Article Per Year (5 Year)
p-Index From 2020 - 2025
4.963
P-Index
This Author published in this journals
All Journal MediaKom : Jurnal Ilmiah Ilmu Komunikasi Jurnal Studi Komunikasi Jurnal SOLMA IKRA-ITH Humaniora : Jurnal Sosial dan Humaniora Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Komunikasi Profesional Jurnal Review Pendidikan dan Pengajaran (JRPP) JURNAL PUSTAKA KOMUNIKASI INTERACTION: Jurnal Pendidikan Bahasa Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Jurnal Scientia Akrab Juara : Jurnal Ilmu-ilmu Sosial Jurnal Ilmiah Wahana Pendidikan Jurnal PIKMA : Publikasi Ilmu komunikasi Media dan Cinema Jurnal Minfo Polgan (JMP) Al-MIKRAJ: Jurnal studi Islam dan Humaniora Jurnal Ilmu Komunikasi Dan Media Cerdika: Jurnal Ilmiah Indonesia Innovative: Journal Of Social Science Research JIM: Jurnal Ilmiah Mahasiswa Pendidikan Sejarah Sinergi : Jurnal Ilmiah Multidisiplin
Robbikal Muntaha Meliala
Universitas Bina Sarana Informatika
Religion Aerospace Engineering Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Other

Published : 53 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 53 Documents
Search

 1   2   3   4   5 
TINGKAT KESESUAIAN ISI IKLAN PROMOSI PERGURUAN TINGGI DI YOUTUBE BERDASARKAN ETIKA PARIWARA INDONESIA Meliala, Robbikal Muntaha
IKRAITH-HUMANIORA Vol 1 No 2 (2017): IKRAITH-HUMANIORA vol 1 Nomor 2 Bulan November 2017
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (768.769 KB)

Abstract

Penelitian ini bertujuan untuk mengetahui sejauh mana iklan promosi akademik BSI di Youtube periode 2010-2016 berdasarkan Etika Pariwara Indonesia 2014 ditinjau dari pasal 1.2. ketentuan bahasa, pasal 1.16. ketentuantestimoni, pasal 1.20. pesan yang merendahkan produk pesaing, pasal 1.21. pesan peniruan dan pasal 2.19.lembagapendidikan & lowongan kerja. Sampel penelitian sebanyak 12 iklan yang ditentukan dengan teknik penarikansensus. Pengumpulan data menggunakan Uji Kategorisasi untuk menentukan Reliabilitas Koding, StudiKepustakaan dan Dokumentasi. Metode Penelitian yang digunakan adalah Analisis Isi Kuantitatif. Daripembahasan hasil penelitian dapat disimpulkan: nilai reliabilitas dari uji kategorisasi mencapai nilai minimum(77,8%). Modus (91,67%) ditemukan pada variabel 1 dan variabel 3 yaitu kesesuaian pasal 1.2.1 dan pasal 1.20,namun pada pasal 1.2.2. penggunaan bahasa superlatif masih sering ditemukan dengan besar pelanggaran(41,67%). Kesesuaian pasal 1.21. ditemukan pelanggaran (16,67%) dan kesesuaian pasal 2.19.1 ditemukanpelanggaran (41,67%). Sementara nilai pelanggaran terbesar ditemukan pada variabel 2 yaitu kesesuaian pasal1.16 (91,67%) di kategori 2 dan 3 tentang kesaksian yang berlebih-lebihan dari konsumen dan tidak lengkapnyapublikasi identitas konsumen saat bersaksi kepada khalayak.
REPRESENTASI SUPERIORITAS PADA IKLAN PROMOSI PERGURUAN TINGGI DI TELEVISI (STUDI SEMIOTIK PIERCE PADA IKLAN BSI GROUP) Meliala, Robbikal Muntaha
IKRAITH-HUMANIORA Vol 1 No 2 (2017): IKRAITH-HUMANIORA vol 1 Nomor 2 Bulan November 2017
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (774.58 KB)

