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All Journal Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan)
Ribka M. Kumaat
Universitas Sam Ratulangi
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Social Sciences

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ANALISIS PENDAPATAN PETANI PESISIR PANTAI DI DESA WORI KECAMATAN WORI KABUPATEN MINAHASA UTARA (Income Analysis of Coastal Farmers in Wori Village of Wori District, North Minahasa Regency) Lidya Marcelina Johanis; Ribka M. Kumaat; Lyndon Pangemanan
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 1 No. 4 (2019): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v1i3.26277

Abstract

The objective of this research is to analyze and describe the income  of coastal farmer in Wori Village, Wori Sub District, North Minahasa Regency. The study lasted for three months from July to September 2019 This study used primary data and secondary data. Primary data were obtained by direct interview using a questionnaire (questionnaire), while secondary data were obtained from the Wori Village Office, books available at local bookstores and the internet used the google search engine to access scientific journal articles and theses from other universities related with income of Coastal Farmers. The research results showed that  the highest amount of income was  from side jobs with an average of Rp. 1,312,000 / month and the lowest income was basic income with an average of Rp. 1,293.130 / month.Keywords: Income, Coastal Farmers
PEMASARAN BAWANG DAUN DI DESA MAKAARUYEN KECAMATAN MODOINDING KABUPATEN MINAHASA SELATAN (Leek Marketing in Makaaruyen Village, Modoinding, South Minahasa Regency) Eka M.M. Rompas; Ribka M. Kumaat; Joachim N. K. Dumais
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 2 No. 1 (2020): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v1i4.27626

Abstract

This study aimed to determine the marketing efficiency of leeks seen from the marketing margins and Farmer's Share in Makaaruyen Village, Modoinding District, South Minahasa Regency. This research was conducted from July to September 2018. The data used in this study were primary and secondary data. Primary data obtained through direct interviews with farmers using a list of questions that have been prepared. Whereas secondary data was obtained from related institutions and sources relevance in this study. The variables measured in this study were selling price, sales volume,  and marketing costs. The results showed that there were 4 forms of Marketing Channels in Makaaruyen Village. Channel I, from farmers directly to the retailers of the Pinasungkulan Modoinding Market. Channel II, from farmers to collecting traders then to retailers at Amurang Market then to the end consumers. Channel III, from farmers to collecting traders then to retailers at Karombasan Market then to end customers. Channel IV, from farmers then to collecting traders then to retailers at “Bersehati” Market then to end consumers. The most efficient Leek Marketing was in Channel I because it had the highest share which was 87.5% and the lowest marketing margin, which was 12.5%.Keywords: Marketing, Leek
TINGKAT KEPUASAN KONSUMEN PADA CAFE GUDANG IMAJI COFFEE KECAMATAN WENANG KOTA MANADO (Level of Customer Satisfaction in the Gudang Imaji Cafe, Wenang District City of Manado) Theovani Dwyanti Lian; G. H. M. Kapantow; Ribka M. Kumaat
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 2 No. 2 (2020): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v2i2.29941

Abstract

This study aims to measure the level of consumer satisfaction at Cafe Gudang Imaji, in terms of product, price, place, promotion, and service aspects. This research was conducted from March to June 2020. Primary and secondary data were used in this study. Respondents consisted of 30 people were selected using accidental sampling technique. Data were measured in the Likert scale, and then analyzed using the Consumer Satisfaction Index (CSI).In general, the level of consumer satisfaction at the Cafe Gudang Imaji was classified as satisfied with CSI = 83.80%. More specifically for each apect, the satisfaction level for product (85.11%), prices (87.33%) and services (86.67%) were classified as very satisfied, while place (79.60%) and promotion (78.00%) only belonged to satisfied category.Keywords: Level of Satisfaction, Consumer Satisfaction Index, Gudang Imaji Cafe
LITERASI TEKNOLOGI INFORMASI DAN KOMUNIKASI AGROINDUSTRI RUMAH PANGGUNG DI WOLOAN KECAMATAN TOMOHON BARAT KOTA TOMOHON (Literation of Informationand Communication Technology at Agroindustry “Rumah Panggung” in Woloan, West Tomohon District, City Tomohon) Trisilia Makaudis; Ribka M. Kumaat; Leonardus R. Rengkung
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 2 No. 2 (2020): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v2i2.29942

Abstract

The purpose of this study was to determine the use of information and communication technology literacy at agroindustry “Rumah Panggung” in Woloan.  The data used in this study were primary and secondary data. Samples were taken as many as 8 businesses with “CV” status and selected by using purposive sampling.Data Analysis used was quantitative descriptive analysis. Variables were measured in 5 (five) categories, namely Very Often (SS), Frequently (S), Rarely (J), Very Rarely (SJ), Never (TP) in association with the concept of literacy in the aspects of define, access, manage, integrate, evaluate, create and communicate.The results showed that information and communication technology literacy was often used in several aspects, namely marketing, production, communication, and financial reporting, through the use of social media, email and websites.Keywords: information and communication technology, “rumah panggung”
ANALISIS KEUNTUNGAN USAHA RUMAH PANGGUNG CV SIVEL DI DESA MOKOBANG KECAMATAN MODOINDING KABUPATEN MINAHASA SELATAN (Analysis of Business Profits of Stilt House Business of “CV Sivel” s in Mokobang Village, Modoinding District, Minahasa Selatan Regency) Rizal Josua Lembong; Leonardus Ricky Rengkung; Ribka M. Kumaat
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 2 No. 4 (2021): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v2i4.33797

