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All Journal Management Studies and Entrepreneurship Journal (MSEJ) GANDRUNG: Jurnal Pengabdian Kepada Masyarakat
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Universitas Prima Indonesia
Decision Sciences, Operations Research & Management Physics Other

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Pengaruh Fitur Layanan, Keamanan Dan Kemudahan Penggunaan E-Wallet Terhadap Transaksi Mahasiswa Menggunakan E-Wallet Gopay Khomathy Khomathy; Engli Saragi; Freddin Hutasoit; Lina; Juli Meliza
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 4 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i4.8346

Abstract

Penelitian ini berfokus dalam menginvestigasi dampak fitur layanan, keamanan yang dirasakan, serta kemudahan pemakaian bagi frekuensi transaksi mahasiswa yang menggunakan e-wallet GoPay di Kota Medan. Dengan mengadopsi pendekatan kuantitatif dan metode survei, data dikumpulkan dari sampel mahasiswa aktif di berbagai perguruan tinggi di Medan yang terdaftar sebagai pengguna aktif GoPay. Kuesioner terstruktur dipakai dalam mengukur persepsi responden terhadap fitur layanan GoPay (seperti promosi, notifikasi, dan integrasi dengan layanan lain), tingkat keamanan yang mereka rasakan saat bertransaksi, serta kemudahan penggunaan aplikasi GoPay (termasuk navigasi, tampilan antarmuka, dan proses pembayaran). Penelitian ini menggunakan analisis regresi linier berganda agar mengevaluasi dampak ketiga variabel independen, baik secara simultan maupun parsial, bagi variabel dependen yaitu intensitas penggunaan GoPay. Hasil analisis diharapkan bisa menyalurkan pengertian mendalam tentang faktor-faktor kunci yang memengaruhi adopsi dan implementasi dompet digital di kalangan mahasiswa. Temuan ini juga diharapkan dapat menjadi kontribusi teoretis dalam literatur e-commerce dan memberikan implikasi praktis bagi GoPay dan penyedia layanan e- wallet lainnya dalam merancang strategi pengembangan produk dan pemasaran yang lebih sesuai dengan kebutuhan dan preferensi pasar mahasiswa.
Building Literacy Through Reading and Storytelling Movements at Sinar Jaya Indonesia Orphanage Winda Sri Astuti Doloksaribu; Maisara Batubara; Rahmat Alamsyah Harahap; Jarunjung Hutagaol; Mangasi Butarbutar; Lidya Natali Pasaribu; Mohd. Nawi Purba; Lina
GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 2 (2026): GANDRUNG: Jurnal Pengabdian Kepada Masyarakat
Publisher : Fakultas Olahraga dan Kesehatan, Universitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/gandrung.v7i2.8918

Abstract

The current rapid development of technology allows literacy to be connected with technological, informational, and scientific literacy. A person's ability to read and write is the most fundamental aspect of developing broader literacy skills. The Indonesian population, according to the Central Statistics Agency, has only 10% interest in reading. This research uses a qualitative approach. The PKM activities were conducted using the Training and Mentoring method, where children were invited to read using the interactive storytelling method and the visual education method thru bilingual media using an English-Indonesian picture dictionary, which involved the use of interactive and colorful visual media. The result of the community service was that the activities were met with enthusiasm from both the foundation's chairman and the orphanage children. The storytelling method effectively alleviated the children's boredom with regular textbooks, fostering their curiosity and engaging them in interactive Q&A sessions during the story. This demonstrates that this method has proven to change the perception that reading is an exciting and enjoyable activity. With the distribution of colorful bilingual picture dictionaries, children are given an easier way to memorize everyday vocabulary, starting from body parts and objects around the house, thereby enriching their English vocabulary.
Co-Authors Engli Saragi Freddin Hutasoit Jarunjung Hutagaol Juli Meliza Khomathy Khomathy Lidya Natali Pasaribu Maisara Batubara Mangasi Butarbutar Mohd Nawi Purba Rahmat Alamsyah Harahap Winda Sri Astuti Doloksaribu