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Isnaini - Nurkhayati, Isnaini -
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PENGARUH IMPLEMENTASI INTERNAL SUPPLY CHAIN MANAGEMENT TERHADAP KINERJA OPERASIONAL PERUSAHAAN (STUDI KASUS PADA PT. PAN BROTHERS TBK, BOYOLALI) Sugiharto, Dian Aulia; Supaya, Sandi -; Nurkhayati, Isnaini -
Admisi dan Bisnis Vol 17, No 3 (2016): Oktober 2016
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (579.549 KB) | DOI: 10.32497/ab.v17i3.880

Abstract

This study aimed to know the influence of theimplementation of internal supply chainmanagement on company's operationalperformance at PT. Pan Brothers Tbk &Groups, Boyolali. The method used to collectthe data is questionnaire. The samplingmethods used are the purposive andincidental sampling with 50 respondents from100 population. The analysis methods usedare the validation test, reliability test, simplelinear regression, T test, and determinationcoefficient with SPSS 20. The empirical resultshowed that there is a positive and significantinfluence of the information sharing oncompany's operational performance. So, itcan be concluded that the implementation ofsupply chain management (informationsharing) affect significantly towardcompany's operational performance with thedetermination coefficient of R square 65.7%,while 34.3% is explained by other variables(e.g. long term relationship, cooperation,integration process).
Analysis of factors affecting the interest of the millenial generation in using financial management applications Nurkhayati, Isnaini -; Azizah, Azizah -; Sulistyani, Endang -; Winarto, Winarto -
Admisi dan Bisnis Vol 22, No 2 (2021): JUNI 2021
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v22i2.2915

Abstract

Personal money management applications are now widely found and can be downloaded for free on the playstore. This application has considerable benefits in helping the millennial generation in managing finances so that the flow of funds in and out can be recorded in detail. By knowing the flow of existing funds, it is hoped that they can manage finances more wisely.This study aims to determine the percentage of millennial generation who have used financial management applications as well as what factors encourage and hinder the millennial generation from utilizing financial management applications. It is hoped that knowing these factors can become input for financial management application developers to build their products so that they are more desirable and utilized by the millennial generation. In this study several questions will be asked in the form of questionnaires to millennial generations regarding financial management applications. From the results of the research that has been done, it can be concluded that there are still a few users of financial management applications among the millennial population. Some of the factors that hinder the interest in using a financial management application are the lack of quality of the financial management application system as desired (system quality factor), the quality of information provided by the financial management application is incomplete (information quality factor), and distrust of the security of the manager application financial (safety factor). In addition to these factors, there are other factors, namely ignorance of financial management applications and preferring to use conventional recording.
Influence of Service Quality and Price on Purchasing Decisions at PT Berkah Samudra Logistik Semarang Hartiati, Anissa Sri Novira; Nurkhayati, Isnaini -; Paniya, Paniya -
Admisi dan Bisnis Vol. 24 No. 3 (2023): OKTOBER 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v24i3.5333

Abstract

This research aims to identifying the effect of service quality and price on purchasing decisions at PT Berkah Samudra Logistik Semarang. Purposive sampling was implemented as a sampling technique for 55 respondents. The independent variables used in this study are Service Quality and Price. Meanwhile, the dependent variable used in this study is the Purchase Decision. Primary data collection using interviews and questionnaires, as well as literature studies for secondary data.”Validity test, reliability test, descriptive analysis, classic assumption test, multiple linear regression, t test, F test and coefficient of determination were chosen as the analytical method used in this study." Based on calculations that have been carried out using SPSS version 25, the results of the study shows that the result of the regression equation is Y=2.508+0.308X₁+0.624Xâ‚‚+e. In addition, the results of the t test show that the results of the t test exceed the t table and produce a "significance value of less than 0.05. Likewise the results of the F test stated that the results of the F test were 20.570, while the F table was 3.18. So it can be concluded that service quality (X1) and price (X2) have a positive and strong influence on purchasing decisions (Y). The influence of the variable that has the highest influence on purchasing decisions is the price with the highest regression coefficient of 0.624
Influence of Corporate Reputation and Direct Marketing on Purchse Decision Air Service Cargo at PT Angkasa Pura Logistics Semarang Branch Sekar, Sany -; Nurkhayati, Isnaini -; Nahar, M -
Admisi dan Bisnis Vol. 25 No. 2 (2024): JUNI 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v25i2.5732

Abstract

This study aims to determine the influence of corporate reputation and direct marketing on purchase decision at PT Angkasa Pura Logistics Semarang Branch. The sampling technique used total sampling of 36 respondents. The independent variables of the research are corporate reputation and direct marketing. Meanwhile the dependent variable of the research is purchase decision. Primary data collection using questionairre as well as literature studies for secondary data. The analytical method used is validity test, reliability test, descriptive analysis, classical assumption test, multiple linear regression, t test, F test and coefficient of determination. Based on the calculations that have been done using SPSS 25 version, the regression equation is Y = 3,096 + 0,50X1 + 0,427X2 + e. The Result of the t test show that the calculated t value is greater than t table value and produces a significance value of less than 0,05. The result of the F test shows that the calculated F value is 28,870 while the F table is 3,28. So it can be concluded that corporate reputation (X1) and direct marketing (X2) have a positive and significant effect on purchase decisions (Y). the influence of the independent variable that influences purchasing decisions dominantly is the corporate reputation variable with a regression coefficient of 0,50