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Prinsip Kejujuran, Transparansi, Dan Kesederhanaan Dalam Iklan Pelayanan Publik Perspektif Hadits Nabi Muhammad SAW Sidiq, Fajar; Alwi, Zulfahmi; Ahmad, Arifuddin; Sumai, Sumarni
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 6 No. 2 (2024): Desember 2024
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v6i2.987

Abstract

This study examines publication, promotion, in public services in the perspective of the hadith of the Prophet Muhammad SAW with a thematic hadith approach, which highlights the values ??of honesty, transparency, simplicity of information, and prohibition of fraud. This study uses a descriptive qualitative method with primary data sources from Kutubu Tis'ah and its commentary, as well as supporting literature in the form of interpretations and academic journals. The main findings indicate that relevant hadiths provide important guidelines in maintaining the integrity of information and interactions in transactions. The values ??of honesty, transparency and prohibition of fraud are not only limited to the dimensions of the buying and selling process but have direct relevance to modern public service practices. In addition, the principle of simplicity of information encourages publication and promotion of honest, accurate, and realistic services. The implementation of these principles has the potential to create a more just, transparent, and blessed public service system. This study contributes to the development of thematic hadith studies that are relevant to the dynamics of contemporary life, especially in the context of public services.
Strategi Penyiaran Efektif Di Media Massa Dan Digital Dalam Perspektif Hadis A. Fadli; Arifuddin Ahmad; Zulfahmi Alwi; Sumai, Sumarni
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 7 No. 1 (2025): Juni
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v7i1.1024

Abstract

Mass media broadcasting has a strategic role in shaping public opinion and disseminating information widely. In the perspective of Islamic communication, broadcasting not only functions as a means of communication, but also as a medium to convey messages of truth that originate from the Qur'an and Sunnah. This study aims to analyze effective mass media broadcasting strategies based on the guidance of the hadiths of the Prophet. This study examines how the principles of Islamic communication, such as honesty, clarity, and aesthetics in delivering messages, can be applied in modern broadcasting to increase its impact and effectiveness. The method used is a literature review of relevant hadiths. The results of the study show that effective broadcasting must be oriented towards truth, creativity, and relevance of the message, and use methods that are appropriate to the needs of the audience. Digital technology provides great opportunities to increase audience interaction and involvement, so that messages of goodness can be delivered widely and measurably. In conclusion, the mass media broadcasting strategy based on the perspective of Islamic communication is able to produce message delivery that is not only informative, but also builds moral and spiritual values. This makes mass media broadcasting an important instrument in preaching and the formation of a better society.
Mengungkap Makna Spiritual Dan Budaya Dalam Simbol-Simbol Tradisi Maccera Manurung Di Enrekang Sumai, Sumarni; A. Nurkidam; Fitrawan Rezky; Zulpiana Wahid
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 7 No. 2 (2025): Desember
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v7i2.1345

Abstract

This research explores how Generation Z students at Universitas Muhammadiyah Bengkulu adapt to the challenge of recognizing hoaxes on Instagram withinthe framework of digital media literacy. The main objective is to identify the strategies they use to verify information, the barriers they face, and how the four pillars of media literacy access, analysis, evaluation, and creation are reflected in their digital practices. The study applies a qualitative design, employing in depth interviews, non-participant observation, and analysis of personal documents. Two students were deliberately chosen through purposive sampling because of their engagement in academic organizations and digital literacy communities. Data were processed using thematic analysis to interpret their approaches to information verification and online interaction. The results indicate that participants actively perform cross checking across multiple platforms, seek validation from trusted communities or public figures, and examine visual elements before confirming content. Despite these strategies, they continue to face difficulties such as reliance on cognitive shortcuts, exposure to algorithm-driven content, and the rise of advanced digital manipulation like deepfakes. The findings confirm that, although Generation Z demonstrates strong technological proficiency, their capacity for critical evaluation remains insufficient.
Analisis respon netizen terhadap program makan bergizi gratis di youtube tempo.co Laupa, Nurfadila; Iskandar, Iskandar; Sumai, Sumarni; Asmar, Afidatul; Wahyuddin, Wahyuddin
Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Vol 12 No 1 (2026): April 2026 Jurnal Komunikasi Universitas Garut : Hasil Pemikiran dan Penelitian
Publisher : Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52434/jk.v12i1.43567

