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All Journal International Journal of Applied Finance and Business Studies INTERNATIONAL JOURNAL OF MECHANICAL COMPUTATIONAL AND MANUFACTURING RESEARCH Journal of Management and Industrial Engineering (JMIE) Jurnal Pengabdian Nasional (JPN) Indonesia BRIDGE: The Multidisciplinary Research Portal
Pipiet Mutiara
Sekolah Tinggi Teknologi Nusantara Lampung
Automotive Engineering Civil Engineering, Building, Construction & Architecture Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences Other

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The effectiveness of digital twin in reducing downtime in the manufacturing industry: A literature analysis S, Pipiet Mutiara Tri.; Nurraihan, Faiq
International Journal of Mechanical Computational and Manufacturing Research Vol. 13 No. 4 (2025): February: Mechanical Computational And Manufacturing Research
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/computational.v13i4.206

Abstract

The Digital Twin is an innovative technology that significantly enhances operational efficiency and production in the industrial sector. This research seeks to examine the role of Digital Twin in mitigating both scheduled and unscheduled downtime, along with the technical and non-technical elements that affect its implementation efficacy. Literature review revealed that Digital Twin facilitates real-time monitoring, precise data analysis, and enhanced process modelling, all of which aid in minimising downtime. Moreover, elements such as system integration, data quality, organisational culture, and managerial support are essential for the successful application of this technology. The research findings indicate that appropriate investment in technological infrastructure and the formulation of management strategies that foster innovation enable organisations to optimise the advantages of Digital Twin. Companies are advised to enhance employee engagement and cultivate a collaborative work environment to attain sustained competitive advantage in the context of Industry 4.0.
The Impact of Supply Chain Management on Competitive Advantage of Handicraft SMEs in Bandar Lampung Mutiara, Pipiet
BRIDGE : The Multidisciplinary Research Portal Vol. 2 No. 1 (2024): JANUARY (I)
Publisher : LPPM Sekolah Tinggi Teknologi Nusantara Lampung

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Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in economic growth, particularly in the era of the ASEAN Economic Community (AEC), which demands higher global competitiveness. This study evaluates the impact of Supply Chain Management (SCM) practices on competitive advantage and organizational performance among handicraft MSMEs in Bandar Lampung City. Data were obtained from 55 MSME members registered with the Bandar Lampung Cooperative and MSME Office through a closed-ended questionnaire using a Likert scale of 1-5. The data were then analyzed using Structural Equation Modeling-Partial Least Square (SEM-PLS) with SmartPLS 3. The results indicate a significant positive impact of SCM practices on organizational performance, SCM practices on competitive advantage, and competitive advantage on organizational performance. Thus, effective supply chain management practices can enhance the competitive advantage and organizational performance of MSMEs, strengthening their position in global competition.
ANALISIS SUPPLY CHAIN PENGANGKUTAN KELAPA SAWIT MENGGUNAKAN KAPAL TANKER DI PT. BHAITA JAYA SAMUDRA Mutiara, Pipiet
Journal of Management and Industrial Engineering (JMIE) Vol. 2 No. 1 (2023): MARET
Publisher : LPPM Sekolah Tinggi Teknologi Nusantara Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (282.056 KB)

Abstract

Pemilihan sarana transportasi tentunya disesuaikan dengan bahan yang diangkut, jarak tempuh serta volume bahan bakunya. Untuk volume sedikit maka dapat menggunakan sarana transportasi udara. Untuk distribusi bahan baku tertentu dalam volume terbatas misalnya 10 ton dapat menggunakan sarana transportasi darat misalnya untuk kelapa sawit, batu bara, beras, gula dan sebagainya. Berdasarkan latar belakang tersebut maka rumusan masalah dalam penelitian ini adalah untuk mengetahui kegiatan pengangkutan kelapa sawit sebelum dan sesudah koordinasi dengan supply chain menggunakan kapal tanker di PT. Bhaita Jaya Samudra. Dari hasil pengolahan data dan analisa pemecahan masalah diambil kesimpulan sebagai berikut konsumen dan PT. Bhaita Jaya Samudra akan mendapat penghematan biaya. Total penghematan biaya total cost tanpa koordinasi sebesar Rp. 225.588.300 dan total cost setelah koordinasi Rp. 225.084.900. Ada penghematan sebesar Rp. 503.400.
Developing a digital marketing–driven hybrid entrepreneurship model for wood waste craft MSMEs S, Pipiet Mutiara Tri; Rahman, Taufik; Olga, Lidia
International Journal of Applied Finance and Business Studies Vol. 13 No. 4 (2026): March: Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijafibs.v14i4.445

Abstract

This study aims to design a hybrid entrepreneurship model based on digital marketing tailored to the needs of small-scale woodcraft MSMEs in rural areas. A mixed-methods approach was employed through a survey of 75 respondents and Focus Group Discussions (FGDs). The findings indicate that while entrepreneurs exhibit strong motivation and basic managerial capabilities, their digital literacy and use of online marketing channels remain limited. This reveals a readiness gap between intention and digital competence. In response, a conceptual model was formulated at Technology Readiness Level (TRL) 2, comprising four components: internal entrepreneurial readiness, integration of hybrid marketing channels (offline and online), mechanisms for training and mentoring, and strategic outcomes in the form of increased literacy and competitiveness. The model was developed modularly and grounded in field data, offering a framework for targeted interventions in training programs and policy design for digitally empowered MSME development.
Peningkatan Kapasitas Produksi dan Pemasaran melalui Integrasi Teknologi Produksi dan Digital Marketing UMKM Kerupuk Kemplang Ummi Rahman, Taufik; Riyanto, Dwi Agus; Trisentian, Pipiet Mutiara
Jurnal Pengabdian Nasional (JPN) Indonesia Vol. 7 No. 2 (2026): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63447/jpni.v7i2.1659

Abstract

Crackers made from wheat flour and processed fish have become a popular snack among Indonesian consumers. Mrs. Ratih Wardani, owner of Ummi Kemplang Crackers MSME located on Jalan Gatot Subroto, Gang Serasan 1, Bumi Raya Village, Bumi Waras District, Bandar Lampung City, encounters significant obstacles in marketing her products. Narrow market reach hinders business expansion. MSMEs play a vital role in Indonesia's economic development by utilizing local resources. However, digital transformation has become an urgent necessity to expand market reach, accompanied by improved financial management. This community service program aims to enhance production capacity and marketing strategies. Production process modernization is expected to boost the economic welfare of business partners. Marketing improvements were achieved through developing an online sales website that reaches local, national, and international markets. The provision of mixing and cutting machines successfully increased production capacity by 30% while opening opportunities for product diversification.
Co-Authors Dwi Agus Riyanto Faiq Nurraihan Lidia Olga Taufik Rahman