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Analisis Pengaruh Kepercayaan, Kepuasan, dan Reputasi Terhadap Loyalitas Konsumen Online Shop Dalam Pembelian Produk di Toko XYZ Jihad Kamilullah; Ari Kusyanti; Himawat Aryadita
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 7 (2018): Juli 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

Toko XYZ is one of the online mall that carries the business model maket place, with Toko XYZ, every individual, small shop and brand, can compete and have an online store easily and for free. The development of Toko XYZ is very dependent on the growth rate of customers who buy products in the store, the more customers who are loyal to Toko XYZ will be more rapid growth. However, customer loyalty by certain factors, data from Yayasan Lembaga Konsumen Indonesia (YLKI) in 2016 shows complaints of e-commerce customers in Indonesia such as unposted items, unilateral cancellations, refund process, misleading information, and dispute resolution, with the existence of such problems leads to decreased customer loyalty. So this research will discuss about the influence of customer satisfaction, customer trust, and reputation of the company to customer loyalty at item purchasing in Toko XYZ. This study refers to previous research as the foundation of a conceptual framework which then hypothesized the relationship between the four construct. The sample in this research amounted to 150 data taken from users Toko XYZ. From the results of this research shows that Toko XYZ customer loyalty is strongly influenced by Toko XYZ reputation level and customer satisfaction level when purchasing products in Toko XYZ, then reputation is a major factor in increasing customer satisfaction, trust and loyalty.
Evaluasi Kualitas Website Forum Diskusi Online Menggunakan Metode Webqual 4.0 dan Importance Performance Analysis (Studi Kasus Pada Website Dictio) Ega Claudia Iqla Azizah; Himawat Aryadita; Admaja Dwi Herlambang
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 8 (2018): Agustus 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

Dictio is an online discussion group which established to help people for discussing, sharing experiences with communities, sharing knowled and thoughts as well as question & answer more confortable, professional and open. The aim of this research is to know the usability, information quality and service interaction quality on Dictio based on Webqual 4.0 method. Data collection gathered from spreading the questionnaire then analyze the data using descriptive method and Importance Performance Analysis (IPA). As a result, on the usability has 1 indicator goes to quadrant I (main priority), 2 indicators go to quadrant II (preserve achievement), 3 indicators go to quadrants III (low priority) and 2 indicators go to quadrants IV. On information quality has 2 indicators go to quadrants I (main priority), 2 indicators go to quadrants II (preserve achievement), 3 indicators go to quadrants III (low priority). On service interaction quality has 1 indicator goes to quadrant I (main priority), 4 indicators go to quadrants II (preserve achievement), 2 indicators go to quadrants III (low priority). As it shown, the writer recommended an improvement toward the quality based on relevance journal and research.
Analisis Perbandingan Website Toko Buku Online Menggunakan Website Usability Evaluation Tool (Studi Pada Bukukita dan Tokopedia) Lestari Fajrin Rohmah; Himawat Aryadita; Yusi Tyroni Mursityo
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 8 (2018): Agustus 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

E-commerce is one of proof of business development that happened in Indonesia. One of viable highlighted is the e-commerce book sales. Most of them, specially provide book buying and selling services. Others make the book as one of the items they offer. Bukukita and Tokopedia are one of each example. But both of those websites still do not have a maximum level of usability and there are still many shortcomings that reduce the user's convenience. This study compared the two websites in the aspects of usability in order to find out how the level of usability and which sites users easier. The evaluation of the two websites used a WEBUSE questionnaire consisting of: (1) content, organization, and readability, (2) navigation and links, (3) user interface design, and (4) performance and effectiveness. The samples were 17-25 year olds who have visited the Bukukita or Tokopedia website. The results of the evaluation showed that both websites were at usability good level and has no significant differences. Category of content, organization, and readability was category with the highest usability level on both web sites. While the category of performance and effectiveness was the category with the lowest usability level on both websites.
Analisis dan Perancangan Sistem Informasi Manajemen Donasi, Kegiatan, dan Relawan bagi Komunitas Sosial di Kota Malang (Studi Kasus: Komunitas TurunTangan Malang) Mochammad Rifqi Ramadhani; Himawat Aryadita; Satrio Agung Wicaksono
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 9 (2018): September 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

