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All Journal Jurnal Bisnis dan Ekonomi Jurnal Akuntansi & Auditing Indonesia Jurnal Ilmiah Akuntansi dan Humanika Jurnal Akuntansi dan Keuangan International Conference on Law, Business and Governance (ICon-LBG) Journal of Applied Finance & Accounting Journal of Economics, Business, & Accountancy Ventura Journal of Indonesian Economy and Business Jurnal Teknologi Pertanian AJIE (Asian Journal of Innovation and Entrepreneurship) Science and Technology Indonesia Indonesian Journal of Sustainability Accounting and Management Owner : Riset dan Jurnal Akuntansi Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Jurnal Pendidikan Akuntansi dan Keuangan EKUITAS (Jurnal Ekonomi dan Keuangan) Jurnal Akuntansi dan Bisnis JAE (Jurnal Akuntansi dan Ekonomi) The International Journal of Business Review (The Jobs Review) Jurnal Akun Nabelo : Jurnal Akuntansi Netral, Akuntabel, Objektif Jurnal Akuntansi Bisnis Jurnal Ilmiah Edunomika (JIE) Jurnal Akademi Akuntansi (JAA) The Indonesian Journal of Accounting Research Jurnal Ilmiah Akuntansi Kesatuan Current : Jurnal Kajian Akuntansi dan Bisnis Terkini Jurnal Akuntansi dan Keuangan (JAK) Jurnal Akuntansi dan Keuangan Indonesia Prosiding SNPBS (Seminar Nasional Pendidikan Biologi dan Saintek) Jurnal Informasi, Perpajakan, Akuntansi, dan Keuangan Publik International Journal of Asian Business and Management (IJABM) Indonesian Journal of Sustainability Accounting and Management International Journal of Business, Economics & Financial Studies Dynamics Social : International Journal of Social Sciences and Communication Journal of Multidisciplinary Academic and Practice Studies Jurnal Sinergi
Lindrianasari
Universitas Lampung
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Physics Social Sciences Other

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Journal : Jurnal Sinergi

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Increasing Competitiveness of Chicken and Fillet Entrepreneurs in Lampung Through Marketing & Financial Digitalization Assistance Fajar Gustiawaty Dewi; Kiagus Andi; Lindrianasari; Rindu Rika Gamayuni
Jurnal Sinergi Vol. 3 No. 2 (2022): Jurnal SINERGI
Publisher : LPPM Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jsi.v3i2.41

Abstract

The Covid-19 pandemic has dealt a hard blow to many businessman, especially SMEs. Restrictions on individual mobility have caused many traditional SMEs to go out of business because they are unable to adapt to existing changes. The Service Team took the initiative to provide assistance to affected SMEs partners by providing digital marketing assistance to increase business turnover and profit as well as an introduction to financial management. Frozen Food business is one type of business that is popular among the public, especially in Bandarlampung City. It is hoped that through digital marketing assistance, SMEs can adapt and be more agile in capturing the magnitude of business opportunities in the digital world, so that they are no longer limited to the environment around the location. Furthermore, financial management aims to make SMEs partner wiser in controlling the company's operational financial flows. We will also introduce SMEs partner to digital wallet channels and funding channels from financial institutions and banks. Keywords: Frozen Food, SMEs, Digital Marketing, Financial Management
Co-Authors . Aminah . Komarudin Achmad Subagio Agus Setiawan Alfina Cahyaningsih Alvira, Alvira Amelia, Yunia Aminah, Aminah Andani, Gina Andi Sanjaya Andi Sanjaya Andi, Kiagus Arif Sahputra Arisman Adnan Bashiri, Abdul Basit Bunga Tri Lestari Deki Marizaldi Dharma, Fitra Dharma, Fitra Dhiona Ayu Nani Diajeng Fitri Wulan Dwi Gita Noramalia Einde Evana Einde Evana Einde Evana Einde Ivana Einde Ivana Elfaki, Faiz AM Fadli Andika Putra Fajar Gustiawaty Dewi Fanisya Alya Puteri Farichah Farichah Fitra Darma Haninun Ilham Suwanderi Indradewa, Rhian Ivana Siregar Jogiyanto Hartono Khairudin Khairudin Kiagus Andi Komalasari, Agrianti Ladista, Rindy Dwi M. Herdi Pratama M. Yusuf Sulfarano Barusman Mafiana Annisya Maulidia Berlianti Mukti, Ade Damaria Mustofa Usman Nafi', Ahmad Niken Kusumawardani Ninuk Dewi Kesumaningrum Nurdiono Nurdiono Nurdiono Nurdiono Nurdiono Nurdiono Nurdiono _ Nurud Diniyah Oktavia, Reni Padma Dewi Piranti Pigo Nauli R. Weddie Adriyanto, R. Weddie R. Weddie Andriyanto Rahmania Santi, Afra Ratna Septiyanti Reni Oktavia Rindu Rika Gamayuni Rindu Rika Gamayuni Rona Majidah Rona Nabila Gusrima Rosmiati Tarmizi Russel, Edwin Salma Karina Seputra Samsul Bakri Samuel Simanjuntak Saputri, Maya Aulia SETIYONO MIHARJO Sianipar, Rifki Safutra Sudrajat sudrajat Sulistyaningsih, Dwi Juwita Supriyadi . Susi Sarumpaet Syaipudin, Usep Tagor Hutapea Tri Joko Prasetyo Usep Syaipudin Usep Syaipudin Utama, Denny Vera Apri Dina Safitri Wamiliana Wayan Swarte Widiarti Eka Putri Yunia Amelia Yuztitya Asmaranti Yuztitya Asmaranti, Yuztitya