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Structural Model Kekuatan Kualitas Website dalam Membangun Citra Perguruan Tinggi Moch. Anang Karyawan; Mochamad Nurhadi; Ari Cahaya Puspitaningrum; Muhammad Septama Prasetya
Jurnal Teknologi Dan Sistem Informasi Bisnis Vol 5 No 3 (2023): July 2023
Publisher : Prodi Sistem Informasi Universitas Dharma Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jteksis.v5i3.857

Abstract

The website is an information technology facility that is the main branding tool for universities. This research uses studies at tertiary institutions that have changed from high schools to universities. This change has an impact on reducing the number of users accessing the website, so it is necessary to analyze the quality of the website to improve the image of universities. The aim was to analyze the quality of the website on the image of the university by mediating brand awareness, and its impact on user satisfaction and the intention to revisit the university's website. This research is quantitative research with a survey method. The sampling technique used purposive sampling. Questionnaires were distributed to respondents who met the criteria via Google Form in 2023 and obtained 278 respondents. The analysis technique used was Partial Least Square with Structure Equation Modeling (PLS-SEM) using measurement model evaluation and structural model evaluation using the SmartPLS application. The results of this study indicate that there is a strong influence of website quality in building a college's brand image. Improving the quality of the website is proven to be able to increase brand awareness and the image of higher education institutions. The impact of improving the university's image is increasing website user satisfaction so that there is an intention from users to revisit the university's website in the future.
Utilization Of UML (Unified Modeling Language) In The Design Of Academic Information Systems Based On The OOAD Method Laqma Dica Fitrani; Ari Cahaya Puspitaningrum
Sistemasi: Jurnal Sistem Informasi Vol 12, No 2 (2023): Sistemasi: Jurnal Sistem Informasi
Publisher : Program Studi Sistem Informasi Fakultas Teknik dan Ilmu Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32520/stmsi.v12i2.2871

Abstract

Junior high school is one of the organizations whose business processes involve teaching and learning activities under the principal's responsibility. SMP ABC is a junior high school that continually strives to improve the quality of education, one of which is its academic services. However, the process of storing and processing data at SMP ABC still uses Microsoft word and Microsoft excel. Hence, the data management process is not good and allows a lot of errors in processing academic data. The academic information system is a system that can help solve the problem of errors in data processing and make the educational service process better and more effective. So SMP ABC also needs to implement an academic information system. The results of this study are to analyze and design educational information systems using the OOAD method using UML (Unified Modeling Language) tools with several diagrams, including use case diagrams, sequence diagrams, and ERD, to facilitate academic data management and improve efficiency and effectiveness so that management data on SPM ABC can be computerized appropriately.
PELATIHAN KETRAMPILAN MEMBUAT KUE DAN DIGITAL MARKETING UNTUK PKK RT 04 PERUMAHAN BLURU KIDUL SIDOARJO Munawir, Muazaroh; Reza tianto; Ari Cahaya Puspitaningrum; Choirul Muchlis; Sindy Anggraeni
Jurnal Abadimas Adi Buana Vol 9 No 01 (2025): Jurnal Abadimas Adi Buana
Publisher : LPPM Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/abadimas.v9.i01.a9661

Abstract

Salah satu program Pemberdayaan Kesejahteraan Keluarga (PKK) adalahmeningkatkan Perekonomian keluarga, anggota PKK dan Masyarakat.Dalam rangka meningkatkan perekonomian keluarga tersebut PKK perumBluru mempunyai program kebersihan dan keasrian lingkungan. Programkebersihan itu berupa program bank sampah dan pengolahan sampah menjadipupuk organic. Untuk keasrian lingkungan dilakukan dengan penanamantanaman obat keluarga dan pembuatan beraneka ragam produk makanan danminuman dari hasil tanaman toga tersebut. Program pengabdian masyarakatini bertujuan untuk meningkatkan ketrampilan ibu ibu dalam membuat kuedan pelatihan digital marketing sehingga produk pupuk organic dan makanandapat meningkat penjualannya. Metode yang digunakan dengan melakukanpelatihan digital marketing serta membuatkan desain kemasan untuk produkpupuk dan makanan serta minuman. Hasil pelatihan menunjukkan bahwapelatihan dapat meningkatkan ketrampilan ibu ibu dalam membuat kue danmeningkatkan pengetahuan tentang digital marketing. Diharapkan pelatihanini dapat meningkatkan penjualan produk melalui pemasaran di media sosialyang akhirnya akan meningkatkan kesejahteraan keluarga, anggota PKK danmasyarakat Bluru Kidul