Abstract

This research started by background the phenomenon appearance of negative responses from netizen onpromotion advertisement from BSI Group STMIK Nusa Mandiri version of office that has been published intelevision and youtube since 2016. This advertisement was suspected ignore ethic of Indonesia advertisement 2014related to the articles 1.20 about underestimate message to other product by humiliating them either direct orindirect way. This research aimed to know how superiority was represented on promotion advertisement from BSIGroup in television period 2010-2016, has content humiliating to other products and ignored ethic ofcommunication. Techniques of data collecting are literature reviews and documentations. Research methodologythat writer used is semiotic analysis with qualitative approached. Technique of data analysis that writer used issemiotic model of Charles S. Pierce with his meaning triangle consist of: sign, object and interpretent. 6 audiovisual advertisements were chosen by the writer with purposive sampling. Research result has shown thesuperiority was represented in many way, they are superlative language usage which exposed the word of qualitynumber one as a campus without research evidence earlier. The usage of story idea which compare betweenquality of BSI Graduatee Group who more proper to be manager, productive director at office than the quality ofnon BSI Graduatee Group.BSI Group pretend to promote by frontal humor in their advertisements to the audience.
MEDIA PARTISAN INDONESIA VERSUS REGULATOR MEDIA PADA PERSPEKTIF EKONOMI POLITIK MEDIA Meliala, Robbikal Muntaha; Uliyah,, Luluk
IKRA-ITH HUMANIORA : Jurnal Sosial dan Humaniora Vol 2 No 3 (2018): IKRAITH-HUMANIORA vol 2 Nomor 3 Bulan November 2018
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (531.767 KB)

Abstract

Struktur pasar media massa Indonesia saat ini cenderung bergerak ke oligopoli. Penelitian sebelumnya menunjukan pemusatan kekuatan pada 13 konglomerasi media nasional dimana beberapa dari mereka aktif di partai politik. Hal ini berpengaruh pada praktik pers bekerja saat ini dalam membentuk opini publik cenderung menguntungkan pengiklan dan kepentingan konglomerasi. Teori Ekonomi Politik Media (Moscow, 1996) digunakan dalam penelitian ini terdiri atas komodifikasi, spasialiasi dan strukturasi. Metode Penelitian: Penelitian Kualitatif Deskriptif pendekatan Fenomenologi. Dari pembahasan hasil penelitian dapat disimpulkan: Dialektika terjadi antara pihak media partisan dengan regulator media massa pada beberapa hal dimana Media Partisan menganggap masyarakat Indonesia adalah khalayak yang sudah pintar dan aktif dalam mengkonsumsi media sementara regulator beranggapan khalayak masih pasif dan mereka tidak punya pilihan dalam mengkonsumsi media. Independensi dan Netralitas adalah konsep yang berbeda dalam praktik pers, sehingga pers sebagai manusia biasa tidak ada yang dapat netral keseluruhan. Regulasi batasan kepemilikan media belum diatur dalam undang-undang kecuali hanya media televisi.
Tipologi Perubahan Citra Agnes Mo: Kajian Perspektif Psikologi Komunikasi Meliala, Robbikal Muntaha
Jurnal Komunikasi Profesional Vol 2, No 2 (2018)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (262.749 KB) | DOI: 10.25139/jkp.v2i2.1098

Abstract

Agnes Monica as a common human has surely changed in her life naturally. In her context as an entertainer, she has surely changed either in her self concept, start from her performance, her mind and her style of achievement. Branding of “Agnes Monica” change to be “Agnez Mo” would be main thesis of this research. The author has tried to classify her image as an international singer seemed from perspective of communication psychology. Based on Theory of Function by Katz (1960), Psychology of Cognitive Movement, Agnez Mo’s act referenced from 4 main reason, Act as Instrumental Function, Act as Defense Mechanism Tool, Act as Object Receiver and Encode the Meaning, and Act as Value of Self Expression in Answering One Situation. Research Methodology: Descriptive Qualitative by Documentation and Study of Literature. Conclusion  : Changed Typology of Agnez Mo’s Image as an International Singer consist of Natural Changed Typology, Planned Changed Typology, Readiness to Change of Typology , Alterative Movement and Redemptive Movement. Keywords : Changed, Image, Agnez Mo, Communication Psychology.
Analisis Model Super “A” pada Iklan Promosi Kampus di Televisi Meliala, Robbikal Muntaha
Jurnal Studi Komunikasi Vol 2, No 2 (2018)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v2i2.397

