Ayu Citra Santyaningtyas
Universitas Jember, Indonesia

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History, Cultural Shifts, and Adaptation in Social Change: An Ethnographic Study in the Aboge Islamic Community Arif Saefudin; Ayu Citra Santyaningtyas; Arief Fahmi Lubis; Sabil Mokodenseho
Journal of Innovation in Educational and Cultural Research Vol 4, No 2 (2023)
Publisher : Yayasan Keluarga Guru Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46843/jiecr.v4i2.596

Abstract

The Aboge Islamic community faces significant challenges in facing global changes in an increasingly dynamic lifestyle. This research aims to identify the history and primary teachings of Aboge Islam that are adhered to, analyze changes or shifts in values that occur in the Aboge Islamic community, and find adaptation strategies in preserving the values of the teachings during social change. The method used was qualitative, with an ethnographic approach as a research method. Ethnographic research was used to study the culture and society of the Aboge Islamic community. The results show that the Aboge Islamic community experienced changes in its belief system and rituals due to development, education, urbanization, and da'wah. This community adopts a specialized adaptation strategy consisting of conservative and resistance approaches to maintain their traditional religious and cultural practices. With great passion and determination, they maintain the values of their ancestral cultural heritage, demonstrating that their existence and religious practices are still relevant in today's modern era. This research is very important because it can contribute to helping the government in taking the right policy for the preservation of local religious values in other areas.
Perlindungan Hukum Terhadap Konsumen Terkait Dengan Iklan Produk Kecantikan Yang Tergolong Mengelabui Konsumen Ferdiansyah Putra Manggala; Ayu Citra Santyaningtyas
WELFARE STATE Jurnal Hukum Vol. 4 No. 2 (2025): Oktober
Publisher : Prodi Ilmu Hukum Fakultas Hukum Universitas Islam Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56013/welfarestate.v4i2.3895

Abstract

The development of the world, which includes the world of communication and information, encourages the development of a perspective of human needs. This need encourages development in the business world, especially the world of marketing through advertising media. With the encouragement in the business world and the many public demands for their needs, it encourages companies to get as much profit as possible in the goods and/or services sector. The development of the need for tertiary needs has now shifted to primary needs, as well as beauty products. Beauty product companies in terms of making as much profit as possible can do anything, one of which is by encouraging marketing, in this case beauty product advertisements that seem exaggerated and give unilateral claims that the products provided are the best products in their field even though it is not uncommon for the information provided in the advertisement to seem inconsistent and contain uncertain promises in the advertisement. Therefore, the urgency of research on advertisements that are classified as deceiving consumers, in this case beauty product advertisements that deceive consumers, is considered necessary in providing insight and knowledge to the general public.