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All Journal Jurnal Akuntansi dan Keuangan Syariah - ALIANSI Formosa Journal of Applied Sciences (FJAS) Jurnal Sains Student Research
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Universitas Islam Negeri Sulthan Thaha Saifuddin Jambi
Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Social Sciences Other

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Analysis of the Factors Influencing Consumer Purchase Interest in Printing and Screen Printing Businesses at Sepakatea Advertising Broni Jambi City Anita Nur Hijannah; Arsa; Sri rahma
Formosa Journal of Applied Sciences Vol. 2 No. 6 (2023): June 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v2i6.4700

Abstract

Price, Product Quality and Service Quality are several factors that influence consumer buying interest. Quality products and services at affordable prices will attract consumers to buy. The purpose of this study was to determine the effect of price, product quality and service quality on consumer buying interest at Sepakatea Adertising Broni, Jambi City. The method used is a quantitative research method. The number of samples in this study were 81 people. Multiple Regression Analysis is used as a data analysis technique. The results showed that the Price Variable had a positive but not significant effect on consumer buying interest, the Product Quality Variable had a positive and significant effect on Consumer Buying Interests and the Service Quality Variable had no significant effect on purchasing decisions. Based on data analysis in this study, these variables are valid and reliable.
Pengaruh Kepercayaan, Gaya Hidup Dan Pengaruh Sosial Terhadap Minat Penggunaan Shopee Paylater Pada Mahasiswa Fakultas Ekonomi Dan Bisnis Islam UIN STS Jambi Nur Izzati Maharani; Arsa; Firman Syah Noor
JOURNAL SAINS STUDENT RESEARCH Vol. 1 No. 2 (2023): Desember: Jurnal Sains Student Research
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jssr.v1i2.120

Abstract

This thesis is entitled The Effect of Trust, Lifestyle and Social Influence on Interest in Using Shopee Paylater in Students of the Faculty of Economics and Islamic Business UIN Sulthan Thaha Saifuddin Jambi. This study aims to determine the effect of trust, lifestyle and social influence simultaneously and partially on interest in using spaylater in students of the faculty of economics and Islamic business. The method used in this research is descriptive quantitative, where in collecting data researchers use observation, interviews, questionnaires and documentation methods. The number of samples in this study were 96 students. The results showed that trust, lifestyle and social influence had a positive and significant effect on interest in using shopee paylater. Based on data analysis in this study, these variables are valid and reliable. In testing classical assumptions with normal distribution, heteroscedasticity and multicollinearity do not occur. The magnitude of the adjusted R Square value is equal to 77.3%. This means that the variables of trust (X1), lifestyle (X2) and social influence (X3) affect the interest in using shopee paylater by 77.3% while the remaining 22.7% is influenced by other variables outside this regression model.
ANALISIS PEMBIAYAAN MODAL KERJA DALAM MENINGKATKAN PENDAPATAN INDUSTRI PISANG SALE DI DESA PURWO BAKTI KECAMATAN BATIN III KABUPATEN BUNGO Ronaldo_Prawinata; Arsa; Lidya Anggraeni
Jurnal Akuntansi dan Keuangan Syariah - ALIANSI Vol. 7 No. 1 (2024): Jurnal Akuntansi Dan Keuangan Syariah: ALIANSI
Publisher : Akuntansi research UGR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54712/aliansi.v7i1.293

Abstract

Tujuan skripsi ini untuk mengetahui analisis pembiayaan modal kerja dalam meningkatkan pendapatan industri pisang sale di Desa Purwo Bakti Kecamatan Batin III Kabupaten Bungo. Untuk mengetahui mekanisme dan kendala pembiayaan modal kerja dalam meningkatkan pendapatan industri pisang sale di Desa Purwo Bakti Kecamatan Batin III Kabupaten Bungo. Skripsi ini menggunakan pendekatan kualitatif, metode pengumpulan data melalui observasi, wawancara, dan dokumentasi dan metode analisis dilakukan dengan reduksi data, penyajian data dan kesimpulan. Hasil penelitian menunnjukkan mekanisme pembiayaan modal kerja dalam meningkatkan pendapatan industri pisang sale di Desa Purwo Bakti Kecamatan Batin III Kabupaten Bungo dilakukan dengan cara Menganalisa Kelayakan Usaha Pisang Sale, pihak bank syariah melakukan analisa terlebih dahulu dengan cara melihat pendaptan usaha, lama usaha dan kebutuhan pasar hari ini, Melakukan Bagi Hasil dengan Petani Pisang, di mana pengusaha melakukan kerjasama dengan petani pisang untuk memasok pisang yang dibutuhkan pengusaha dan Jangka Waktu Pembiayaan juga Menyesuaikan dengan Kemampuan Nasabah. Kendala dalam pembiayaan modal kerja guna meningkatkan pendapatan industri pisang sale di Desa Purwo Bakti Kecamatan Batin III Kabupaten Bungo diantaranya adalah Kelayakan Usaha Pisang Sale, dimana usaha pisang sale yang sedang dijalankan masih banyak yang belum layak mendapatkan pembiayaan karena dalam perjalananya masih baru dan belum efektif perputaran pendapatan usahanya, Kesulitan memasarkan produk, di mana pengusaha mengalami kendala saat produksi banyak dan penjualan menurun
Co-Authors Anita Nur Hijannah Firman Syah Noor Lidya Anggraeni Nur Izzati Maharani Ronaldo_Prawinata Sri Rahma