TurunTangan Malang is a social community located in Malang City and it is part of Turun Tangan Indonesia. Currently, TurunTangan Malang is engaged in several fields, including education, culture, environment, and other fields that are adjusted from the existing problems in Malang. During did social activities, Turun Tangan Malang has several problems. Problems faced are the need of funds in conducting activities, limited human resources and not good enough in volunteer management. From the problems stated above, it is necessary to analyze and to design an application that can help Turun Tangan Malang search for donations, managing activities and volunteers. In this research, The analysis and design process are used Rational Unified Process (RUP) method. in RUP Method, developer and user are together define all needs sepecification to be on system and control all required resourches in determining the scope. The RUP method also systematically controls the changes that occur in the system. This research results are modeling of current business processes and proposals, user needs lists use case modeling, system design and system prototypes. Moreover, evaluation is did of tracebility and cognitive walkthrough to trace the scope of needs with implementation and prototype review to the user.
Analisis Kualitatif pada Situs Website Forum Diskusi Menggunakan Usability Testing (Studi Kasus: www.dictio.id) Tony Effendi; Himawat Aryadita; Adam Hendra Brata
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 9 (2018): September 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

Website dictio is a community to share, learn, discuss intelligently, critically, and courteously through online media. Based on the interviews to stakeholders of dictio parties, it is found that dictio website has a problem, which is the use of features contained in the website dictio like the use of language. The purpose of this usability testing is to measure the quality level of the website and it can be a material improvement proposal for dictio developer team. Data collection used in this research is by using questionnaires, giving test assignments, and conducting interviews after testing dictio website. From the test results, it can be obtained that the usability value of the Effectiveness criteria is 78%, then 75% for usability level value of Usefulness, 31% for usability level value of Satisfaction, and then 75% for usability level value of Efficiency. In the use of language in dictio website, the result of the interview showed that partisipants prefer using two languages, namely Indonesian and English, and for like lending features, partisipants prefer using thumb up. Hereafter, we suggest improving usability criteria in each category. There are two recommendations improvement for usability criteria value of Effectiveness, one recommendation improvement for usability criteria value of Usefulness, five recommendations improvement for usability criteria level of Satisfaction, and last two recommendations improvement for usability criteria Efficiency.
Analisis Keterkaitan Tingkat Kepercayaan Pengguna Dalam Melakukan Transaksi Online (E-Commerce) Pada Instagram Fida Royani; Ari Kusyanti; Himawat Aryadita
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 9 (2018): September 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

The growth of internet users who are very significant to make many new things appear, one of which is trade transactions of goods and services over the internet. Instagram can provide benefits, the advantages in terms of doing business as a sales promotion and media. Indonesia ranks as the highest peak of the country's Internet users become victims of Cyber crime a vulnerable become victims of online crime. This study developed a framework for theories that explain what factors affect the level of trust in conducting online transactions through an account online shop on instagram. Samples obtained as many as 120 respondents. Later data analysis on the research of multiple linier regression using this. The results of this research show that the level of trust at the time of online transactions is influenced by the abundance of the perceived benefits of the user in fulfilling the needs or progression to follow or adapt current products , makes it easy for the buyer at the time of the transaction and the user feel safe at the moment provide personal information when making a transaction.
Analisis Pengaruh Kepercayaan Dan Risiko Pengguna Dalam Niat Pembelian Online Di PT. XYZ Dengan Menggunakan UTAUT (Unified Theory Of Acceptance And Use Of Technology) Muhammad Iqbal Rofi'i; Ari Kusyanti; Himawat Aryadita
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 10 (2018): Oktober 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

PT. XYZ is the e-commerce site in Indonesia which was founded by Hendrik Tio with his friends in 1993 with the name of PT. XYZ. Until now there are many complaints submitted by the number of products that are not in accordance with the number of existing stock, abuse of promotion, slow response in handling consumer problems, goods received not in accordance with the desired, the price is more expensive than other sites, the process of a long refund and others. This research, used Unified Theory of Acceptance and Use of Technology (UTAUT) model as the main model with the behavioral intention. Performance expectancy, effort expectancy, social influence, facilitating condition, perceived trust and perceived risk. The perceived trust variable was affected by perceived risk, perception market orientation, and perceived site quality. Samples obtained were 122, which based on Hair formula. Then the data analysis in this study using multiple linear regression. The results of this research indicate that the variable of perfomance expectancy, facilitating conditions, perceived trust and perceived risk affect significantly toward behavioral intention. Besides, the variables of perceived market orientation and perceived site quality affect significantly toward perceived trust.
Analisis Faktor-Faktor Yang Memengaruhi Kepercayaan Dan Resiko Pengguna Dalam Bertransaksi Pada E-Commerce XYZ Menggunakan UTAUT (Unified Theory Of Acceptance And Use Of Technology) Muhammad Zainul Mubarok; Ari Kusyanti; Himawat Aryadita
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 9 (2018): September 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