Abstract

This study aimed to analyze the profits of CV Sivel's "Rumah Panggung" in Mokobang Village, Modoinding District, South Minahasa Regency. The data used were primary data and secondary data and were analyzed by means of lesion profit analysis. The results showed that each of these businesses got a profit of Rp. 34,474,875 for the "30m2" type, Rp. 37,175,424 for the "63m2" type, and Rp. 58,069,767 for the "91m2" type.Keywords: Profit Analysis, Stilt Houses
STRATEGI PENGEMBANGAN PEMASARAN PRODUK AGRIBISNIS ES PISANG IJO RAJA (Product Marketing Development Strategy of “Es King Banana Green” Agribusiness ) Clerry Nathania Lungari; Ribka M. Kumaat; Celcius Talumingan
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 2 No. 4 (2021): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v2i4.33804

Abstract

This study aims to determine the marketing strategy used by the "Es Pisang Ijo Raja" business. The types of data used in this study were primary  and secondary data and SWOT analysis was applied. The results showed that the marketing strategy that must be implemented by the “Es Pisang Ijo Raja” business is an aggressive growth strategy by maintaining the taste and quality of the product and improving employee service to keep the demand for “Es Pisang Ijo Raja” high. In addition, it is necessary to maintain prices and always pay attention to packaging and product safety so that consumers would remain loyal.Keywords: strategy, strengths, opportunities, weakness, threats
ANALISIS KEUNTUNGAN USAHATANI CABAI MERAH KERITING CV FAREL DI KELURAHAN KAKASKASEN II KECAMATAN TOMOHON UTARA KOTA TOMOHON (Profit Analysis of Red Curly Chili Farming of “CV. Farel” at Kakaskasen II of North Tomohon District, Tomohon City) Jerlin Beatric Makausi; Benu O. L. Suzana; Ribka M. Kumaat
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 3 No. 2 (2021): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v3i2.35280

Abstract

This study aimed to analyze the profits of CV Farel's curly red chili farming in Kakasksen II, North Tomohon District, Tomohon City. The method used in this research was descriptive method, and applied the profit analysis.The results showed that Curly Red Chili Farming of CV. Farel earned a profit of Rp.41,354,000.- with a total cost of Rp. 25,646,000. The calculation of efficiency analysis produces an R/C Ratio value of 2.61. This showed that the farming was efficient because the value of R/C Ratio > 1, where every 1 (one) rupiah spent would produce 2.61 rupiah.
PROFIL USAHATANI PADI SAWAH DI DESA TOGID KECAMATAN TUTUYAN KABUPATEN BOLAANG MONGONDOW TIMUR (Profile of Rice Farming in Togid Village, Tutuyan District East Bolaang Mongondow Regency) Christoffel Dumgair; Ribka M. Kumaat; Tommy F. Lolowang
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 3 No. 4 (2022): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v3i4.40029

Abstract

This study aims to describe the profile of lowland rice farming, to analyze farm income, and to determine the feasibility of lowland rice farming in Togid Village, Tutuyan District, Bolaang Mongondow Timur Regency. This research was conducted for three months, from September to November 2021. Respondents were selected  using the Simple Random Sampling method. The data were collected by interview using  questionnaires. Analysis of the data used in this study were  analysis of lowland rice farming income in one growing season and analysis of Return Cost Ratio (R/C).
ANALISIS KEUNTUNGAN USAHA KERIPIK PISANG GOROHO STUDI KASUS PADA USAHA SANGKAKALA HOME INDUSTRY DI KOTA TOMOHON (Profit Analysis of Goroho Banana Chips Case study on home industry's Trunkle Busines in Tomohon City) Tracy Triani Toniga; Melisa Taroreh; Ribka M. Kumaat
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 4 No. 1 (2022): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v4i1.41262

Abstract

This study aims to analyze the benefits of goroho banana chips in the home industry of Sangkakala in the city of Tomohon.. The data used in this study were primary  and secondary data were obtained through direct interviews to owner home industry's trunkle busines in tomoho city. Analysis of The data collected in this study  by using profit analysis, and  Analysis of Revenue Cost (R/C). Based on the results of the study, it can be concluded that the home industry trumpet business in producing goroho banana chips in August 2021 incurred production costs of Rp. 3,838,335, generating revenues of Rp. 4,940,000 and obtaining a profit of Rp. 1,101,665 so that in the analysis The cost ratio obtained an R/C of 1.28, which means that the Goroho Trumpet Home Industry's banana chips business is profitable.
Co-Authors Benu O. L. Suzana Celcius Talumingan Christoffel Dumgair Clerry Nathania Lungari Eka M.M. Rompas G. H. M. Kapantow Jerlin Beatric Makausi Joachim N. K. Dumais Leonardus Ricky Rengkung Lidya Marcelina Johanis Lyndon Pangemanan Melisa Taroreh Rizal Josua Lembong Theovani Dwyanti Lian Tommy F. Lolowang Tracy Triani Toniga Trisilia Makaudis