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All Journal Ziswaf : Jurnal Zakat dan Wakaf Ekonomi Islam Indonesia
Anwar Adem Shikur
Dire Dawa University
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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The Relationship of Attitude, Perceived Behavioral Control, Subjective Norm on Halal Food Purchasing Behavior on Indonesian Muslim Millennials Siti Salmah; Anwar Adem Shikur
Ekonomi Islam Indonesia Vol. 5 No. 1 (2023): Ekonomi Islam Indonesia
Publisher : SMART Insight

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58968/eii.v5i1.258

Abstract

Currently, halal food is one of the interesting topics to research, especially in Indonesia, because halal food has great potential and contribution in the halal sector. This study aims to examine the purchasing behavior of halal food among generation z Muslims in Indonesia. Respondents were randomly selected from generation z Muslims who consume halal food through questionnaires, resulting in 179 respondents. This study uses Structural Equation Modeling (SEM), showing a positive and significant relationship between attitude and purchase intention, perceived behavioral control and purchase intention, perceived behavioral control and satisfaction, purchase intention and satisfaction. This is in accordance with the Theory of Planned Behavioral applied in this study. Meanwhile, subjective norms and purchase intention showed a positive but insignificant relationship with the model tested. This study contributes to understanding halal food purchasing behavior, especially for generation z Muslims and the level of consumer satisfaction with these products and as an evaluation material for halal food entrepreneurs. Keywords: ; Z;
Unveiling Zakat Decision: Exploring the Role of Religiosity, Moral Reasoning, Peer Influence, and System Fairness in Shaping Institutional Trust and Customer Zakat Intentions Fitriah Dwi Susilowati; Ahmad Ajib Ridlwan; Achmad Yasin; Hilda Monoarfa; Anwar Adem Shikur
ZISWAF Vol 10, No 2 (2023): ZISWAF: JURNAL ZAKAT DAN WAKAF
Publisher : State Islamic Institute of Kudus (IAIN Kudus)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/ziswaf.v10i2.25455

Abstract

Zakat is an Islam instrument used to help alleviate poverty and improve community welfare. Even though the potential of this instrument in Indonesia is very large, the income is still very low due to the lack of trust known as Muzakki (zakat payer). Therefore, this research aimed to explore the factors that influence Muzakki in zakat institutions and the provision intention. Data collected from a survey of 207 valid observations was validated using the partial least squares structural equation modeling (PLS-SEM) to examine the variables and examine the predictive relevance of the model. The results showed that peer influence and system fairness influence trust institutions, while zakat institution can improve fairness and transparency for Zakat recipients. Furthermore, to enhance the trust of Muzakki, marketers need to employ strategies to influence a group of individual to ensure customers are inclined to trust the zakat institution.
Co-Authors Ach. Yasin Ahmad Ajib Ridlwan Fitriah Dwi Susilowati Hilda Monoarfa Siti Salmah