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All Journal Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Jurnal khabar: Komunikasi dan Penyiaran Islam
Sumarni Sumai, Sumarni
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Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Prinsip Kejujuran, Transparansi, Dan Kesederhanaan Dalam Iklan Pelayanan Publik Perspektif Hadits Nabi Muhammad SAW Sidiq, Fajar; Alwi, Zulfahmi; Ahmad, Arifuddin; Sumai, Sumarni
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 6 No. 2 (2024): Desember 2024
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v6i2.987

Abstract

This study examines publication, promotion, in public services in the perspective of the hadith of the Prophet Muhammad SAW with a thematic hadith approach, which highlights the values ??of honesty, transparency, simplicity of information, and prohibition of fraud. This study uses a descriptive qualitative method with primary data sources from Kutubu Tis'ah and its commentary, as well as supporting literature in the form of interpretations and academic journals. The main findings indicate that relevant hadiths provide important guidelines in maintaining the integrity of information and interactions in transactions. The values ??of honesty, transparency and prohibition of fraud are not only limited to the dimensions of the buying and selling process but have direct relevance to modern public service practices. In addition, the principle of simplicity of information encourages publication and promotion of honest, accurate, and realistic services. The implementation of these principles has the potential to create a more just, transparent, and blessed public service system. This study contributes to the development of thematic hadith studies that are relevant to the dynamics of contemporary life, especially in the context of public services.
Strategi Penyiaran Efektif Di Media Massa Dan Digital Dalam Perspektif Hadis A. Fadli; Arifuddin Ahmad; Zulfahmi Alwi; Sumai, Sumarni
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 7 No. 1 (2025): Juni
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v7i1.1024

Abstract

Mass media broadcasting has a strategic role in shaping public opinion and disseminating information widely. In the perspective of Islamic communication, broadcasting not only functions as a means of communication, but also as a medium to convey messages of truth that originate from the Qur'an and Sunnah. This study aims to analyze effective mass media broadcasting strategies based on the guidance of the hadiths of the Prophet. This study examines how the principles of Islamic communication, such as honesty, clarity, and aesthetics in delivering messages, can be applied in modern broadcasting to increase its impact and effectiveness. The method used is a literature review of relevant hadiths. The results of the study show that effective broadcasting must be oriented towards truth, creativity, and relevance of the message, and use methods that are appropriate to the needs of the audience. Digital technology provides great opportunities to increase audience interaction and involvement, so that messages of goodness can be delivered widely and measurably. In conclusion, the mass media broadcasting strategy based on the perspective of Islamic communication is able to produce message delivery that is not only informative, but also builds moral and spiritual values. This makes mass media broadcasting an important instrument in preaching and the formation of a better society.
Mengungkap Makna Spiritual Dan Budaya Dalam Simbol-Simbol Tradisi Maccera Manurung Di Enrekang Sumai, Sumarni; A. Nurkidam; Fitrawan Rezky; Zulpiana Wahid
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 7 No. 2 (2025): Desember
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v7i2.1345

Abstract

This study examines the spiritual and cultural meanings contained in the symbols of the Maccera Manurung ritual in Pasang Village, Enrekang Regency. Using Roland Barthes' semiotic approach, this study uncovers layers of denotative, connotative, and mythical meanings of various symbolic elements that appear in the ritual, such as Maddoa (giant swing), incense, Tau Tau (ancestral statues), and offerings. A qualitative approach with a case study design was applied to understand how the local community interprets the values ??of life and spirituality through these symbols. Data were collected through participant observation, in-depth interviews with traditional and community leaders, and documentation studies. The results show that the symbols in Maccera Manurung not only represent aspects of beliefs and traditions, but also strengthen the community's belief in the importance of balance between humans, nature, and the spiritual world as an effort to achieve protection, prosperity, and harmony. This study contributes to an understanding of the importance of preserving local cultural values ??that are rich in meaning and symbolic functions in community life.
Analisis respon netizen terhadap program makan bergizi gratis di youtube tempo.co Laupa, Nurfadila; Iskandar, Iskandar; Sumai, Sumarni; Asmar, Afidatul; Wahyuddin, Wahyuddin
Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Vol 12 No 1 (2026): April 2026 Jurnal Komunikasi Universitas Garut : Hasil Pemikiran dan Penelitian
Publisher : Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52434/jk.v12i1.43567

