Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal International Journal of Artificial Intelligence Research International Journal of Educational Review, Law And Social Sciences (IJERLAS)
Angelina E. Rumengan
Universitas Batam
Religion Humanities Computer Science & IT Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Development of E-Commerce Applications to Support Digital-Based Marketing John Friadi; Angelina E. Rumengan; Dodi P. Yani; Muhamad Sigid Safarudin; Suroto Suroto
International Journal of Artificial Intelligence Research Vol 6, No 1.2 (2022)
Publisher : STMIK Dharma Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29099/ijair.v6i1.2.1010

Abstract

E-commerce is one of the application platforms that support digital-based marketing. The development of e-commerce from year to year is increasing, which is influenced by the development of information technology and the internet. The development of the internet has caused a shift in human activities from offline to online. During the Covid 19 pandemic, the growth of e-commerce has also increased sharply. The Covid 19 pandemic has caused a shift in human habits in purchasing goods from offline to online. This research develops a prototype e-commerce application to support digital-based marketing and conducts usability testing of the developed application using the SUS (System Usability Scale) scale. Based on the analysis and calculation of the SUS scale score, a score of 77.03 is obtained, meaning that the application is functionally good and acceptable to users and shows that using e-commerce applications supports digital-based marketing and affects the increase in marketing and sales
THE INFLUENCE OF DIGITAL TRANSFORMATION, EDUCATION, AND INNOVATION ON VISITOR SATISFACTION AT THE SULTAN SULAIMAN BADRUL ALAMSYAH MUSEUM IN TANJUNGPINANG CITY WITH SERVICE QUALITY AS AN INTERVENING VARIABLE Eka Febryanti; Angelina E. Rumengan; I Wayan Catrayasa
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 5 No. 5 (2025)
Publisher : CV. RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v5i5.3947

Abstract

This research aims to analyze the influence of digital transformation, education, and innovation on visitor satisfaction at the Sultan Sulaiman Badrul Alamsyah Museum in Tanjungpinang, with service quality as an intervening variable. The study adopts a quantitative approach using Structural Equation Modeling (SEM) with Partial Least Squares (PLS) analysis to test the relationships among the variables. Data were collected through questionnaires distributed to museum visitors, focusing on their perceptions of digital service implementation, educational programs, innovative initiatives, service quality, and overall satisfaction. The results indicate that digital transformation, education, and innovation have a positive and significant effect on visitor satisfaction, both directly and indirectly through service quality. Furthermore, service quality serves as a critical mediating factor that strengthens the impact of these variables on visitor satisfaction. The findings suggest that improving digital features, educational activities, and innovative services, supported by consistent quality standards, can significantly enhance the visitor experience and satisfaction. This research provides practical implications for museum management in adopting digital strategies and educational innovations to improve public engagement and competitiveness in the cultural tourism sector.
Co-Authors Dodi P. Yani Eka Febryanti I Wayan Catrayasa John Friadi Safarudin, Muhamad Sigid Suroto Suroto