbuhan omset UMKM yang dibina kurang baik. Perlunya mendorong inovasi produk UMKM agar omset UMKM terus meningkat ditengah Pandemi Covid 19. Tujuan dari kegiatan ini adalah mengenalkan potensi MICE lokal, mendorong investasi dan bisnis, memberikan pelatihan dan pengetahuan kepada peserta, meningkatkan jumlah kunjungan wisatawan dan turis ke Sukoharjo, mempromosikan lokasi sebagai destinasi MICE yang menarik dan kompetitif, baik di tingkat nasional maupun internasional, dan pengembangan ekonomi lokal. Sasaran peserta kegiatan ini adalah UMKM binaan Dinas Perdagangan Koperasi Usaha Kecil dan Menengah Kabupaten Sukoharjo. Metode kegiatan yang digunakan adalah presentasi, diskusi, dan pelatihan praktis. Materi kegiatan pengabdian terdiri dari pengenalan MICE, perencanaan acara MICE, teknologi dan inovasi dalam MICE, dan praktik menyusun agenda MICE. Evaluasi kegiatan ini bisa dilakukan dengan kuesioner. Adapun hasil perhitungan rata-rata pre test dan post test diperoleh rata-rata pre test lebih rendah dari pada rata-rata post test sehingga bisa disimpulkan bahwa pelatihan tentang MICE (Meeting, Incentive, Conference, dan Exhibition) berhasil meningkatkan hasil yang lebih baik bagi peserta. Peserta menjadi mengetahui akan pentingnya penerapan digital marketing Ketika sebuah UMKM akan menawarkan MICE kepada para calon pelanggannya. Dinas Perdagangan Koperasi Usaha Kecil dan Menengah Kabupaten Sukoharjo said that the percentage growth in turnover of MSMEs being fostered was not good. There is a need to encourage innovation in MSME products so that MSME turnover continues to increase amidst the Covid 19 pandemic. The aim of this activity is to introduce local MICE potential, encourage investment and business, provide training and knowledge to participants, increase the number of tourists and tourists visiting Sukoharjo, promote the location as a destination Attractive and competitive MICE, both at national and international levels, and local economic development. The target participants for this activity are MSMEs assisted by the Sukoharjo Regency Small and Medium Enterprises Cooperative Trade Service. The activity methods used are presentations, discussions and practical training. The service activity material consists of an introduction to MICE, planning MICE events, technology and innovation in MICE, and the practice of preparing a MICE agenda. Evaluation of this activity can be done with a questionnaire. As for the results of calculating the average pre test and post test, the average pre test was lower than the average post test, so it can be concluded that training on MICE (Meeting, Incentive, Conference and Exhibition) succeeded in improving better results for participant. Participants became aware of the importance of implementing digital marketing when an MSME offers MICE to potential customers.
Implementation of TOPSIS Method to Assist the Process of Accepting New Employees in the Company Astrid Noviana Paradhita; Yeni Fajariyanti; Muhammad Tafdhil Amanda; Agreianti Puspitasari; Vivin Sulistyowati
People and Behavior Analysis Vol. 3 No. 1 (2025): January - April Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v3i1.3135

Abstract

Human resources play an important role in ensuring that all business processes in a company run smoothly. Human resources in a company must have competencies and skills that match the company’s needs. The employee recruitment process is the first gateway that must be carried out comprehensively to obtain reliable human resources. However, the company’s recruitment process is still at risk of bias and takes a long time. This study was conducted to identify a strategy for recruiting new employees who are competent according to the qualifications required by the company. This study was developed by applying a preference ordering technique based on similarity to the ideal solution (TOPSIS). The data criteria used in the study were based on a selection process commonly used in one of the state-owned companies in Indonesia, which included the results of a general intelligence test (TIU), a national insight test (TWK), a field ability test (TKB), and an interview test. The weighting used was TIU 30%, TWK 10% TWK, 20% TKB, and 40% for the interview test. The study results showed that the TOPSIS method can help companies find employees with the competencies that best match the qualifications needed. TOPSIS can also increase the efficiency of the recruitment process time by up to 70%. TOPSIS can help companies find the best 20 candidates in just 7 days, whereas, in the recruitment process, without TOPSIS, the company needs 21 to 30 days. Using TOPSIS, companies can streamline the recruitment process, reduce bias, and reduce maintenance costs.
Artificial Intelligence in Chatbot Website Platform Agreianti Puspitasari; Yeni Fajariyanti; Myrtana Pusparisti; Agustin Amborowati; Muhammad Tafdhil
Jurnal Penelitian Pendidikan IPA Vol 9 No 12 (2023): December
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v9i12.5580

Abstract

In computing discourse, a Chatbot is a computer programme that is specifically designed to simulate an interactive communication or conversation. The interactive communication is from the machine to the user (human) either through text media, sound media or visual media. Chatbots have been widely used for practical purposes such as online assistance, personalised services, or information acquisition, including in the world of global marketing. The purpose of this research is to describe how a chatbot platform provides its best function in supporting a marketing task of a corporation at a global level. The methods used in this research are: 1) System Analysis, which is the collection of information needed in building the system must be done in detail. Where this information will support all the components needed to obtain results that are in accordance with all the needs related to the design of the system to be input, 2) Preparation of flowcharts, namely the design by entering data on the status of conversations that are commonly carried out by the Help-Desk with customers. Where when the user enters a word or sentence in the column that is already available in the system, a word or sentence search process will be carried out based on the noun, this process is useful for matching whether the input given by the user is in the set of nouns that have been trained in dialogue flow. The result obtained is that the website becomes one of the company's main media in marketing its products because the website already includes all information related to the product and also related to the company. However, when using the website alone, there is no direct communication with potential buyers. Therefore, this research will develop a chatbot that can improve the performance of the Spicering ltd website.