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Loyalitas Nasabah dari Citra Merek dan Kepercayaan Merek Bank Syariah Indonesia cabang Jombang Fahimah, Mar'atul; Rahman, Muhammad Taufiqur
JoEMS (Journal of Education and Management Studies) Vol. 6 No. 3 (2023): Juni
Publisher : Universitas KH. A. Wahab Hasbullah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32764/joems.v6i3.951

Abstract

This study aims to analyze the influence of brand image and brand trust on customer loyalty at the Jombang branch of the Indonesian Sharia Bank. The influence of brand image and brand trust on customer loyalty is an important topic in the Islamic banking industry, especially to understand the factors that can influence customers in choosing and remaining loyal to use certain bank services. The research method used was a survey with questionnaires distributed to 100 customer respondents of the Jombang branch of Bank Syariah Indonesia. The data obtained were analyzed using regression analysis to examine the relationship between brand image, brand trust, and customer loyalty variables. The results of the study show that brand image has a significant positive effect on customer loyalty at the Jombang branch of the Indonesian Sharia Bank. In other words, the customer's positive perception of the bank's brand image can influence the customer's tendency to continue using the bank's services. In addition, brand trustalso has a significant positive effect on customer loyalty. Customer trust in this bank in terms of reliability, sharia compliance and security can strengthen customer loyalty. This research makes an important contribution to the Jombang branch of Bank Syariah Indonesia in understanding the factors that can influence customer loyalty. In developing marketing and brand management strategies, banks need to pay attention to the importance of building a positive brand image and increasing customer trust through consistent reliability, sharia compliance and security. By strengthening brand image and brand trust, banks can increase customer loyalty levels and maintain a strong market share.
Rancang Bangun Sistem Kontrol Penimbangan Pupuk Berbasis Web Server Menggunakan ESP 32 Rahman, Muhammad Taufiqur; Irawan, Denny
TEKNIKA Vol. 18 No. 2 (2024): Teknika Juli - Desember 2024
Publisher : Politeknik Negeri Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.13357716

Abstract

Perkembangan teknologi dan informasi yang semakin pesat saat ini, menyebabkan industri juga mengikuti perkembangan teknologi dan informasi yang dapat membantu proses produksi yang ada. Perkembangan teknologi dan informasi tersebut ialah Internet of Things (IoT) dimana terhubungnya antara gadget dan mikrokontroler melalui router internet. Penelitian ini fokus dalam pembuatan alat penimbangan pupuk otomatis yang menggunakan mikrokontroler ESP32 yang dapat mengontrol pengisian pupuk yang di timbang dengan sensor load cell dan motor servo untuk menghentikan proses pengisian. Hasil dari penelitian ini memiliki nilai eror 0,028% dengan kesesuaian program. Penimbangan pupuk berjalan sangat efektif di bandingkan menggunakan penimbangan secara manual. Penelitian ini masih memerlukan perngembangan untuk penambahan sensor – sensor yang dapat menunjang keakuratan dan informasi yang di dapat.
Pengaruh Kepemimpinan Transformasional, Budaya Organisasi, dan Teknologi Informasi Terhadap Kinerja Karyawan (Studi pada Karyawan Pabrik Gula Wonolangan Kabupaten Probolinggo) Rahman, Muhammad Taufiqur; Widarko, Agus; Ramadhan, Tri Sugiarti
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study aims to determine and analyze the influence of transformational leadership, organizational culture, and information technology on employee performance in the study of Wonolangan Sugar Factory employees in Probolinggo Regency. This type of research uses quantitative methods. The population is Wonolangan Sugar Factory employees with a sample of 80 respondents, and applies sampling, namely the saturated sample method. The data sources obtained come from distributing questionnaires and data processing using SPSS version 25.0 analysis media. The results of the analysis and testing show simultaneously and partially that Transformational Leadership (X1), Organizational Culture (X2), and Information Technology (X3) have a positive effect on Employee Performance (Y).  Keywords: Transformational Leadership, Organizational Culture, Information Technology, Employee Performance