Abstract

One of private university or academy who persistent broadcasted their advertisement in television to attract desire of student candidate every year is Bina Sarana Informatika (BSI) Group. The advertisement had been broadcasted since 2009 until 2016 were packaged by different of story concept. But the appearance of advertisement from BSI Group STMIK Nusa Mandiri 2015 affected pro and contra in society especially netizen because it had been suspected ignore few regulations from Ethic of Indonesia Advertisement (EPI). This research aimed to know how message implementation of BSI Group advertisement in television toward desire of student candidates, include its production flow, how the message packaging to approach their audience target and its consequence in social aspect. Research methodology: Case Study. Conclusion: Advertisement of BSI Group STMIK Nusa Mandiri only fulfilled qualifications of Simple, Unexpected and Entertaining. But ignored categories of Persuasive, Relevant and Acceptable. Promotion message of BSI advertisement tend to humor form, offensive, popular language, were signed as strategy of marketing communication from BSI foundation to approach the audience class C. Quick Studying, Affordable Cost, and Quick to Work are three layers of hard selling promotion message from BSI Foundation which announced to the audiences.
Pelatihan Dasar Jurnalistik Sebagai Citizen Journalist Bagi Remaja Asuhan Ar Ridho Meliala, Robbikal Muntaha; Syahril, Romi; Shinta, Marlina Rahmi
Jurnal SOLMA Vol 8 No 2 (2019): Jurnal Solma
Publisher : Uhamka Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (559.405 KB) | DOI: 10.29405/solma.v8i2.3166

Abstract

Abstract This community empowerment had been conducted as one of facilitator to educate society especially the teenager who active in their social media, in order to be wise and good citizen journalist. The citizen journalist who active to contribute in national development by distributing news or articles which inline to journalistic ethic and science and not to be hoax news distributor. The benefit of this training is to empower teenager skill in writing and reporting a good news in right way so that they will be able to be a professional journalist in the future. Target of this training is teenager in age of 11 until 22 years old who active communicate and write through social media then have high curiosity toward social around. This training also had been expected as useful activity to build teenager talent in writing and profitable on social media. Keywords: Journalistic, Citizen Journalist, Teenager
Tipologi Perubahan Citra Agnes Mo: Kajian Perspektif Psikologi Komunikasi Meliala, Robbikal Muntaha
Jurnal Komunikasi Profesional Vol 2 No 2 (2018)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (262.749 KB) | DOI: 10.25139/jkp.v2i2.1098

Abstract

Agnes Monica as a common human has surely changed in her life naturally. In her context as an entertainer, she has surely changed either in her self concept, start from her performance, her mind and her style of achievement. Branding of “Agnes Monica” change to be “Agnez Mo” would be main thesis of this research. The author has tried to classify her image as an international singer seemed from perspective of communication psychology. Based on Theory of Function by Katz (1960), Psychology of Cognitive Movement, Agnez Mo’s act referenced from 4 main reason, Act as Instrumental Function, Act as Defense Mechanism Tool, Act as Object Receiver and Encode the Meaning, and Act as Value of Self Expression in Answering One Situation. Research Methodology: Descriptive Qualitative by Documentation and Study of Literature. Conclusion  : Changed Typology of Agnez Mo’s Image as an International Singer consist of Natural Changed Typology, Planned Changed Typology, Readiness to Change of Typology , Alterative Movement and Redemptive Movement. Keywords : Changed, Image, Agnez Mo, Communication Psychology.
Analisis Model Super “A” pada Iklan Promosi Kampus di Televisi Meliala, Robbikal Muntaha
Jurnal Studi Komunikasi Vol. 2 No. 2 (2018)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v2i2.397

Abstract

One of private university or academy who persistent broadcasted their advertisement in television to attract desire of student candidate every year is Bina Sarana Informatika (BSI) Group. The advertisement had been broadcasted since 2009 until 2016 were packaged by different of story concept. But the appearance of advertisement from BSI Group STMIK Nusa Mandiri 2015 affected pro and contra in society especially netizen because it had been suspected ignore few regulations from Ethic of Indonesia Advertisement (EPI). This research aimed to know how message implementation of BSI Group advertisement in television toward desire of student candidates, include its production flow, how the message packaging to approach their audience target and its consequence in social aspect. Research methodology: Case Study. Conclusion: Advertisement of BSI Group STMIK Nusa Mandiri only fulfilled qualifications of Simple, Unexpected and Entertaining. But ignored categories of Persuasive, Relevant and Acceptable. Promotion message of BSI advertisement tend to humor form, offensive, popular language, were signed as strategy of marketing communication from BSI foundation to approach the audience class C. Quick Studying, Affordable Cost, and Quick to Work are three layers of hard selling promotion message from BSI Foundation which announced to the audiences.
Tipologi Perubahan Citra Agnes Mo: Kajian Perspektif Psikologi Komunikasi Meliala, Robbikal Muntaha
Jurnal Komunikasi Profesional Vol. 2 No. 2 (2018)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (262.749 KB) | DOI: 10.25139/jkp.v2i2.1098

