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All Journal Al-Mutsla: Jurnal Ilmu-Ilmu Keislaman dan Kemasyarakatan Shoutika: Jurnal Komunikasi dan Dakwah Communicative : Jurnal Komunikasi dan Penyiaran Islam
Nurhakki
IAIN Parepare
Religion Humanities Education Languange, Linguistic, Communication & Media Social Sciences Other

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SURVEI KEBERHASILAN KEGIATAN OUTING PLUS 8 BAGI MAHASISWA KPI 2021 Nur Padilah Khaerani; Anisa Nabila Nurdin; Yulinar; Cahya Kamila; Muh.Fadli Masri; Andi Dian Fitriana; Nurhakki
SHOUTIKA Vol. 2 No. 1 (2022): Jurnal Shoutika
Publisher : Rumah Jurnal STAIN Majene

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (623.47 KB) | DOI: 10.46870/jkpi.v2i1.171

Abstract

Abstract The Islamic Communication and Broadcasting Study Program aim to prepare academics who have professional communication skills and skills in the field of broadcasting, both television and radio broadcasting. To realize alumni who have competence in this field, the Islamic Communication and Broadcasting Study Program IAIN Parepare carries out a training activity and provides basic competencies for the study program to new students every year. The activity in the form of training was called outing plus 8. To find out whether the activity was successfully carried out in accordance with its objectives and whether it had an impact on the participants, the researchers used quantitative research methods with a survey approach and used questionnaires as research instruments. This study uses Kirkpatrick's 4-level theory of training model.The results of the study show that outing plus 8 activities have a high success rate for KPI 2021 students. Keywords : outing plus 8, broadcasting training, Success rate Abstrak Prodi komunikasi dan penyiaran islam bertujuan untuk mempersiapkan akademisi yang memiliki kemampuan berkomunikasi secara professional serta keterampilan dalam bidang penyiaran baik itu penyiaran televisi dan radio. Untuk mewujudkan alumni yang memiliki kompetensi di bidang tersebut maka, Prodi Komunikasi dan Penyiaran Islam IAIN Parepare melaksanakan sebuah kegiatan pelatihan dan pembekalan kompetensi dasar prodi kepada mahasiswa baru setiap tahunnya. Kegiatan dalam bentuk pelatihan tersebut bernama outing plus 8. Untuk mengetahui apakah kegiatan tersebut berhasil dilaksanakan sesuai dengan tujuannya dan apakah memberikan dampak pada peserta, maka peneliti menggunakan metode penelitian kuantitatif dengan pendekatan survei dan menggunakan kuisioner sebagai instrument penelitian. Penelitian ini menggunakan teori 4 level model pelatihan Kirtpatrick. Hasil penelitian menunjukkan bahwa kegiatan outing plus 8 memiliki tingkat keberhasilan yang tinggi bagi mahasiswa KPI 2021. Kata Kunci : Outing Plus 8, Pelatihan Broadcasting, Tingkat keberhasilan
Komunikasi Algoritmik dan Fenomena Privacy Paradox: Sikap Mahasiswa terhadap Targeted Advertising di Media Sosial Hayana; Nurhakki; Maryam Mahasura
AL-MUTSLA Vol. 8 No. 1 (2026): Jurnal Al Mutsla
Publisher : STAIN MAJENE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46870/jstain.v8i1.2395

Abstract

Perkembangan kecerdasan buatan dalam lanskap media baru melahirkan sistem komunikasi algoritmik yang mampu menyajikan iklan terpersonal (targeted advertising) berdasarkan jejak digital pengguna. Penelitian ini bertujuan untuk membedah fenomena privacy paradox di kalangan mahasiswa, yaitu adanya kesenjangan antara kecemasan privasi data dengan perilaku konsumsi digital harian.. Menggunakan pendekatan kualitatif deskriptif, data dikumpulkan melalui wawancara mendalam dan kuesioner terbuka terhadap 24 mahasiswa pengguna aktif media sosial (Instagram dan TikTok). Hasil penelitian menunjukkan bahwa mahasiswa memiliki kesadaran algoritmik (algorithmic awareness) yang tinggi dan mampu mengidentifikasi mekanisme kerja Big Data serta pelacakan jejak digital. Namun, melalui mekanisme kalkulus privasi (privacy calculus), mahasiswa melakukan kompromi kognitif. Mereka menoleransi penetrasi privasi dan risiko kebocoran data demi mendapatkan keuntungan pragmatis berupa efisiensi pencarian informasi, personalisasi konten, dan kepraktisan konsumsi ekonomi digital. Penelitian ini menyimpulkan bahwa literasi media kritis mahasiswa pada akhirnya bernegosiasi dan takluk di bawah kenyamanan teknologi kapitalisme pengawasan (surveillance capitalism).
NETIZENS' INTERACTIONS AND PERCEPTIONS OF YOUTUBE VIDEOS “PANDJI'S MESSAGE TO THE PRESIDENT AND JOKOWI'S POLITICAL DYNASTY” Khairul Subhan Basri; Iskandar; Nurhakki; Muhammad Qadaruddin
Communicative : Jurnal Komunikasi dan Penyiaran Islam Vol. 7 No. 1 (2026): Communicative : Jurnal Komunikasi dan Penyiaran
Publisher : Program Studi Komunikasi dan Penyiaran Islam, Fakultas Dakwah dan Komunikasi, Universitas Islam Bunga Bangsa Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47453/communicative.v7i1.4383

Abstract

Abstract : The phenomenon of political communication in Indonesia shows that YouTube functions not only as a medium for disseminating information but also as an arena for shaping public perceptions regarding issues of power, democracy, and political figures. This study examines political narratives and netizens’ responses to a YouTube video titled “Pandji’s Message to the President and Jokowi’s Political Dynasty,” which was uploaded to the Bocor Alus Politik podcast. The objective of this study is to analyze how the political messages in the video are received, interpreted, and responded to by the audience through comments, replies, sentiment analysis, toxicity, emojis, and semantic clustering. The research approach employs a qualitative method based on Social Network Analysis (SNA) grounded in Stuart Hall’s Reception Theory. Primary data was obtained from 3,592 YouTube comments, while secondary data was sourced from literature on digital political communication. Data collection and analysis were conducted using Communalytic.org, supported by VADER, TextBlob, word clouds, emoji clouds, semantic graphs, and toxicity analysis. The results indicate that the video generated a high level of digital engagement, particularly during the initial upload period, with a dominance of replies signaling active interaction among netizens. Comment sentiment was largely neutral, followed by positive comments indicating acceptance of Pandji’s criticism, while negative comments were relatively few. Toxicity levels were low, resulting in reflective discussions with minimal aggression. Semantic clustering yielded 65 main clusters and 1,452 outliers, indicating diverse interpretations of issues related to the political dynasty, Jokowi, Pandji, and democracy. These findings confirm that the digital audience is active in decoding messages, making YouTube a space for the negotiation of meaning, political expression, and the formation of public opinion. Practically, the results of this study provide benefits for researchers, the media, and content creators in understanding the dynamics of critical, participatory, and controlled digital political conversations, while also serving as a reference for effective political communication strategies in the social media era
Co-Authors A. Dian Fitriana Anisa Nabila Nurdin Cahya Kamila Desi Hayana Iskandar Khairul Subhan Basri Maryam Mahasura Muh.Fadli Masri Muhammad Qadaruddin Nur Padilah Khaerani Yulinar