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All Journal Jurnal Ilmiah Manajemen "E M O R" Economic Reviews Journal
Syamsul B. Biki
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Pengaruh Insentif dan Reward terhadap kinerja karyawan PT. Wan Setia Chandra Priya Gunawan Abas; Andi Yusniar Mendo; Syamsul B. Biki
Economic Reviews Journal Vol. 4 No. 1 (2025): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v4i1.614

Abstract

This study aims to examine the effect of incentives and rewards on employee performance, both partially and simultaneously. The study employed a quantitative method with a descriptive quantitative approach. Primary data were collected trough questionnaires distributed to PT employees Wan Setia. The sample consisted of 34 respondents, and the data were analyzed using multiple linear regression analysis. The result showed that: 1) incentive have a positive and significant effect on employee performance, (2) rewards have a positive and significant effect on employee performance, and (3) simultaneously, incentive and rewards have a significant effect on employee performance. The coefficient of determination in this study is 49.6%, indicating that 49.6% of the variability in employee performance can be explained by incentive and rewards.
PENGARUH SERVICE QUALITY DAN DIGITAL MARKETING TERHADAP KEPUTUSAN BERKUNJUNG PADA OBYEK WISATA PANTAI BOTUTONUO KECAMATAN KABILA BONE KABUPATEN BONE BOLANGO: THE EFFECT OF SERVICE QUALITY AND DIGITAL MARKETING ON THE DECISION TO VISIT THE BOTUTONUO BEACH TOURIST ATTRACTION, KABILA BONE DISTRICT, BONE BOLANGO REGENCY Lapalanti, Mohamad Zidhan Hidayat; ANDI JUANNA; SYAMSUL B. BIKI; IRWAN YANTU
Jurnal Ilmiah Manajemen Emor (Ekonomi Manajemen Orientasi Riset) Vol. 8 No. 2 (2024): Desember
Publisher : Universitas Muhammadiyah Luwuk Banggai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32529/jim.v8i2.2309

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh service quality terhadap keputusan berkunjung, pengaruh digital marketing terhadap keputusan berkunjung, dan pengaruh service quality dan digital marketing terhadap keputusan berkunjung. Pengumpulan data menggunakan data primer yang diperoleh dari wisatawan pada obyek wisata pantai botutonuo kabupaten bone bolango yang kemudian dijadikan responden menggunakan rumus lameshow setelah melakukan perhitungan sehingga peneliti menyesuaikan sebanyak 96 responden. Hasil data yang dikumpulkan melalui pembagian kuesioner tersebut telah diuji dengan uji validitas dan reliabilitas, uji asumsi klasik, dan uji analisis regresi linear. Metode analisis data menggunakan aplikasi SPSS Versi 20. Hasil penelitian uji analisis regresi linear menunjukkan bahwa variabel service quality berpengaruh positif terhadap keputusan berkunjung, digital marketing berpengaruh positif terhadap keputusan berkunjung dan service quality dan digital marketing secara simultan mempengaruhi keputusan berkunjung. Berdasarkan perhitungan koefisien determinasi menunjukkan R² sebesar 20,3% dikategorikan sedang. dapat disimpulkan bahwa Service Quality dan Digital Marketing secara simultan berpengaruh terhadap Keputusan Berkunjung pada Obyek Wisata Pantai Botutonuo sedangkan 70,3% dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini.
Co-Authors Andi Juanna Andi Yusniar Mendo Chandra Priya Gunawan Abas Irwan Yantu Lapalanti, Mohamad Zidhan Hidayat