Abstract

Abstract  This study analyzes the narratives and responses of netizens to the controversial social program "Free Lunch Program," discussed in the Bocor Alus Politik podcast on Tempo.co's YouTube channel. This phenomenon relates to public reactions that emerge on social media platforms in response to government policies. The objective of this research is to analyze netizen reactions to the controversial social program, "Free Lunch Program," discussed in the Bocor Alus Politik podcast on Tempo.co's YouTube channel. The phenomenon under study pertains to the public opinion that develops on social media as a response to government policies, with a focus on sentiment analysis, toxicity, and the topics discussed by netizens. The data for this study were collected from 51,000 comments on a video that has been viewed over 1 million times, which were analyzed using sentiment and toxicity analysis algorithms, as well as semantic clustering methods to assess discussion patterns. The results show that the majority of comments are neutral, with a dominant negative sentiment related to dissatisfaction with government policies. Toxicity analysis reveals relatively low but significant toxic interactions in some comments related to criticisms of the policy. Semantic topic clustering shows that netizens focused on issues such as government budgets, social inequality, and the potential abuse of the program. These findings provide new insights into how social programs are interpreted in digital discourse, reflecting dissatisfaction with government policies. The significance of these findings enriches political communication theory by adding an understanding of the dynamics of netizen interactions on social media regarding public policies. This study makes a significant contribution to understanding the emerging patterns of political communication in cyberspace and their impact on public opinion. Keywords:  Communalytic.org; free lunch program; podcast; tempo.co; YouTube.   Abstrak  Penelitian ini menganalisis narasi dan respons netizen terhadap program sosial kontroversial "Program Makan Siang Gratis" yang dibahas dalam podcast Bocor Alus Politik di YouTube Tempo.co. Fenomena ini berkaitan dengan tanggapan masyarakat yang muncul di platform media sosial terhadap kebijakan pemerintah. Penelitian ini bertujuan untuk menganalisis reaksi netizen terhadap program sosial yang kontroversial, yakni “Program Makan Siang Gratis” yang dibahas dalam podcast Bocor Alus Politik di YouTube Tempo.co. Fenomena yang dikaji berkaitan dengan opini publik yang berkembang di media sosial sebagai respons terhadap kebijakan pemerintah, dengan fokus pada analisis sentimen, toksisitas, dan topik yang dibahas oleh netizen. Data penelitian dikumpulkan dari 51.000 komentar pada video yang telah ditonton lebih dari 1 juta kali, yang dianalisis menggunakan algoritma analisis sentimen dan toksisitas, serta metode klastering semantik untuk menilai pola diskusi. Hasil penelitian menunjukkan bahwa mayoritas komentar bersifat netral dengan dominasi sentimen negatif terkait ketidakpuasan terhadap kebijakan pemerintah. Analisis toksisitas mengungkapkan adanya interaksi toksik yang relatif rendah, namun cukup signifikan dalam beberapa komentar terkait kritik terhadap kebijakan. Klastering topik semantik menunjukkan bahwa netizen terfokus pada isuisu seperti anggaran pemerintah, ketimpangan sosial, dan potensi penyalahgunaan program. Temuan ini memberikan wawasan baru tentang bagaimana program sosial diinterpretasikan dalam diskursus digital, mencerminkan ketidakpuasan terhadap kebijakan pemerintah. Signifikansi temuan ini memperkaya teori komunikasi politik dengan menambah pemahaman mengenai dinamika interaksi netizen di media sosial terkait kebijakan publik. Penelitian ini memberikan kontribusi penting dalam memahami pola komunikasi politik yang berkembang di dunia maya dan pengaruhnya terhadap opini publik. Kata-kata kunci: Communalytic.org; program makan siang gratis; podcast; tempo.co; YouTube.