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All Journal The South East Asian Journal of Management
Md Daud Ismail, Md Daud
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Innovativeness and Competitive Advantage among Small and Medium Enterprise Exporters: Evidence from Emerging Markets in South East Asia Ismail, Md Daud; Alam, Syed Shah
The South East Asian Journal of Management Vol. 13, No. 1
Publisher : UI Scholars Hub

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Research Aims: This study investigates the impact of innovativeness on competitive advantage along with the role of human capital and entrepreneurship orientation as drivers for innovation. Design/Methodology/Approach: The sample consists of small and medium sized manufacturers in Malaysia. A total of 193 firms participated. Data were collected via mail and drop-off survey and analysed using multiple regression analysis. Research Findings: The findings indicate that innovativeness significantly and positively influences competitive advantage. The effect of human capital and entrepreneurship orientation on innovativeness is also positive and significant. Theoretical Contribution/Originality: The findings of this study also have theoretical implications wherein the results lend support to the appropriate role of innovativeness in creating competitive advantage and its role in the human capital and entrepreneurship orientation towards innovativeness. Managerial Implications in the Southeast Asian context: The present study suggests that small and medium enterprises (SMEs) managers should focus on developing organisational value and capacity to encourage the creation of novel business solutions. These resources are entrepreneurship orientation (EO) and human capital. Successful export ventures, with a background of limited resources, can be achieved by employing incremental internationalisation frameworks. Research Limitations and Implications: This study bears several limitations. First, most of the samples are businesses owned by the Malay and may not be generalised to other ethnicities such as Chinese or SMEs in other emerging countries. Second, the competitive advantage is contingent on the external environment, and the results may vary when factoring in the effect of the external environment.
Export Performance of SMEs in Emerging Markets: The Role of Market Orientation, Learning and Trust Ismail, Md Daud; Isa, Mohd. Aswardi Md.
The South East Asian Journal of Management Vol. 15, No. 1
Publisher : UI Scholars Hub

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Research Aims: This study investigates the mediating role of trust in explaining the effect of learning orientation and market orientation on the export performance of small and medium enterprise (SME) exporters in emerging markets. Design/methodology/approach: Survey data from 193 Malaysian SME exporters were used to test a series of hypothesised relationships. The sample was derived from the directory of the Federation of Malaysian Manufacturers, which consists of Malaysian wholly owned cross-industry manufacturing SMEs with 10-200 full-time employees. The instrument was developed using existing scales, and the research model was estimated using partial least square structural equation modelling. Research Findings: The findings reveal that trust is directly related to export performance. Learning creates dynamism in firms' processes and enables the utilisation of information in a way that allows firms to respond to the variability of customers' needs. Theoretical Contribution/Originality: This study contributes to theoretical development by highlighting the role of learning in the relationship between market orientation and trust between SME exporters and foreign importers. Managerial Implications in the Southeast Asian Context: Managers of small businesses in Southeast Asia should not be disconcerted by the smallness and limited resources of their firms. In an environment characterised by rapid market changes, SMEs must rely on dynamic capabilities to develop their competencies and leverage foreign partner resources. Research Limitations & Implications: First, the responses were mainly obtained from exporters. This is in contrast to a dyadic relationship, which concerns interactions between partners: exporters and importers. Second, this study is limited by its context, which is the manufacturing sector.
Strategic Orientation and Absorptive Capacity: The Mediating Role Of Functional Conflict Ismail, Md Daud; Samsudin, Zurina; Othman, Mohd Salekhan; Hamid, Roshayati binti Abdul
The South East Asian Journal of Management Vol. 17, No. 2
Publisher : UI Scholars Hub

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Research Aims: This study investigates the mediating role of functional conflict in explaining the effect of market orientation on the absorptive capacity of small and medium enterprises (SME) exporters in emerging markets. Design/Methodology/Approach: The data were successfully collected from 124 respondents and tested using structural equation modelling via Smart-PLS. Research Findings: The results support the notion that responsive market orientation and proactive market orientation positively influence absorptive capacity. In addition, functional conflicts serve as a quasi-mediator in the relationship between responsive market orientation and absorptive capacity. Theoretical Contribution/Originality: The export competitiveness of SMEs is the output of intangible assets of external knowledge. The ability to identify the relevant knowledge, disseminate that knowledge within the organisation and transform it into valuable products or services is pertinent. Nevertheless, firms vary in terms of the ability to develop absorptive capacity. Accordingly, previous research investigates the antecedent of absorptive capacity, but very few have looked at the role of market orientation and the conditions that influence the relationship. Managerial Implications in the South East Asian Context: Interaction with foreign importers affects SME knowledge development. Functional conflict requires open dialogues to develop meaningful outputs; as such, SMEs in South East Asia should aim to build good connections with their overseas importers. Research Limitations & Implications: The limitations of this study include the small sample size, the external condition of Covid-19 that was not included in this study and the cross-sectional approach of data collection which did not capture the dynamic nature of the firm’s capability.
Drivers and Outcome of Motivation to Improve Work Through Learning: Evident from South East Asia Ithnin, Nor Shamri; Ismail, Md Daud; Ismail, Azman; Tharima, Ahmad Faiz
The South East Asian Journal of Management Vol. 16, No. 1
Publisher : UI Scholars Hub

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Research Aims: This study aims to examine the influence of social support on training transfer and investigate the mediating effect motivation to improve work through learning has on this relationship. Design/Methodology/Approach: This study used a quantitative design, utilising a cross-sectional survey via self-administered questionnaires, with experienced firefighters as respondents. Out of the 500 questionnaires received, 395 were valid responses and were further analysed using statistical analyses, such as confirmatory factor analysis and structural equation modelling. Research Findings: While peer support is a strong driver of training transfer, supervisor support has no significant influence on training transfer. Also, motivation to improve work through learning mediates the effect of social support on training transfer. Ample support from supervisors and peers to employees at work enhances employees’ motivation to improve work through learning and leads to applying the acquired knowledge, skills and abilities. Theoretical Contribution/Originality: This study provides evidence that human resource administrators should enhance the social support provided to employees to ensure that the new knowledge, skills and abilities acquired via training programmes are utilised on the job. Managerial Implications in the South East Asian Context: Social support is critical in public or private organisations. Adequate support to employees is needed to enable employees to benefit from the newly acquired knowledge, skills and attitudes gained through training. However, social support alone is insufficient without considering employees’ motivation to improve performance. Employees’ motivation to improve work through learning must be emphasised when promoting positive training transfer in organisations. Research Limitation & Implications: The cross-sectional approach and single informant limit the generalisability of the findings. Since the present study sample was drawn from one country and a single organisation, future studies could replicate the research in other countries and various organisation types to enrich the findings.
Co-Authors Azman Ismail Hamid, Roshayati binti Abdul Isa, Mohd. Aswardi Md. Ithnin, Nor Shamri Othman, Mohd Salekhan Samsudin, Zurina Syed Shah Alam, Syed Shah Tharima, Ahmad Faiz