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All Journal jurnal syntax admiration Multidiciplinary Output Research for Actual and International Issue (Morfai Journal)
Kumba Digdowiseiso
Faculty of Economics and Business Universitas Nasional Jakarta
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The Influence of Brand Awareness Customer Value and Customer Satisfaction on Interest in Renting Daya Cipta Sejati (Dcs) Cars in Cinere Depok Bimo Putro Karsodimedjo; Resti Hardini; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.808

Abstract

This study aims to analyze the influence of Brand Awareness, Customer Value and Customer Satisfaction on Renting Interests at Daya Cipta Sejati (DCS) car rentals in Cinere Depok. The research method used is a quantitative method and uses multiple linear regression analysis with processing using Statistical Product and Service Solutions (SPSS) version 23 with data collection methods through questionnaires to 100 respondents using the Daya Cipta Sejati (DCS) car rental. The results of this study indicate that the variable Brand Awareness has no positive and significant effect on Renting Interests for Daya Cipta Sehati (DCS) car rentals. Customer Value has a positive and significant effect on Renting Interests for Daya Cipta Sehati (DCS) car rentals., and Customer Satisfaction has a positive and significant effect on Re-Lease Interests for Daya Cipta Sehati (DCS) car rentals
The Influence of Service Quality, Trust, and Company Image on Customer Loyalty at Bank Mandiri Tebet South Jakarta Branch Ayumi Alica Putri; Resti Hardini; Kumba Digdowiseiso
Jurnal Syntax Admiration Vol. 4 No. 1 (2023): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v4i1.818

Abstract

This study aims to analyze how much influence the quality of service, trust and company image on loyalty. This quantitative study used primary data obtained from the distribution of questionnaires to 100 respondents. Research methods with descriptive analysis and inferential analysis. Data analysis through several tests with instrument tests, multiple linear regression correlation analysis, model feasibility tests and hypothesis testing. The results of regression analysis in this study provide clues that a positive influence was found on purchasing decisions based on the results shown in the regression equation Y = 0.303 X1 + 0.253 X2 + 0.395 X3. In the results of the feasibility test of the model obtained, where the amount of significance value is 0.000 shown in the ANOVA table which means the model is feasible to be used in research based on the significance value obtained. The conclusion on the hypothesis is partially obtained the significance value on the service quality variable which is 0.000, while on the confidence variable where the magnitude is 0.004 and the significance result on the company's image variable which is 0.000. Therefore, it was partially concluded that the three independent variables in this study gained a positive and significant influence on customer loyalty at Bank Mandiri Tebet, South Jakarta. Management is advised to pay more attention to the company's image factor to focus more on improving reputation which in the end is expected to contribute more to increasing customer loyalty, because the company's image has the greatest contribution value in terms of influencing loyalty and in order to further improve the quality of its services must focus more on increasing the speed and responsiveness of employees so that the company's goals are The whole can be achieved.
A LITERATURE STUDY ON THE DETECTION AND PREVENTION OF PUBLIC SECTOR CORRUPTION THROUGH THE FRAUD TRIANGLE Arni Karina; Muhammad Nur; Molina; Kumba Digdowiseiso; Azwadi Ali
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 3 (2023): October (October-December)
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v3i3.1307

Abstract

The intricacy of governing and the substantial financial damages resulting from corrupt practices within the Indonesian public sector. The objective of this research is to examine the identification and mitigation of corruption in the public sector using the Fraud triangle methodology. The employed approach is Systematic Literature Review (SLR), enabling a thorough examination of the existing research pertaining to this subject matter. The findings of the SLR indicate that a comprehensive comprehension of pressure, opportunity, and rationalization, as outlined in the Fraud triangle, is essential for the identification and mitigation of corruption. The detection process entails identifying factors that increase the likelihood of corruption, while prevention involves implementing structural enhancements, reinforcing internal and external controls, and fostering an organizational culture that prioritizes ethics and integrity. The discussion emphasizes the crucial role of both society and the private sector in establishing a conducive environment that discourages corruption. Ultimately, utilizing the Fraud triangle as a framework to identify and deter corruption in the public sector can serve as the foundation for transparent governance and honesty, leading to favorable outcomes for long-term progress.
THE APPLICATION OF ROBOTIC PROCESS AUTOMATION IN THE FIELD OF ACCOUNTING: A LITERATURE STUDY Muhammad Nur; Dhieka Avrilia Lantana; Erwin Indriyanto; Kumba Digdowiseiso; Hafiza Aishah Hashim
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 3 No. 3 (2023): October (October-December)
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v3i3.1308

Abstract

Accounting seeks to facilitate the process of financial managers gathering financial records, categorizing financial elements, identifying patterns in financial transactions, and conveying financial circumstances. Originally, accounting was performed manually by individuals, but with advancements in technology, robotic process automation (RPA) emerged as a method for carrying out accounting tasks. This implementation has a beneficial effect on the company, resulting in enhanced performance and efficiency. Nevertheless, it has the capacity to generate employment issues. Hence, a comprehensive investigation is required to explore the utilization of robotic process automation in the domain of accounting. The approach employed is a rigorous systematic literature review utilizing scientific publications. The scientific literature utilized must adhere to the specified criteria. The data analysis employs a descriptive and argumentative methodology. The findings indicate that the presence of RPA does not have a substantial capacity to substitute for human involvement. In reality, RPA merely eliminates human tasks, thereby allowing humans to allocate their time towards enhancing more accurate decision-making processes. Occupations within the accounting sector that can benefit from the implementation of RPA encompass bookkeeper, financial accountant, controller (management accountant), business data analyst, treasurer and risk manager, and financial systems and process manager.
Co-Authors Arni Karina Ayumi Alica Putri Azwadi Ali Bimo Putro Karsodimedjo Dhieka Avrilia Lantana Erwin Indriyanto Hafiza Aishah Hashim Molina Muhammad Nur Resti Hardini