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Tiktok Poison Against the Consumerist Culture of Madiun City People in The Era of Digital Disruption Yopie Diondy Kurniawan; Halleina Rejeki Putri Hartono; Amri Amrulloh; Qimyatusaadah, Qimyatusaadah
Socio-Economic and Humanistic Aspects for Township and Industry Vol. 1 No. 2 (2023): Socio-Economic and Humanistic Aspects for Township and Industry
Publisher : Tinta Emas Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59535/sehati.v1i2.116

Abstract

The COVID-19 pandemic, which has become an outbreak since December 2019, has changed the order of world life. Social activities that are usually carried out in person have to be carried out online, including working, studying and shopping. This causes the use of social media to increase, one of which is the TikTok application. In the TikTok application, there is a trend that is of interest to social media users, namely TikTok poison. Poison TikTok is a trend that displays content containing information about a product, such as unboxing or interesting reviews, so that it attracts the interest of the audience to shop online. This can certainly have an impact on the level of consumerism of social media users. Therefore, the aim of this research is to find out how the toxic trend of TikTok influences and its relationship to consumer behavior in the millennial generation. From this research it is known how student behavior, the impact obtained, students' responses and reasons for TikTok poison influence their level of consumerism.
The Effect of Changes in Tax Rates on Capital Structure Amri Amrulloh; Yopie Diondy Kurniawan; Halleina Rejeki Putri Hartono; La Ode Abdullah
International Journal of Economics and Management Research Vol. 4 No. 1 (2025): April : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i1.484

Abstract

This research aims to analyze the impact of changes in tax rates on corporate capital structure by highlighting how tax rate fluctuations affect financing decisions, particularly the balance between debt and equity. Using a literature review approach, the research examines various sources to identify patterns in the relationship between tax rates and capital structure, considering internal factors such as profitability, firm size, and access to external financing. The findings indicate that companies with high profitability and better access to funding are more flexible in adjusting their capital structure, while smaller or less profitable firms are more vulnerable to tax rate changes. This study contributes by offering a more holistic understanding of how tax policies influence financing decisions and emphasizes the importance of effective tax management strategies and stable tax policies. These findings have significant implications for policymakers and future research in developing relevant analytical models and strategies in the context of ever-evolving tax regulations.