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All Journal Community Development Journal: Jurnal Pengabdian Masyarakat Journal of Artificial Intelligence and Digital Business
Abdul Syaban
Sekolah Tinggi Ilmu Ekonomi Enam Enam Kendari
Humanities Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Public Health

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ANALISIS PENINGKATAN LITERASI DIGITAL DAN JIWA KEWIRAUSAHAAN PELAKU UMKM PROVINSI SULAWESI TENGGARA MELALUI OPTIMALISASI PLATFORM UMKM.ACADEMY Abdul Syaban; Yuditra Farmana; Titien Rahayuningsih; Rachmawati Rachmawati
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 6 (2024): Vol. 5 No. 6 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i6.39763

Abstract

Pengabdian ini bertujuan untuk menganalisis dan meningkatkan literasi digital serta jiwa kewirausahaan pelaku UMKM di Provinsi Sulawesi Tenggara melalui optimalisasi platform UMKM.academy. Dalam era digital, kemampuan pelaku UMKM dalam memanfaatkan teknologi sangat menentukan daya saing mereka di pasar. Program ini mengintegrasikan pelatihan literasi digital, seperti pengelolaan e-commerce, pemasaran digital, dan manajemen keuangan berbasis teknologi, dengan pembinaan jiwa kewirausahaan yang mencakup kreativitas, inovasi, dan adaptabilitas terhadap perubahan.Metode yang digunakan meliputi pelatihan, pendampingan, dan evaluasi berbasis platform UMKM.academy untuk mempermudah akses dan meningkatkan efektivitas pembelajaran. Hasil kegiatan menunjukkan adanya peningkatan pemahaman pelaku UMKM terhadap pemanfaatan teknologi digital dalam mengelola usaha mereka. Selain itu, pelaku UMKM juga mengalami perkembangan signifikan dalam hal pola pikir kewirausahaan yang lebih proaktif dan inovatif.Kesimpulannya, optimalisasi platform UMKM.academy berkontribusi secara nyata terhadap pemberdayaan pelaku UMKM di Sulawesi Tenggara, menjadikannya solusi efektif untuk mengatasi tantangan literasi digital dan pengembangan kewirausahaan di era transformasi digital. Platform ini diharapkan dapat terus dikembangkan untuk mendukung keberlanjutan pemberdayaan UMKM di masa depan.
Digital Competence, Talent Management, and Engagement Drive Banking Employee Performance Abdul Syaban; Asraf Asraf
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.11386

Abstract

This study examines the effects of talent management, employee engagement, and digital competence on employee performance at Bank BPD Sultra, a regional development bank in Indonesia. A quantitative cross-sectional design was employed, involving 170 employees selected through purposive sampling. Data were collected using a structured questionnaire and analysed with partial least squares structural equation modelling using SmartPLS 4. The results indicate that talent management, employee engagement, and digital competence each have a positive and significant effect on employee performance. Digital competence produced the strongest effect (β = 0.468, p < 0.001), followed by employee engagement (β = 0.282, p < 0.001) and talent management (β = 0.200, p = 0.005). Together, the three predictors explained 73.7% of the variance in employee performance. These findings show that employee performance in regional banking is increasingly shaped by the ability to use digital systems, manage digital information, communicate through digital platforms, maintain data-security awareness, and solve technology-related work problems. The study contributes to human resource management and digital banking literature by conceptualising employee performance as digitally enabled service performance. Practically, Bank BPD Sultra and similar regional banks should integrate talent development, engagement-enhancing practices, and continuous digital competence training into their human resource strategies. Such integration is essential for improving secure, reliable, adaptive, and customer-oriented banking services in the context of accelerating digital transformation.
Co-Authors Asraf Asraf Fitria Wahud Rachmawati Rachmawati Titien Rahayuningsih Yuditra Farmana