Garuda - Garba Rujukan Digital

STRATEGI KOMUNIKASI BIMBA AIUEO UNIT GAMBAS DALAM UPAYA MENSOSIALISASIKAN PENTINGNYA MENUMBUHKAN MINAT BACA DAN BELAJAR ANAK SEJAK USIA DINI Horidatul Bakiyah; Mike Indarsih; Hani Yuniani; Fajar Diah Astuti
Jurnal Komunikasi dan Budaya Vol 2 No 2 (2021): Jurnal Komunikasi dan Budaya
Publisher : Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54895/jkb.v2i2.1011

Kurangnya minat baca dan belajar pada anak Indonesia berdampak pada menurunnya daya nalar dan kritis pada anak, Pentas baca BIMBA AIUEO sendiri adalah suatu kegiatan khusus dalam Hubungan Masyarakat yaitu program wajib satu tahun sekali yang harus dilaksanakan disetiap unit BIMBA AIUEO masing-masing dan salah satunya unit BIMBA AIUEO Gambas yang mengadakan acara pentas baca yang bertujuan menjalankan Misi BIMBA AIUEO yaitu mensosialisasikan pentingnya menumbuhkan minat baca dan belajar anak sejak usia dini serta dapat meningkatkan kreativitas anak dan menumbuhkan keberanian anak untuk tampil ditempat umum. Metode penelitian yang digunakan oleh penulis adalah melalui metode deskriptif kualitatif dengan teknik pengumpulan data melalui observasi, wawancara, studi pustaka dan dokumentasi. Penelitian ini menyimpulkan bahwa pentingnya menumbuhkan minat baca dan belajar pada anak harus ditumbuhkan sejak usia dini karena di usia dini adalah masa golden age dan critical period, tumbuhnya minat baca dan belajar pada anak akan berdampak sampai mereka dewasa dan dapat berkontribusi dalam kemajuan Negara Indonesia. Kata Kunci: Strategi Komunikasi, Sosialisasi, Special Event

STRATEGI KOMUNIKASI PUBLIC RELATIONS PT CAKRA MAHKOTA DALAM CUSTOMER RELATIONS Horidatul Bakiyah; Mike Indarsih; Hani Yuniani; Fajar Diah Astuti
Jurnal Komunikasi dan Budaya Vol 3 No 1 (2022): Jurnal Komunikasi dan Budaya
Publisher : Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54895/jkb.v3i1.1352

PT Cakra Mahkota is one of the companies engaged in Media Communication Services Outside Griya which was founded in 2004 in Jakarta. PT Cakra Mahkota was born in the midst of rapid growth and is developing in the Outside Griya Media industry or better known as Out Of Home Adv (OOH) in Indonesia. With experience in the field of Adv. Print Media more than 10 years. Cakra Mahkota Company provides GRIYA OUTDOOR COMMUNICATION MEDIA SOLUTIONS for industries or companies that will communicate brands, information about products offered according to the target, tailored to the needs of customers in the Dejabodetabek region of Indonesia. PT Cakra Mahkota is a company engaged in services and products. Where the role of PR is hired to build, develop and establish good relations between Customer Relations. The approved product is Bilboard or a service called advertising. While services help customers in receiving advertisements that PT Cakra Mahkota conveyed, a company must establish a harmonious relationship with its customers and company relations. Keywords: Public Relations, PR Strategy. External Public

Construction of the Meaning of the Self-Concept of Broken Home Children Yuniani, Hani; Indarsih, Mike; Astuti, Fajar Diah; Bakiyah, Horidatul; Setiyani, Kikih
INTERACTION: Jurnal Pendidikan Bahasa Vol 11 No 1 (2024): INTERACTION: Jurnal Pendidikan Bahasa
Publisher : Universitas Pendidikan Muhammadiyah (UNIMUDA) Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36232/jurnalpendidikanbahasa.v11i1.6155

One of the basic foundations for someone to choose and decide what to do is the construction of individual thinking. Time and the environment to which individuals adapt form structure. Additionally, each person has their own conception of how a marriage will affect them individually and their family formation. Marriage and family formation are socially seen as mandatory activities because it is assumed that everyone will experience it and must marry or start a family. This is a unique concern for children growing up in broken homes regarding the development of their marriage and family arrangements. Children who come from broken homes have fears and stress about marriage and family development. As normal young people from broken homes have done primary exploration and have worries about going to marriage and framing family after that, they feel injury and fear about how to run a big family. Researchers use phenomenological and purposive techniques in qualitative research. Considering that the examination that has been completed found that young people who live in broken families are afraid of getting married and starting a family, they imagine that they do not yet dare to step into marriage. Even though there are some young people who already have partners, they still need to be more open about moving up to a higher level of marriage. Additionally, the study found that children in homes with broken families believe that getting married or starting a family is a complex process that requires much planning and thought.

