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All Journal Indonesian Journal of Advanced Social Works (DARMA)
Peridawaty
Fakultas Ekonomi dan Bisnis, Universitas Palangka Raya
Education Social Sciences

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Business Implementation Strategy in Improving the Performance of the Snack Food Business in Binaan Villages in Kapuas, Central Kalimantan Rita Yuanita Toendan; Peridawaty; Hansly Tunjang
Indonesian Journal of Advanced Social Works Vol. 2 No. 2 (2023): April 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/darma.v2i2.3862

Abstract

Systems management in the field of management focuses on SDM and marketing to improve business performance. Community service is carried out in the target villages by conducting business strategy training such as making financial system management, marketing schemes and monitoring product quality. This activity was carried out by 30 business actors in Kapuas, Central Kalimantan. The results of monitoring and evaluation activities for four months show that it is very important to conduct training to implement business strategies in improving business performance. The implications of these results can improve business performance in a sustainable manner to increase the selling power of snack products in the assisted villages.
Co-Authors Hansly Tunjang Rita Yuanita Toendan