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Journal : Journal of Information System and Education Development

Customer Relationship Management Dalam Meningkatkan Loyalitas Pelanggan Pada Doorsmeer Keluarga Nasution Menggunakan Metode Algoritma K-Means Lubis, Siti Sahara; Lubis, Fitri Sari; Billy Hendrik
Journal of Information System and Education Development Vol. 1 No. 2 (2023): Journal of Information System and Education Development
Publisher : Manna wa Salwa Foundation (Yayasan Manna wa Salwa)

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Abstract

Doorsmeer, the Nasution Family, which is located on Jl. Medan Padang Aek Godang Panyabungan, Mandailing Natal Regency, provides services in the form of car and motorcycle washing. Bookkeeping at the Nasution Family Doorsmeer is still done manually, allowing for loss of important transaction data, as well as a lack of business promotion in the community resulting in slow business development. The purpose of this study is generally to apply Web-based Customer Relationship Management with the K-means algorithm method for marketing/transactions at the Nasution Family Doorsmeer. This research is a combined type, using descriptive qualitative and quantitative methods. From the research results it is known that with the existence of Web-based Customer Relationship Management it can simplify and assist in managing good marketing strategies so as to increase sales revenue, and by providing the best service will encourage customer loyalty. In determining loyal customers the fields used are the customer's name, vehicle license plate, number of visits and total transactions for 2 months, then the data will be processed with the k-means clustering algorithm. The final result with 20 samples of transaction data is the final result with 2 clusters, namely, cluster 1 (C1) with 13 disloyal customers, cluster 2 (C2) with 7 loyal customers. By implementing Customer Relationship Management with K-Means, you can build customer clustering to categorize customers who use services so that service providers can identify the characteristics of their customers. With Customer Relationship Management with K-Means, promotions can be directed to customers who are entitled to get them. With the implementation of Customer Relationship Management reaches more new customers through a system that has been directly integrated with the internet network, so that new visitors or those who do not know Doorsmeer Nasution Family, both those around the business location and those who are far away, will find it easy to get to know Doorsmeer Nasution Family through internet searches so that the number customers who transact with the Nasution Family's Doorsmeer business have increased.
Penerapan Algoritma Decession Tree C4.5 Untuk Diagnosa Penyakit Ispa Pada Puskesmas Sabak Auh Sonia Indhira, Sonia; Billy Hendrik
Journal of Information System and Education Development Vol. 1 No. 2 (2023): Journal of Information System and Education Development
Publisher : Manna wa Salwa Foundation (Yayasan Manna wa Salwa)

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Abstract

ABSTRACTInfeksi Saluran Pernapasan Akut atau yang kita sering sebut ISPA merupakan penyakit yang umum terjadi pada semua kategori umur, terutama pada anak- anak. Dengan membuat aplikasi penerapan data mining dengan metode klasifikasi menggunakan Algoritma Decision Tree C4.5 dalam memprediksi seseorang terkena penyakit ISPA, dimana nantinya data yang masuk ke sistem informasi dihitung dengan rumus Algoritma Decision Tree C4.5 yang hasilnya nanti terperinci, dapat menghasilkan nilai secara valid dan lebih akurat.
Penggunaan Metode Systematic Literatur Review Untuk Menganalisis Artikel Sistem Pakar Metode Forward Chaining Resnawita; Billy Hendrik
Journal of Information System and Education Development Vol. 1 No. 2 (2023): Journal of Information System and Education Development
Publisher : Manna wa Salwa Foundation (Yayasan Manna wa Salwa)

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Abstract

The development of AI or artificial intelligence has entered the forefront of the world of technology. Artificial intelligence can be one solution to various problems. One algorithm that uses an AI program is an expert system algorithm where the expert system is an AI program with a knowledge base (Knowledge Base) obtained from experience or expert knowledge or experts in solving problems in certain fields. The forward chaining method is one method of system development, which is a method with decision making that begins with considering information or facts before drawing final conclusions. With the use of the forward chaining method, the system is designed to operate on various devices such as web, mobile, or desktop. This study uses a systematics literature review (SLR) methodology, aims to determine the fields, platforms, and advantages and disadvantages of using the forward chaining method for expert systems that rely on information from related journals between 2020 and 2023