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The Effect of The Team Game Tournament Learning Model on Student Learning Outcomes Lenti Susanna Saragih; Silvia Diva Sari
Education and Sociedad Journal Vol. 4 No. 1 (2026)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/edsojou.v4i1.2586

Abstract

This study aims to determine the effect of the Cooperaritve Learning model of the Teams Games Tournament (TGT) type on the learning outcomes of Grade X students at private vocational school. The research method used was a quantitative method with a quasi-experimentas approach. The results of this study indivate that the application of the Team Games Tournament (TGT) learning model has a positive contribution to improving students’ learning outcomes. This is show by the difference in the average learning outcomes between the experimental class and the control class, as well as the hypothesis testing results which indicate a significant effect. It was found that in the control class, the experimental class, the average pretest score was 48.64 and the posttest score was 59.77, while in the experimental class, the average pretest score was 49.79 and the posttest score was 77.92, Meanwhile, based on the analysis results, the significance value (Sih. 2-tailed) was 0.000. This value is lower than 0.05, so H0 is rejected and H1 is accepted. Therefore, it cas be concluded that there is a significant effort of the Teams Games Tournament learning model on students’ learning outcomes.
Analisis Posisi Pasar Produk Pasta Gigi Berdasarkan Persepsi Konsumen Silvia Diva Sari; Annisa Muty Nur Ami; Cindy Dwiana Putri; Lenti Susana Saragih
Journal of Creative Student Research Vol. 1 No. 6 (2023): Desember : Journal of Creative Student Research
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jcsrpolitama.v1i6.3003

Abstract

The aim of the author in conducting this research is to analyze and study the positioning or market position of Pepsodent, Ciptadent and Close up brand toothpaste products based on consumer perceptions. This research uses a descriptive qualitative method with a literature study method. In general, Pepsodent, Ciptadent and Close-up toothpastes have the main characteristics of their contents. Pepsodent is the superior choice in terms of packaging size, while Ciptadent stands out in the attributes of taste, color, content, product design and packaging design. Close Up has similarities in terms of packaging attributes to Pepsodent
Pemanfaatan Digital Marketing Sebagai Media Pemasaran Dalam Upaya Meningkatkan Kontribusi Ekspor UMKM di Era 4.0 Lenti Susana Saragih; Aurora Elise Putriku; Silvia Diva Sari; Yessi Novitasari Laia; Yoga Syahputra
Jurnal Strategi Bisnis Teknologi Vol. 1 No. 2 (2024): Mei : Jurnal Strategi Bisnis Teknologi (JUSBIT)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jusbit.v1i3.174

Abstract

This research aims to analyze the use of digital marketing as a marketing medium in an effort to increase the contribution of the Micro, Small and Medium Enterprises (MSME) sector to national exports in the Industrial Revolution 4.0 era. Digital marketing has opened up new opportunities for MSMEs to reach wider and more diverse markets, beyond traditional geographic boundaries. By using digital platforms, MSMEs can interact with global consumers, introduce their products and services to international markets, and build strong brand awareness. This research uses a literature study method to collect data from various related literature. The research results show that effective use of digital marketing can increase MSME sales turnover and overcome various obstacles faced in implementing digital marketing strategies. Therefore, digital marketing is an important strategy that must be adopted by MSMEs to increase their competitiveness in the global market and achieve sustainable growth.