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All Journal Indonesian Community Journal
Ratna Ratna
Universitas Muhammadiyah Mamuju, Indonesia
Agriculture, Biological Sciences & Forestry Computer Science & IT Economics, Econometrics & Finance Environmental Science Public Health Social Sciences Other

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Pemberdayaan Pemuda Generasi Pesona Indonesia Melalui Pelatihan Menulis Konten Instagram Berbahasa Inggris untuk Meningkatkan Promosi Pariwisata di Sulawesi Barat Kurnia Kurnia; Abdul Wahab; Ratna Ratna; Hamzar Hamzar; Abdul Rajab
I-Com: Indonesian Community Journal Vol 4 No 1 (2024): I-Com: Indonesian Community Journal (Maret 2024)
Publisher : Fakultas Sains Dan Teknologi, Universitas Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33379/icom.v4i1.3894

Abstract

GenPI is the implementation of the "go digital" tourism promotion program that is being intensively carried out by the Ministry of Tourism of the Republic of Indonesia as one of Indonesia's tourism marketing strategies, including in West Sulawesi. Instagram content writing training for GenPI administrators is an effort to advance tourism with the hope that promotions through the @genpi_sulbar account will be maximized and have a broader reach to foreign countries. This activity contains 1) forum group discussion; 2) provision of creative writing material; 3) human resource management and social media marketing material; 4) descriptive text and structure material; 5) vocabulary games; 6) introduction to deepl, grammarly and quillbot and 7) mentoring that will always be done through WhatsApp groups and zoom meetings. Based on the results of the Community Service activities that have been carried out, the following conclusions are obtained: 1) partners understand how human resource management and social media marketing, in this case, tourism promotion; 2) Partners understand how the creative process in writing, which includes how to find writing ideas, plan, edit, draft and publish; 3) Partners understand descriptive text material and descriptive text writing structure, 4) Addition of English vocabulary for partners; 5) Partners understand how to use deepl, quillbot and grammarly 6) Partners can write English Instagram captions as tourism promotions.
Pengembangan Pariwisata Terintegrasi di Sulawesi Barat melalui Pelatihan Bahasa Inggris Pemandu Wisata dan Perancangan Sistem Informasi Pelayanan Wisatawan bagi GenPi Kurnia Kurnia; Abdul Wahab; Ratna Ratna; Sudirman Sudirman; Pratiwi Samad
I-Com: Indonesian Community Journal Vol 4 No 4 (2024): I-Com: Indonesian Community Journal (Desember 2024)
Publisher : Fakultas Sains Dan Teknologi, Universitas Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70609/icom.v4i4.5795

Abstract

Generasi Pesona Indonesia (GenPi) Sulawesi Barat yang tersebar di setiap kabupaten Kota menjadi representasi pariwisata sebagai pemandu wisata bagi wisatawan yang berkunjung baik lokal maupun mancanegara. Sayangnya, kemampuan berbicara bahasa inggris sebagai bahasa internasional yang dimiliki oleh mitra masih sangat minim. Saat memandu wisatawan mancanegara, kadangkala mitra hanya menggunakan bahasa isyarat dan bantuan google terjemahan. Tim pengabdian memberikan pelatihan Bahasa Inggris selama 2 hari berupa tour guide untuk peningkatan Speaking dan Listening dari penutur asing. Metode pengabdian ini menggunakan pre-experimental method dengan pre dan post test instrument dengan materi Got Talent, Fun English, Simple Present Tense for Speaking and Asking Direction, serta Role Play menjadi Tour Guide. Capaian kegiatan menunjukkan peningkatan signifikan yang dirasakan oleh mitra mengenai kemampuan bahasa inggris mereka. Hal ini juga ditunjukkan melalui pre test dan post test yang telah diberikan berupa Pemberdayaan dan peningkatan keterampilan mitra dalam berbicara bahasa inggris khususnya ketika menjadi pemandu wisata.
Co-Authors Abdul Rajab Abdul Wahab Hamzar Hamzar Kurnia Kurnia Pratiwi Samad Sudirman Sudirman