Roland Barthes' Semiotic Analysis in the Film “Noktah Merah Perkawinan” Indarsih, Mike; Yuniani, Hani; Astuti, Fajar Diah; Bakiah, Horidatul; Nurpikhasari, Aldinna
INTERACTION: Jurnal Pendidikan Bahasa Vol 11 No 2 (2024): INTERACTION: Jurnal Pendidikan Bahasa
Publisher : Universitas Pendidikan Muhammadiyah (UNIMUDA) Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36232/jurnalpendidikanbahasa.v11i2.7087

Communication is an activity that is carried out daily, either with people close to us or even with strangers we have just met. Communication seems simple but has various meanings because with communication someone can express their feelings. Assertive communication is the ability to express desires, feelings and thoughts to others while maintaining and respecting the rights and feelings of others. This study aims to interpret the value of assertive communication contained in the film Noktah Merah Perkawinan using Roland Barthes' semiotic approach. The research method used is qualitative descriptive research with a semiotic theory approach. The results of the study using Roland Barthes' semiotic approach can be seen from the connotation, denotation and myth contained in the film Noktah Merah Perkawinan. The results of the interpretation by denotation, connotation and myth show that communication between couples is very much needed. Each partner needs to express their desires, feelings and what is on their minds. The inability to communicate with a partner can cause various problems in the household. The disharmony of a marriage occurs because both parties are unable to communicate well, so that many misunderstandings occur.

Personal Branding Pimpinan SD Islam Al Ikhlas Dalam Mempertahankan Citra Sekolah Putri, Alantika; Yuniani, Hani; Meliala, Robbikal Muntaha
AL-MIKRAJ Jurnal Studi Islam dan Humaniora (E-ISSN 2745-4584) Vol 5 No 01 (2024): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v5i01.6223

The purpose of this study is to see how the Personal Branding of the Principals of Al Ikhlas Islamic Elementary School maintains the school's image. This study will focus on the Personal Branding of the Principals of Al Ikhlas Islamic Elementary School starting from the Vice Principal to the Principal. A qualitative approach is used through interviews and holding group discussion forums with four participants who are the leaders mentioned above. Data analysis was carried out using a thematic approach to identify patterns in the Personal Branding strategies used, challenges faced, and strategies to maintain the integrity of the school's image. The results of the study show that the Principals of Al Ikhlas Islamic Elementary School in maintaining the school's image, consistently convey the advantages of policies by using open communication. As a form of education for teachers and employees so that the cons or issues that occur do not continue into a crisis.

PENERAPAN COMPANY PROFILE PT. GRIYA IDOLA INDUSTRIAL REAL ESTATE DALAM CUSTOMER RELATIONS Horidatul Bakiyah; Fajar Diah Astuti; Hani Yuniani; Mike Indarsih
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 8 No. 1 (2023): Februari
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58487/akrabjuara.v8i1.2023

Penerapan adalah kegiatan yang dilakukan untuk memenuhi kebutuhan penggunanya dan dapatberjalan dengan baik, yang berfungsi sebagai akibat dari adanya kebutuhan manusia dalam usahauntuk mempertahankan serta mengembangkan hidup dan kehidupannya di alam semesta ini,perancangan company profile menjadi penting di dalam sebuah perusahaan karena companyprofile itu sendiri yaitu gambaran umum mengenai diri suatu perusahaan yang hendakmelakukan serangkaian promosi terpadu melalui sebuah buku. Company Profile adalah tulisanpraktisi yang berisi gambaran umum perusahaan. Gambaran ini tidak sepenuhnya lengkap, detaildan mendalam. Perusahaan bisa memilih poin-poin apa saja yang ingin disampaikan secaraterbuka kepada publiknya. Company profile sebagai media komunikasi customer relations,karena customer relations adalah strategi dalam bisnis yang mengintegrasikan proses-proses danfungsi-fungsi internal dengan semua jaringan eksternal untuk menciptakan serta mewujudkannilai bagi para konsumen sasaran secara profitable. Customer Relations ditunjang dengan datapelanggan berkualitas tinggi dan difasilitasi teknologi informasi.

Model Komunikasi Organisasi Pemberdayaan Kesejahteraan Keluarga (PKK) Dalam Mengimplementasikan Program Bank Sampah Duren Jannah, Nida Aisahtul; Yuniani, Hani; Meliala, Robbikal Muntaha
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 4 No. 3 (2024): September - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v4i3.2158

The organizational communication model functions as a tool to ensure that communication is on target in accordance with the objectives of the PKK RT 08 Kampung Padurenan organization, namely to advance the environment by facilitating the community in managing waste banks. This study aims to determine the Organizational Communication Model (PKK) in Implementing the Duren Waste Bank Program. The organizational communication model in this study uses the Stimulus-Response model and the Aristotle model with upward, downward and sideways communication directions. Flor's environmental communication theory is used to complement the organizational communication model. The research method used is descriptive qualitative. Data collection techniques include interviews, observations, documentation and literature studies. The results of this study indicate that the organizational communication model carried out by the PKK RT 08 organization in implementing the Duren Waste Bank was declared successful. This can be seen from a clear understanding of communication so that it can be ensured that all organizations involved understand what is being said. This Organizational Communication Process can also be declared unsuccessful due to the lack of active participation in communication from the head of the waste bank in each of his work program activities, so that members often feel that leaders can only give orders without giving examples.

