Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal Jurnal Sosial dan Teknologi Journal of Digital Business and Data Science Journal of Strategic Marketing and Applied Economics
Dwi Febri Syawaludin
Universitas Catur Insan Cendekia
Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Penerapan Teknologi Blockchain Pada Sistem Keamanan Informasi Isma Elan Maulani; Tedi Herdianto; Dwi Febri Syawaludin; Medika Oga Laksana
Jurnal Sosial Teknologi Vol. 3 No. 2 (2023): Jurnal Sosial dan Teknologi
Publisher : CV. Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/jurnalsostech.v3i2.634

Abstract

Dalam era digital saat ini, keamanan informasi menjadi hal yang sangat penting untuk diperhatikan. Terdapat banyak metode untuk menjaga keamanan informasi, namun masih banyak juga kerentanan yang dapat dimanfaatkan oleh pihak yang tidak bertanggung jawab. Teknologi blockchain memberikan solusi dengan menyediakan sistem keamanan informasi yang kuat dan handal. Teknologi blockchain dapat digunakan untuk memastikan integritas dan validitas data yang disimpan. Hal ini dapat dilakukan dengan cara menyimpan data dalam bentuk blok yang tersambung satu sama lain dan menggunakan enkripsi untuk menjaga privasi. Selain itu, sistem terdesentralisasi yang ada pada teknologi blockchain membuatnya sulit untuk diubah atau dihapus oleh pihak yang tidak bertanggung jawab. Penerapan teknologi blockchain pada sistem keamanan informasi dapat dilakukan pada berbagai sektor, seperti perbankan, perdagangan, dan pemerintahan. Dalam sektor perbankan, teknologi blockchain dapat digunakan untuk menjaga integritas data transaksi dan memastikan bahwa transaksi yang dilakukan benar-benar valid. Dalam sektor perdagangan, teknologi blockchain dapat digunakan untuk memastikan bahwa barang yang diperdagangkan benar-benar asli dan memiliki sumber yang dapat diverifikasi. Dalam sektor pemerintahan, teknologi blockchain dapat digunakan untuk menyimpan dan memverifikasi data pemilihan, serta memastikan bahwa hasil pemilihan benar-benar valid dan representatif.
Digital Trust and Consumer Loyalty in AI-based E-commerce: An Analysis of Indonesian Millennials Dwi Febri Syawaludin; Muhammad Nasir
Journal of Digital Business and Data Science Vol. 2 No. 1 (2025): Journal of Digital Business And Data Science
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jdbs.v2i1.11

Abstract

Advances in artificial intelligence (AI) technology have significantly changed the e-commerce landscape, influencing consumer behavior and loyalty. This study aims to analyze the influence of digital trust on consumer loyalty among Indonesian millennials in the context of AI-driven e-commerce. This research uses a qualitative approach with in-depth interviews and digital ethnography, involving Indonesian millennials who actively shop on AI-based platforms. The main findings of this study show that trust in digital platforms, especially those related to data security, algorithm transparency and privacy protection, strongly influence consumer loyalty. Furthermore, AI-based personalization can increase trust, but only if transparency in algorithmic data usage is clearly provided. The study also found that AI competence plays an important role in strengthening the relationship between trust and consumer loyalty. The implications of this study point to the importance of implementing clear transparency policies and ethical data management in building trust and increasing loyalty, especially in emerging markets such as Indonesia. The findings can help e-commerce companies design more effective AI strategies, improve user experience and mitigate privacy concerns.
Marketing and Branding Strategies for MSMEs Post-Pandemic, Especially in Rural Areas Oriza Aditia; Dwi Febri Syawaludin; Mar'atus Solikhah
Journal of Strategic Marketing and Applied Economics Vol. 1 No. 2 (2025): Journal of Strategic Marketing and Applied Economics
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jsmae.v1i2.7

Abstract

The COVID-19 pandemic has provided impact significant to Micro , Small, and Medium Enterprises (MSMEs) sector , especially those in rural areas . Dependence on marketing traditional become challenge big moment mobility restricted . Post-pandemic , the emergence of habit consumer new as well as acceleration digitalization open opportunity at a time challenge in developing adaptive marketing and branding strategies . Research This aim For identify and analyze effective marketing and branding strategies for MSMEs in rural areas after pandemic , as well as explore factors determinant the success of the strategy in increase Power competitiveness and sustainability business . Research This use approach qualitative with studies cases of five MSMEs in rural areas West Java . Data collected through interview in-depth , observation direct , and documentation . The data analysis technique uses the Miles and Huberman model with stages data reduction , data display, and retrieval conclusion / verification . Research results show that a combination of simple digital strategies ( such as use of WhatsApp Business and social media local ), personalization product based wisdom local , as well as visual storytelling becomes key in building strong branding . Adoption technology in a way gradual , digital training , and collaboration with community local participate push the effectiveness of MSME marketing strategies post-pandemic .
Co-Authors Isma Elan Maulani Mar'atus Solikhah Medika Oga Laksana Muhammad Nasir Oriza Aditia Tedi Herdianto