Abstract

Abstract  This study analyzes the narratives and responses of netizens to the controversial social program "Free Lunch Program," discussed in the Bocor Alus Politik podcast on Tempo.co's YouTube channel. This phenomenon relates to public reactions that emerge on social media platforms in response to government policies. The objective of this research is to analyze netizen reactions to the controversial social program, "Free Lunch Program," discussed in the Bocor Alus Politik podcast on Tempo.co's YouTube channel. The phenomenon under study pertains to the public opinion that develops on social media as a response to government policies, with a focus on sentiment analysis, toxicity, and the topics discussed by netizens. The data for this study were collected from 51,000 comments on a video that has been viewed over 1 million times, which were analyzed using sentiment and toxicity analysis algorithms, as well as semantic clustering methods to assess discussion patterns. The results show that the majority of comments are neutral, with a dominant negative sentiment related to dissatisfaction with government policies. Toxicity analysis reveals relatively low but significant toxic interactions in some comments related to criticisms of the policy. Semantic topic clustering shows that netizens focused on issues such as government budgets, social inequality, and the potential abuse of the program. These findings provide new insights into how social programs are interpreted in digital discourse, reflecting dissatisfaction with government policies. The significance of these findings enriches political communication theory by adding an understanding of the dynamics of netizen interactions on social media regarding public policies. This study makes a significant contribution to understanding the emerging patterns of political communication in cyberspace and their impact on public opinion. Keywords:  Communalytic.org; free lunch program; podcast; tempo.co; YouTube.   Abstrak  Penelitian ini menganalisis narasi dan respons netizen terhadap program sosial kontroversial "Program Makan Siang Gratis" yang dibahas dalam podcast Bocor Alus Politik di YouTube Tempo.co. Fenomena ini berkaitan dengan tanggapan masyarakat yang muncul di platform media sosial terhadap kebijakan pemerintah. Penelitian ini bertujuan untuk menganalisis reaksi netizen terhadap program sosial yang kontroversial, yakni “Program Makan Siang Gratis” yang dibahas dalam podcast Bocor Alus Politik di YouTube Tempo.co. Fenomena yang dikaji berkaitan dengan opini publik yang berkembang di media sosial sebagai respons terhadap kebijakan pemerintah, dengan fokus pada analisis sentimen, toksisitas, dan topik yang dibahas oleh netizen. Data penelitian dikumpulkan dari 51.000 komentar pada video yang telah ditonton lebih dari 1 juta kali, yang dianalisis menggunakan algoritma analisis sentimen dan toksisitas, serta metode klastering semantik untuk menilai pola diskusi. Hasil penelitian menunjukkan bahwa mayoritas komentar bersifat netral dengan dominasi sentimen negatif terkait ketidakpuasan terhadap kebijakan pemerintah. Analisis toksisitas mengungkapkan adanya interaksi toksik yang relatif rendah, namun cukup signifikan dalam beberapa komentar terkait kritik terhadap kebijakan. Klastering topik semantik menunjukkan bahwa netizen terfokus pada isuisu seperti anggaran pemerintah, ketimpangan sosial, dan potensi penyalahgunaan program. Temuan ini memberikan wawasan baru tentang bagaimana program sosial diinterpretasikan dalam diskursus digital, mencerminkan ketidakpuasan terhadap kebijakan pemerintah. Signifikansi temuan ini memperkaya teori komunikasi politik dengan menambah pemahaman mengenai dinamika interaksi netizen di media sosial terkait kebijakan publik. Penelitian ini memberikan kontribusi penting dalam memahami pola komunikasi politik yang berkembang di dunia maya dan pengaruhnya terhadap opini publik. Kata-kata kunci: Communalytic.org; program makan siang gratis; podcast; tempo.co; YouTube.
Co-Authors A. Fadli A. Nurkidam Arifuddin Ahmad Asmar, Afidatul Fitrawan Rezky Iskandar Iskandar Laupa, Nurfadila Sidiq, Fajar Zulfahmi Alwi Zulpiana Wahid