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All Journal Jurnal Ekonomi dan Bisnis Jagaditha Akademika : Jurnal Manajemen, Akuntansi, dan Bisnis Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri JEM17: Jurnal Ekonomi Manajemen Media Mahardhika Dialektika: Jurnal Ekonomi dan Ilmu Sosial Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Penelitian Manajemen Terapan (Penataran) Airlangga Journal of Innovation Management Journal of Economy, Accounting and Management Science (JEAMS) BISMA (Bisnis dan Manajemen) Economic Reviews Journal Jurnal Manajemen Bisnis, Akuntansi dan Keuangan Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Ekonomics, Finance, and Management Studies
YOGI YUNANTO, YOGI
Fakultas Ekonomi Universitas Kdiri
Religion Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Materials Science & Nanotechnology Social Sciences

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Journal : Al-Kharaj: Jurnal Ekonomi, Keuangan

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Pengaruh Pelayanan Fasilitas, dan Harga Terhadap Keputusan Konsumen pada Wuling Perdana Kediri Dimas Ade Nugroho; Yogi Yunanto
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 4 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i4.7534

Abstract

This research aim to know the service influence, facility, and price to consumer decision at Wuling Perdana Kediri. This Research use the quantitative research method because its research data in the form of number and analyzed to use the statistic and also have fulfilled the erudite method that is concrete, objective, measured, rational, and systematic. Population in this research is all consumer of Wuling Perdana Kediri in 1 mean month; moon as much 500 people. While sample that is as much 100 consumer/responder. Method of Intake sample used is No probability Sampling. Method of data collecting passing observation, interview, questionnaire and book or literature. Method analyzes the data use the validity test and test the reliabilities, analyze the doubled linear regress, and test the determinacy (R2). From this research result inferential that: (1) there are influence which significant from service variable by partial to variable of consumer decision. This matter is relied on result sig < 0, 05 and sig. 0, 000 < 0, 05. (2) There are influence which significant from facility variable by partial to variable of consumer decision. This matter is relied on result of test t whereabouts sig < 0, 05 that is sig. 0, 02 < 0, 05. (3) There are influences which significant from price variable by partial to variable of consumer decision. This matter is relied on result of test t whereabouts sig < 0, 05 that is 2, 447 > 0, 068 and sig. 0, 031 < 0, 05. (4) There are influences which significant from service variable, facility, and price by simulate to variable of consumer decision. This matter is relied on by result of Test F that is and sig. 0, 002 < 0, 05 (Ho refused).
Co-Authors Ahmad Ihdal Umam Ariadi Santoso, Ariadi Asiska, Yuke Sepvi Dinata Bagaskara, Whicka Galuh Budi Rahayu Desi Kristant desi kristanti, desi Dimas Ade Nugroho Dita Eka Fitriana Elsa Febiola Enni Sustiyak Fendy Suhariadi Komari, Ana Lisa Elvaretta Krisdyar Lulu Hanatri Marhanifah, Attinna Meiyarti, Jesyka Putri Nonni Yap Praptini Yulianti, Praptini Sasi Utami Sasi Utami