Communication Strategy of The Prevention And Community Empowerment Team of BNN Tangerang City in The Drug-Free Village Program Riswandi, Rafa Wahyu; Yuniani, Hani; Lancia, Ferari
Golden Ratio of Data in Summary Vol. 5 No. 2 (2025): February - April
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grdis.v5i2.1179

The rate of drug abuse in Indonesia continues to increase every year, and Tangerang City, Indonesia, is one of the areas experiencing a rise in drug-related cases annually. Therefore, through the Drug-Free Village Program, BNN Tangerang City strives to reduce the level of drug abuse in the area. This study aims to explain the communication strategy used by the Prevention and Community Empowerment Team of BNN Tangerang City in the Drug-Free Village Program. The theories used in this research are the Elaboration Likelihood Model (ELM) and communication planning. This study employs a descriptive qualitative method, with the research subject being the Prevention and Community Empowerment Team of BNN Tangerang City. The findings of this study conclude that the communication strategy used by the Prevention and Community Empowerment Team of BNN Tangerang City consists of ten stages of communication planning, starting with gathering data related to the program, determining program objectives, defining strategies, segmenting the audience, selecting channels, structuring messages, conducting management planning, organizing training, implementing the program, and finally, evaluating the program. According to the Prevention and Community Empowerment Team of BNN Tangerang City, implementing the Drug-Free Village Program has been quite effective in increasing community participation in preventing drug abuse. This is evidenced by the continued operation of P4GN activities in villages that have been designated as drug-free villages, even after the program has officially ended. However, improvements in strategy evaluation and development must continue to be made to create a more effective communication strategy.

Personal Branding Pimpinan SD Islam Al Ikhlas Dalam Mempertahankan Citra Sekolah Putri, Alantika; Yuniani, Hani; Meliala, Robbikal Muntaha
AL-MIKRAJ Jurnal Studi Islam dan Humaniora Vol. 5 No. 01 (2024): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v5i01.6223

The purpose of this study is to see how the Personal Branding of the Principals of Al Ikhlas Islamic Elementary School maintains the school's image. This study will focus on the Personal Branding of the Principals of Al Ikhlas Islamic Elementary School starting from the Vice Principal to the Principal. A qualitative approach is used through interviews and holding group discussion forums with four participants who are the leaders mentioned above. Data analysis was carried out using a thematic approach to identify patterns in the Personal Branding strategies used, challenges faced, and strategies to maintain the integrity of the school's image. The results of the study show that the Principals of Al Ikhlas Islamic Elementary School in maintaining the school's image, consistently convey the advantages of policies by using open communication. As a form of education for teachers and employees so that the cons or issues that occur do not continue into a crisis.

Revitalisasi Etika Komunikasi Media Sosial Dalam Membangun Budaya Indonesia Yang Luhur dan Beradab Yuniani, Hani; Indarsih, Mike; Diah Astuti, Fajar; Bakiyah, Horidatul
Jurnal Public Relations (J-PR) Vol. 4 No. 1 (2023): April 2023
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v4i1.1957

Masyarakat Indonesia kini hidup di dua dunia, dunia nyata dan virtual. Sebagai mahkhluk social, manusia mau tak mau terikat pada falsafah hidup bangsa, budaya dan agama. Perjalanan manusia dalam melakukan proses bertukar pesan, danmemaknai berbagai peristiwa di lingkungan sosialnya tak bisa dilepaskan dari ketergantungan media, baik media massa yang telah melekat sejak lama, maupun media sosial (new media) yang menjadi perpanjangan tangan manusia saat ini. Manusia pada hakikatnya adalah makhluk paling adaptif terhadap perubahan dan perkembangan zaman khususnya dalam menggunakan teknologi dalam berkomunikasi. Ini dikarenakan perkembangan teknologi dirasakan dapat memenuhi kebutuhan dan kualitas hidup. Perkembangan dan percepatan cara-cara berkomunikasi 4.0 saat ini, memiliki dampak ikutanyakni makin luasnya kebebasan manusia mengungkapkan pikiran dan perasaan secara ekspresif sebagai pelaku komunikasi. Sehingga batasan-batasan yang sudah ajeg dipahami dan dilakukan selama puluhan tahun sebagai pedoman ber tata krama kini semakin kabur dan tergantikan dengan frasa baru, ikon dan emoticon sebagai simbol ekspresi wajah. Keberanian pelaku komunikasi juga disebabkan karena media sosial memungkinkan para peserta komunikasi bertukar pesan tanpa mengetahui identitas asli /menggunakan akun-akun anonim. Penelitian ini bertujuan untuk melihat , dan mencermati percakapan seperti apa yang banyak emngundang komentar dan berpotensi melakukan pelanggraan etika. Metode yang dilakukan menggunakan observasi partisipasi dan mengguakan data primer yakni trending topic di media sosial twitter. Hasil temuan yakni, konten yang kerap mengundang reaksi adalah percakapan mengenai agama, pilhan politik, dan pernyataan yang dianggap kebohongan. Perlu adanya penerapan etika komunikasi di media sosial untuk menjadi pedoman di tuang siber. Keyword : Etika, media sosial, literasi digital

Title

Found 21 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 21 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 21 Documents
Search