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All Journal Jurnal Informatika Ekonomi Bisnis Jurnal Bisnis Mahasiswa Jurnal Multidisiplin West Science Media Abdimas Karya Nyata: Jurnal Pengabdian Kepada Masyarakat
Wanda Novita
Universitas Jakarta Internasional
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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Peran Mediasi Employee Engagement terhadap School Comitment Wanda Novita
Jurnal Multidisiplin West Science Vol 2 No 04 (2023): Jurnal Multidisiplin West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jmws.v2i04.289

Abstract

Penelitian ini bertujuan untuk menguji dan menganalisis peran mediasi employee engagement terhadap school commitment pada sekolah mutiara kasih, yang berlokasi pada kabupaten tangerang. Studi ini berfokus pada studi manajemen sumber daya manusia, dengan responden penelitian sebanyak 125 guru. Dalam penelitian ini data dianalisis menggunakan SPSS 23 dengan analisis jalur. Penelitian ini dilakukan berdasarkan uji asumsi klasik dan berdasarkan uji t dan uji F sebagai fit of goodness dan uji hipotesis. Hasil penelitian menunjukkan bahwa idealized influence tidak berpengaruh signifikan terhadap school commitment melalui employee engagement. Namun, contigent reward memiliki komitmen positif dan signifikan terhadap school commitment melalui employee engagement. Kontribusi employee engagement sebagai variabel pemediasi menghasilkan mediasi yang tinggi antar variabel. Hasil penelitian ini diharapkan agar dapat berguna pada bidang penelitian sumber daya manusia, khiusunya pada sekolah mutiara kasih, tangerang.
Edukasi Percepatan 5 Pilar Stbm Melalui Wirausaha Sanitasi di Provinsi Kalimantan Barat Wanda Novita
Media Abdimas Vol 1 No 3 (2022): Jurnal Media Abdimas Vol 1 No 3 Bulan November 2022
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (247.909 KB) | DOI: 10.37817/mediaabdimas.v1i3.2567

Abstract

Indonesia merupakan salah satu negara yang masih belum 100 % terbebas daribuang air besar sembarang, masih banyak daerah yang belum memperhatikanterkait hal ini, padahal sanitasi yang baik merupakan salah satu aspek yangpenting untuk meningkatkan harkat hidup kesehatan masyarakat. Sanitasi totalberbasis masyarakat (STBM) merupakan salah satu program nasional di bidangsanitasi yang bersifat lintas sektoral, program ini mulai digaungkan oleh MenteriKesehatan Republik Indonesia per agustus 2008, dimana STBM merupakanpendekatan untuk mengubah perilaku higiene dan sanitasi melalui pemberdayaanmasyarakat dengan menggunakan metode pemicuan (Peraturan MenteriKesehatan Republik Indonesia Nomor 3 Tahun 2014, 2014). WUSAN (WirausahaSanitasi) merupakan masyarakat yang menjalankan kegiatan berwirausahanya dibidang sanitasi, kolaborasi yang baik antara program stbm dan wusan yang baikdiharapkan akan menghasilkan kabupaten/ kota yang mendeklarasikan stop buangair besar sembarangan (Stop BABS), masih kurangnya kesadaran masyarakatdalam hal tersebut, dan juga kurangnya edukasi mengenai hal hal terkaitwirausaha mendorong tim pengabdian masyarakat Institut Teknologi dan BisnisSabda Setia tergerak untuk melakukan kegiatan pengabdian masyarakat denganbersinergi bersama dengan Dinas Kesehatan Provinsi Kalimantan Barat. Kegiatanini dilaksanakan dengan metode ceramah serta tutorial pelaksanaan bisnis, dimanakegiatan ini mendapatkan animo yang cukup baik dari peserta kegiatan.Berdasarkan survey yang dilakukan kepada 38 peserta, dapat disimpulkan bahwakegiatan pengabdian kepada masyarakat ini telah meningkatkan pengetahuanpesertanya dalam pentingnya berwirausaha, semangat berwirausaha, serta caramemasarkan produk / barang jadi melalui e-commerce.
Factors Affecting Repurchase Intention Wanda Novita; Yandri Ardolof Toar
Jurnal Informatika Ekonomi Bisnis Vol. 6, No. 1 (March 2024)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i4.733

Abstract

This research endeavors to scrutinize the determinants influencing consumers' satisfaction for repurchasing intention on the Shopee platform, with customer satisfaction posited as an intermediary variable. Employing a quantitative methodology, data from respondents were collected through a google form survey. The sampling strategy involved convenience sampling, yielding a cohort of 102 participants. Data analysis was executed using a partial least squares structural equation model (PLS-SEM), validated through SmartPls 3.0. The findings indicated that delivery service, brand reputation, and cashback promotions exerted a favorable impact on customer satisfaction, thereby positively influencing repurchase intentions. Moreover, customer satisfaction emerged as a mediating factor in the correlation between service delivery and repurchase intentions, as well as between cashback promotions and repurchase intentions.
How Does Artificial Intelligent Impact the Likelihood of Repurchase Intention? Adrian, Muhammad Arman Revo; Wahab, Muhammad Abdul; Wanda Novita
Jurnal Bisnis Mahasiswa Vol 5 No 1 (2025): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.v5i1.347

Abstract

This study explores the impact of AI-driven product recommendations and chatbot quality on consumer repurchase intention on the Shopee platform, with consumer consideration as a mediating factor. Data were collected through a questionnaire distributed on social media, targeting Shopee users who had previously made purchases. A total of 155 respondents were selected via purposive sampling, and the data were analysed using Partial Least Squares Structural Equation Modelling (PLS-SEM) in SmartPLS 3.0. The results show that AI-based product recommendations do not significantly influence consumer consideration or repurchase intention (p = 0.191 and p = 0.974). In contrast, chatbot quality significantly impacts both consumer consideration (p = 0.000) and repurchase intention (p = 0.004). Additionally, consumer consideration mediates the relationship between chatbot quality and repurchase intention (p = 0.000). These findings suggest that while AI product recommendations are ineffective in driving repeat purchases, high-quality chatbots play a crucial role in enhancing consumer engagement and loyalty. The study provides insights into the effectiveness of AI in e-commerce marketing and emphasizes the importance of chatbot quality in fostering consumer satisfaction and repurchase intention.
Pentingnya Sertifikasi Halal dalam Meningkatkan Daya Saing Produk Didesa Kota Guring Aqila Fadhil; Kanada Komariyah; Clhora Meiroati; Luthfi Aji Santoso; Merry Amelia; Sena Tarisma; Sepri Minarto; Wanda Novita
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 3 (2024): September : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i3.518

Abstract

Halal certification plays a crucial role in enhancing product competitiveness, particularly in Kota Guring Village. Many producers in this village do not fully understand the benefits of halal certification, which may reduce their products' competitiveness in both local and international markets. This study aims to analyze the importance of halal certification in increasing product competitiveness in the village. The method used includes surveys and interviews with local producers as well as secondary data analysis from various related sources. The results show that halal certification can increase consumer trust, expand markets, and improve product quality. Therefore, halal certification is an important strategy that local producers need to adopt to compete in broader markets.
Co-Authors Adrian, Muhammad Arman Revo Aqila Fadhil Clhora Meiroati Kanada Komariyah Luthfi Aji Santoso Merry Amelia Sena Tarisma Sepri Minarto Wahab, Muhammad Abdul Yandri Ardolof Toar