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All Journal Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jurnal Ekonomi
Yusrizal Yusrizal
Universitas Islam Negeri Sumatera Utara Medan
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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FACTORS INFLUENCING THE SUCCESS OF EMPING MELINJO MICRO SMALL ENTERPRISE BASED ON CREATIVE ECONOMY IN ALUR GADUNG VILLAGE, SAWIT SEBARANG DISTRICT, LANGKAT DISTRICT Sandi Pranata; Yusrizal Yusrizal; Budi Dharma
Jurnal Ekonomi Vol. 12 No. 04 (2023): Jurnal Ekonomi, 2023
Publisher : SEAN Institute

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Abstract

The purpose of this study was to examine and analyze the effect of Raw Materials, Connections, and Promotion on the Success of Creative Economy-Based Micro, Small and Medium Enterprises Emping Melinjo Emping Melinjo in Langkat Regency. This research uses a quantitative descriptive approach and data is collected through questionnaires. The population in this study is the entire UMKM Industry in 2022 totaling 271 business actors, which are then used as a sample of 73 business actors. The data analysis tool used is the classic assumption method with multiple linear regression analysis, coefficient of determination, F test and t test. The results of this study indicate that: (1) Raw materials have a positive but not significant effect on business success. (2) Connection has a positive and significant effect on business success. (3) Promotion has a positive and significant effect on business success. And the value of the coefficient of determination (R2) is 0.529 which means that 52.9% of the variation in the value of business success is determined by four variables that influence business success, namely raw materials, connections, and promotions. While the rest (100% - 52.9% = 47.1%) is influenced by independent variables not examined.
Analisis Konseptual melalui Bibliometric-Systematic Literature Review: Keberhasilan Redenominasi Rupiah dan Implikasinya terhadap Pertumbuhan Ekonomi Indonesia Surya Tegar Widjiantoro; Ahda Segati; Yusrizal Yusrizal
Jesya Vol 9 No 2 (2026): FORTHCOMING ARTICLES : JUNI 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v9i2.2689

Abstract

Rencana redenominasi rupiah dalam PMK Nomor 70 Tahun 2025 muncul di tengah tekanan nilai tukar, sementara kajian terdahulu masih terbatas pada studi parsial dan belum memetakan kondisi kritis keberhasilannya bagi Indonesia. Penelitian ini menggunakan Bibliometric-Systematic Literature Review (B-SLR) terhadap 27 artikel Scopus, dianalisis dengan VOSviewer melalui keyword co-occurrence analysis dan sintesis naratif tematik. Hasil penelitian mengidentifikasi empat kluster: Redenomination Risk & Monetary Union Shock, Legal & Financial Contract Redenomination, Economic Impact, Growth & Policy, dan Policy Implementation & Public Perception. Sintesis menunjukkan bahwa keberhasilan redenominasi bergantung pada kesiapan analitik-legislatif, sosialisasi tersegmentasi untuk mencegah money illusion, kesiapan ekosistem bisnis, dan manajemen biaya transisi. Kontribusi penelitian ini adalah menyusun kerangka konseptual keberhasilan redenominasi rupiah yang menghubungkan risiko kebijakan, perilaku publik, kesiapan institusional, dan pertumbuhan ekonomi. Keterbatasan penelitian terletak pada jumlah artikel yang terbatas dan penggunaan basis data Scopus, sehingga studi lanjutan perlu memperluas sumber data dan pengujian empiris.
Co-Authors Ahda Segati Dharma, Budi Sandi Pranata Surya Tegar Widjiantoro