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All Journal Journal of Economic, Bussines and Accounting (COSTING)
Neni Triana
Universitas Buana Perjuangan Karawang
Economics, Econometrics & Finance

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Analisis Harga Pokok Produksi Dengan Metode Full Costing Terhadap Penetapan Harga Jual Pada Pabrik Kerupuk Malarat Di Kabupaten Karawang Dela Rosdiana; Neni Triana; Thomas Nadeak
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 2 (2024): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i3.7519

Abstract

With the increasing growth conditions of food companies, it is important for companies to set appropriate prices to be able to compete with other companies. Therefore, the calculation of product prices must be done correctly and precisely to get maximum profit. Likewise by the malarat cracker factory in Karawang, which currently still uses estimates in determining the cost of goods produced. This study aims to attain an understanding of comprehensive production cost computation through the implementation of the full costing method. The data employed in this research emanates from corporate information acquired through data collection processes and document analysis. The employed method of data analysis is characterized as quantitative-descriptive. The outcomes of the study reveal the existence of disparities in the production cost estimates formulated by the company through the utilization of the full costing method. This circumstance arises due to the company's calculations failing to encompass the entirety of cost factors utilized within the company's operations. Keywords: Cost of goods produced, full costing method.
Pengaruh Brand Ambasador Dan Promosi Terhadap Keputusan Pembelian Sepeda Motor Yamaha Fazio Di Dealer XYZ Karawang Asep Sopandi; Neni Triana; Thomas Nadeak
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 5 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i5.12111

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh brand ambasador dan promosi terhadap keputusan pembelian sepeda motor yamaha fazio di dealer XYZ Karawang. Jenis penelitian ini adalah penelitian kuantitatif dengan metode deskriptif verifikatif melalui pendekatan survei terhadap konsumen. Teknik sampling yang digunakan adalah menggunakan probability pusposive sampling melalui slovin dimana jumlah populasi sebanyak 134 dijadikan sampel sebanyak 100 konsumen. Alat analisis yang digunakan regresi liner berganda. Hasil penelitian menyatakan bahwa secara simultan brand ambasador dan promosi memiliki pengaruh signifikan terhadap keputusan pembelian pada konsumen sepeda motor yamaha fazio di dealer XYZ Karawang sedangkan secara parsial brand ambasador dan promosi memiliki pengaruh signifikan terhadap keputusan pembelian pada konsumen sepeda motor yamaha fazio di dealer XYZ Karawang.
Co-Authors Asep Sopandi Dela Rosdiana Thomas Nadeak