In Indonesia, e-commerce is getting more popular since a lot of online stores occurred in the current digital industry. One of the growing e-commerce in Indonesia is E-Commerce XYZ. It offers various products and services such as electronic devices, beauty products, household stuffs, and many more. This research is conducted to learn the leverage factors of consumer's decision on doing a transaction in Elevania. The research used Unified Theory Acceptance and Use of Technology (UTAUT) model while added trust and risk factor. The variables of the research are consumer trust, perceived risk, performance expectancy, social influence, effort expectancy, facilitating conditions, and behavioral intention. Analysis technique used multiple linier regression. The research finally found that partially, only consumer trust and social influence factor have significant positive leverage toward behavioral intention. Meanwhile, all factors simultaneously have significant leverage toward behavioral intention
Analisis Penerimaan Teknologi Cloud Storage Menggunakan Technology Readiness Acceptance Model (TRAM) Pada Badan Eksekutif Mahasiswa Institut Teknologi Sepuluh Nopember Hannah Rosmayanti; Himawat Aryadita; Admaja Dwi Herlambang
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 10 (2018): Oktober 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

The objective of cloud storage technology are improve the operational of an organization to achieve the expected objective. Badan Eksekutif Mahasiswa Institut Teknologi Sepuluh Nopember (BEM ITS) is the executant of student activities of the level of institute. Cloud storage technology is the technology that allows the user to process data and saving data on cloud or online. TRAM is a model combined of personality dimension from Technology Readiness Index (TRI) and technology dimension from Technology Acceptance Model (TAM). The population of this research is all members of BEM ITS. And the sample of this research is same with the population. This research using non-probability sampling with the technique using total sampling. Data collected through the spreading of questionnare online to 260 members of BEM ITS. This analysis method using Structural Equation Modeling (SEM). The optimism of members has a positive and significant influence with the perceive usefulness and perceive ease of use. Innovativeness has a positive and significant influence with the perceive usefulness but not significant with perceive ease of use. Then, insecurity has a negatively and significantly influences with the perceive usefulness but not with perceive ease of use. Discomfort has no influence on perceive usefulness. Then, the perceive ease of use factor has a positive and significant influence with perceive usefulness.
Analisis Pengaruh Kualitas E-Service Grab Terhadap Customer Satisfaction and Loyalty menggunakan E-S-QUAL dan E-RECS-QUAL Iqbal Caraka Altino; Himawat Aryadita; Retno Indah Rokhmawati
Jurnal Pengembangan Teknologi Informasi dan Ilmu Komputer Vol 2 No 11 (2018): November 2018
Publisher : Fakultas Ilmu Komputer (FILKOM), Universitas Brawijaya

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Abstract

The rapid growth of the market share of e-commerce in Indonesia was already beyond a reasonable doubt. To deal with the intensity increasing challenges, the company in its business were required to think creatively to find a variety of breakthrough strategies that were able to create optimal synergy that contributes to the achievement of its objectives. In the industrial or business oriented customers quality of service was one of the factor that could affect customer satisfaction and loyalty. This research's goal is to know how influence the quality of service expecially e-service to customer satisfaction and customer loyalty in the Grab application user. The criteria of respondents in this research's questionnaire is a user that has done an online transaction using Grab application once transaction in minimum. Total sampel used in this research is 100 respondent chosen using simple random sampling methods. The model used in this research is adapted from Yang and Tsai wich used four latent variable: E-S-Qual, E-RecS-Qual, Online Satisfaction, dan Online Loyalty. The model then evaluated by using PLS-SEM. The research started by evaluating the model, Outer Model (Measurement Model) and inner model (Structural model). The result from this research is Online Satisfaction will have a significantly positive impact on Online Loyalty, Online satisfaction will be positively affected by E-S-Qual, Online satisfaction will be positively affected by E-RecS-QUAL, Online satisfaction will mediate the effects of E-S-QUAL on the online loyalty, and Online satisfaction will mediate the effects of E-RecS-QUAL on the Online Loyalty.