Abstract

Agnes Monica as a common human has surely changed in her life naturally. In her context as an entertainer, she has surely changed either in her self concept, start from her performance, her mind and her style of achievement. Branding of “Agnes Monica” change to be “Agnez Mo” would be main thesis of this research. The author has tried to classify her image as an international singer seemed from perspective of communication psychology. Based on Theory of Function by Katz (1960), Psychology of Cognitive Movement, Agnez Mo’s act referenced from 4 main reason, Act as Instrumental Function, Act as Defense Mechanism Tool, Act as Object Receiver and Encode the Meaning, and Act as Value of Self Expression in Answering One Situation. Research Methodology: Descriptive Qualitative by Documentation and Study of Literature. Conclusion  : Changed Typology of Agnez Mo’s Image as an International Singer consist of Natural Changed Typology, Planned Changed Typology, Readiness to Change of Typology , Alterative Movement and Redemptive Movement. Keywords : Changed, Image, Agnez Mo, Communication Psychology.
TINGKAT KESESUAIAN ISI IKLAN PROMOSI AKADEMIK BINA SARANA INFORMATIKA DI YOUTUBE PERIODE 2010-2016 BERDASARKAN ETIKA PARIWARA INDONESIA Robbikal Muntaha Meliala
MediaKom : Jurnal Ilmiah Komunikasi Vol 6, No 2 (2016): Mediakom Jurnal Ilmiah Ilmu Komunikasi
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract: This research is aimed to know how far academic promotion advertisement of Bina SaranaInformatika in Youtube Period 2010-2016 inline to Ethics of Indonesia Advertisement 2014 seemed from article1.2 language term, article 1.16 testimony term, article 1.20 humiliate message to the other competitor, article1.21 imitated message and article 2.19 Education Institution & Job Vacancy. 12 research samples of promotionadvertisement were founded by the author with census sampling technique. Techniques of data collecting aretest of categories by coders, literature review, and documentation. Research methodology that author used iscontent analysis of quantitative approached. From discussion of research result, can be concluded: reliabilityvalue of test categories with minimum value (77,8%). Modus (91,67%) has been founded in variable 1 and 3,they are appropriateness article 1.2.1 and 1.20, but article 1.2.2 the usage of superlative language was stillfounded with violation (41,67%). Appropriateness article 1.21 was founded with violation (16.67%) andappropriateness article 2.19.1 was founded with violation (41,67%). Meanwhile, the biggest percentageviolation was founded in variable 2 about appropriateness article 1.16 (91,67%) in category 2 and 3 abouthyperbola testimony from consumers and lack of consumer’s identity when they were speak up to the audiences. Keywords: Advertisement, Ethics of Indonesia Advertisement
Co-Authors A.Irgi Wildan Syihab Adrianty, Rizky Amelia Agistian, Virgiawan Andisa, Laras Ayu Azhar Hutomo Azhar Hutomo, Azhar Bahtiar Efendi Bender, George Wilhelm Bender, George Willhelm Darmawan, Ade Septian Darmawan, Ratu Nindy Alyssia Diah Fatma Sjoraida Eliyanti Agus Mokodompit Ervana Chyrinne Ezrin Septalastiani Firdaus, Rivan Fitriani, Gina Gustrianita Jannah, Nida Aisahtul Jordan, Muhamad Salman Marlina Rahmi Shinta P. Melly Agustin Nala Maisa Priskila Nurul Fatimah Palupi, Rety Priatna Priatna Priatna Priatna Putri, Alantika Rety Palupi Romi Syahril Sarah, Chelsea Selri Febriani Septalastiani, Ezrin Sheilawati, Annisa Catur Silfi, Ananda Silvina Mayasari Sudi, Mohamad Susanto, Teguh Tri Teguh Tri Susanto Uliyah,, Luluk Yanah, Yuli Yuniani, Hani Yuwarni Yulianah