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Analisa Corporate Social Responsibility pada PT Unilever Indonesia pada Bisnis Internasional di Indonesia Edi Yulianto Putra; Yuliana Shintia; Tata Fransiska Putri; Xena Amanda; Putri Tazkia; Sevilla Nadia Amada; Destiana Safitri
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 2 (2023): Juni: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i2.1664

Abstract

Dewasa ini, sebuah perusahaan multinasional harus mampu menciptakan keunggulan yang tidak dimiliki oleh perusahaan korporasi lainnya. Strategi dinamika bagi perusahaan harus sejalan dengan implementasi sehingga tim manajer dapat memantau aktivitas perusahaan. Metode penelitian yang diterapkan dalam mengkaji permasalah ini adalah metode data penelitian secara kualitatif. Pendekatan dilakukan peneliti menggunakan metode explanatory research atau penelitian penjelasan. Artikel ini dibuat untuk menganalisis penerapan Corporate Social Responsibility (CSR) yang telah diterapkan oleh PT Unilever Indonesia berbasis sosial dalam rangka meningkatkan efisiensi sistem yang dibuat oleh PT Unilever Indonesia dengan berbagai sistem yang telah diperkenalkannya.
Analisa Proyek pada Usaha Bisnis Sociopreneurship Produk Glowish Destiana Safitri; Putri Tazkia; Xena Amanda; Yuliana Shintia; Tata Fransiska Putri; Sevilla Nadia Amada; Renny Christiarini
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 1 No. 3 (2023): Juli : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v1i3.873

Abstract

This article was created to research one of the business ideas to be developed, namely Glowish Products which is a social-based business idea made from recycled materials derived from fruit peels. This research focuses on a business idea that is made into a project aimed at achieving the goals desired by the business. The project that is carried out is carefully planned until it forms the deliverables expected by the business. The research method used is descriptive method. The results of the analysis obtained consist of project integration, scope, time, and quality of the business being run. This article also uses the critical path method for scheduling the project to be carried out with the need for a good controlling system.
Analisa Strategi Bisnis pada PT. Unilever Indonesia Destiana Safitri; Yuliana Shintia; Putri Tazkia; Xena Amanda; Tata Fransiska Putri; Sevilla Nadia Amada; Rizqy Anantia
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 2 (2023): Juni: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i2.1661

Abstract

This article aims to analyze the business strategy of PT Unilever Indonesia. PT Unilever Indonesia is a multinational company engaged in the largest staple food in the world. The analysis is carried out in the form of internal, external, and competitive analysis that has been carried out by the company. The results of the analysis show that the company's strategy is a means of using its strengths to overcome its internal weaknesses. PT Unilever has rapid and significant growth, large market potential, large consumer market demand, innovation and strategy that continues to develop and has government support that is able to fight competitors.