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All Journal Jurnal Pengabdian Bisnis dan Akuntansi Soedirman Management Analysis Journal
Made Virma Permana
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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STRATEGI PEMASARAN MELALUI MARKETPLACE DALAM UPAYA PENINGKATAN PENJUALAN PADA UMKM KLASTER OLAHAN PANGAN DI KOTA SEMARANG Rahmadani Nur Permanawati; Ketut Sudarma; Made Virma Permana; Ascaryan Rafinda
Jurnal Pengabdian Bisnis dan Akuntansi Soedirman (JPBA) Vol 1 No 2 (2022): Jurnal Pengabdian Bisnis & Akuntansi Soedirman
Publisher : Jurusan Akuntansi Fakultas Ekonomi dan Bisnis Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (250.196 KB) | DOI: 10.32424/1.jpba.2022.1.2.7420

Abstract

The increase in population growth in Indonesia has led to an increase in food consumption. The need for food consumption will always increase, so the processed pangen cluster MSMEs are predicted to continue to grow significantly so that they can meet the necessary food needs. The Cooperative and MSME Agency of Semarang City noted that processed food products still dominate the types of SMEs in Semarang City at 55%. However, these SMEs still market their products in a simple way, where they make products based on what they can do and sell their products without any maximum effort. As a result of such marketing conditions, their businesses are difficult to develop. On the other hand, competition in the business world has become very tight in the current era of globalization. Therefore, this service aims to provide education for residents and managers of food processing cluster MSMEs in Semarang city about the importance of utilizing marketplaces to increase sales for their products. In a broader scope, it can advance the potential development of MSMEs in the processed food sector in the city of Semarang. The output targets of this service are publications in mass media, publications in national service journals, and video highlights of activities.
The Phenomenon of Quiet Quitting. How Organizational Factors Affect Employee Productive Behavior Made Virma Permana; Kris Brantas Abiprayu; Vini Wiratno Putri; Siti Ridloah; Altista Pradita Prismanti; Hanina Humaira; Fryza Naufal Laksmana
Management Analysis Journal Vol. 13 No. 3 (2024): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v13i3.24703

Abstract

This study aims to analyze  a model of productive behavior to overcome the phenomenon of quiet quitting. This study empirically examines the causes and implications of quiet quitting  behavior in higher education. This study examines whether the condition of employees from various generations has experienced changes in working methods and mindsets that cause the phenomenon of quiet quitting. In the long term, this phenomenon is suspected to reduce the behavior of extra roles in the organization. This study will use a quantitative approach to examine the factors that can encourage the emergence of quiet quitting  behavior in employees and its impact on performance. The number of samples used is 100-200 employees of public and private companies, with a distribution of varying range of positions and ages. The results of this test can help company leaders in Indonesia to identify quiet quitting  behavior and can be used to mitigate the negative effects caused.
Co-Authors Altista Pradita Prismanti Ascaryan Rafinda Fryza Naufal Laksmana Hanina Humaira Ketut Sudarma Kris Brantas Abiprayu Rahmadani Nur Permanawati Siti Ridloah Vini Wiratno Putri