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All Journal Society: Jurnal Pengabdian Masyarakat Jurnal Ilmiah Pariwisata
Jappy P. Fanggidae
Politeknik Negeri Kupang
Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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Packaging and Marketing Training for Products of Waste Processing Sites in Mangrove Tourism Area, West Oesapa Village, Kupang City Fanggidae, Jappy Parlindungan; Nino, Indawati Jauhar; Manafe, Janri Delastriani; Setyorini, Tuti; Dioh, Septia Sakalini; Kefi, Darwin Yopie; Latupeirissa, David Samuel; Tarigan, Surya Setiadi; Sanga, Marianus Hendrilensio; Dima, Rohani Purnamasari
Society : Jurnal Pengabdian Masyarakat Vol 4, No 1 (2025): Januari
Publisher : Edumedia Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55824/jpm.v4i1.481

Abstract

This community service activity aims to improve the skills of the 3R Waste Management Site (Recycle, Reuse, Reduce) management group in the mangrove ecotourism area of Oesapa Beach, Kupang, NTT. This TPS was built through collaboration between the government and local communities, aiming to manage waste and support economic improvement through organic fertilizer production. However, there are obstacles in the marketing of these organic fertilizers, including unattractive packaging and limited sales points in tourist areas. This service method consists of several stages: preparation, implementation, evaluation, and reporting. At the preparation stage, partner problems are identified. The implementation stage includes training on packaging fertilizer products that are neater and more attractive and marketing strategies in tourist areas, which are delivered through workshops and hands-on practice. The evaluation was carried out by comparing the condition of the partners before and after the training. The results of the activity showed an increase in skills in product packaging and the ability to design more effective marketing strategies, which can be seen from the increase in consumer interest in organic fertilizer products. The positive impact of this activity is expected to support the sustainability of the 3R TPS management group's business and contribute to environmental and economic preservation of the local community through more optimal waste management.
Packaging and Marketing Training for Products of Waste Processing Sites in Mangrove Tourism Area, West Oesapa Village, Kupang City Fanggidae, Jappy Parlindungan; Nino, Indawati Jauhar; Manafe, Janri Delastriani; Setyorini, Tuti; Dioh, Septia Sakalini; Kefi, Darwin Yopie; Latupeirissa, David Samuel; Tarigan, Surya Setiadi; Sanga, Marianus Hendrilensio; Dima, Rohani Purnamasari
Society : Jurnal Pengabdian Masyarakat Vol. 4 No. 1 (2025): Januari
Publisher : Edumedia Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55824/jpm.v4i1.481

Abstract

This community service activity aims to improve the skills of the 3R Waste Management Site (Recycle, Reuse, Reduce) management group in the mangrove ecotourism area of Oesapa Beach, Kupang, NTT. This TPS was built through collaboration between the government and local communities, aiming to manage waste and support economic improvement through organic fertilizer production. However, there are obstacles in the marketing of these organic fertilizers, including unattractive packaging and limited sales points in tourist areas. This service method consists of several stages: preparation, implementation, evaluation, and reporting. At the preparation stage, partner problems are identified. The implementation stage includes training on packaging fertilizer products that are neater and more attractive and marketing strategies in tourist areas, which are delivered through workshops and hands-on practice. The evaluation was carried out by comparing the condition of the partners before and after the training. The results of the activity showed an increase in skills in product packaging and the ability to design more effective marketing strategies, which can be seen from the increase in consumer interest in organic fertilizer products. The positive impact of this activity is expected to support the sustainability of the 3R TPS management group's business and contribute to environmental and economic preservation of the local community through more optimal waste management.
Keyakinan akan Pemanasan Global dan Kesediaan untuk Membayar Wisata Premium, Peran mediasi dari Sikap Ekowisata (Studi Kasus di Destinasi Wisata Labuan Bajo) Fanggidae, Jappy Parlindungan
Jurnal Ilmiah Pariwisata Vol 27 No 2 (2022): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v27i2.1540

Abstract

This research is motivated by the efforts of the Indonesian government to make Labuan Bajo a super premium tourist destination. In this regard, this study presents the readiness of Labuan Bajo as a super premium tourist destination that will sell tourist attractions at premium prices, from the tourists’ perspectives. The purpose of this study was to investigate the relationship between global warming beliefs and willingness to pay for premium tourism. Such a relationship is mediated by ecotourism attitudes. The tourism literature notes that tourists who have high environmental concerns tend to be willing to pay a premium price for ecotourism experiences. Therefore, this study discusses other factors that influence the willingness to pay a premium, namely the personality of tourists, in this case, the belief in global warming. This study uses a quantitative method where the data collected by questionnaires are analyzed using Structural Model Analysis (SEM) with the assistance of the SmartPLS 3.0 software. The results of this study indicate that the willingness to travel premium is influenced by the belief that global warming is mediated by ecotourism attitudes. It is recommended to tourism practitioners and the government who want to promote Labuan Bajo as premium tourism to highlight the global warming dimension in their tourism campaign. Keywords: Global Warming, Ecotourism Attitude, Paid Premium Tours
Co-Authors David Samuel Latupeirissa, David Samuel Dima, Rohani Purnamasari Dioh, Septia Sakalini Kefi, Darwin Yopie Manafe, Janri.D Marianus Hendrilensio Sanga Nino, Indawati Jauhar Tarigan, Surya Setiadi Tuti Setyorini