Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Jurnal Abdimas Bina Bangsa Inkubis: Jurnal Ekonomi dan Bisnis
Suhendi Suhendi
Sekolah Bisnis Institut Pertanian Bogor
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
PENGUATAN KAPASITAS KELOMPOK USAHA MASYARAKAT ADAT: STRENGTHENING CAPACITY OF INDIGENOUS COMMUNITY-OWNED BUSINESS GROUPS Agustina Widi Palupiningrum; Suhendi Suhendi; Fithriyyah Shalihati
Jurnal Abdimas Bina Bangsa Vol. 4 No. 1 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i1.1098

Abstract

Indigenous Community-Owned Enterprises (BUMMA) and Indigenous Community Business Groups (KUMA) manage productive businesses in the fields of local food, handicrafts, agricultural and plantation products as well as the development of environmental services. BUMMA and KUMA at the regional and community levels are driven by cadres from the indigenous territory who have a passion for developing the economic potential in the Indigenous Territory into a business. The business development of BUMMA and KUMA is considered to face various challenges, both from the internal and external environment. The managers of BUMMA and KUMA have not been able to clearly identify the business model, financial management, and market development so their business management is underdeveloped. The purpose of this activity is to increase the capacity of BUMMA and KUMA managers, evaluate and strengthen business models in various businesses that are currently being occupied. The number of training participants was 14 people who were representatives of BUMMA and KUMA who were invited. The training implementation is divided into three stages, namely the introduction of business models with the Business Model Canvas (BMC) approach, business finance management and marketing. The resulting output target is that BUMMA/KUMA representatives can describe their current business model and write a list of expectations that need to be improved in the future, and evaluate their financial management and marketing. Evaluation of the activity showed that there was an increase in the participants' knowledge regarding business model elements and how to apply them, on the other hand, there was awareness regarding business financial management and marketing which must continue to be improved to support business development
Strategy to Increase BPJS Ketenagakerjaan Membership: Integration of TPB and AHP Approaches Mansursyah Mansursyah; Nimmi Zulbainarni; Suhendi Suhendi
Inkubis : Jurnal Ekonomi dan Bisnis Vol. 8 No. 2 (2026): INKUBIS Jurnal Ekonomi Dan Bisnis
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/inkubis.v8i2.330

Abstract

Background: Social security is a critical component of national social protection systems aimed at ensuring decent living standards. In Indonesia, BPJS Ketenagakerjaan administers five employment social security programs, yet its coverage remains at only 31.3% of the 144.64 million working population as of 2024, indicating a significant coverage gap particularly in the informal sector. Objective: This research aims to formulate a strategy to increase BPJS Ketenagakerjaan membership by integrating individual behavioral perspectives and institutional support. Methods: Using a mixed-methods approach, this study applies the Theory of Planned Behavior (TPB) analyzed through SEM-PLS to examine employee intentions, and the Analytical Hierarchy Process (AHP) to determine policy priorities. The study involved 350 respondents from various employment segments across Indonesia. Results: SEM-PLS results indicate that attitude (path coefficient 0.360) and perceived behavioral control/PBC (0.268) are the main determinants that significantly influence employee intention to participate, while subjective norms also showed significant albeit weaker influence (0.144). Trust and knowledge as moderating variables showed no significant moderating effect. AHP analysis identified that the government regulation criterion has the highest priority weight of 0.321. The strategic priorities are: (1) contribution subsidy from national/regional budgets (0.220), (2) strengthening mandatory membership regulation (0.213), (3) massive education and literacy (0.201), (4) national data integration (0.185), and (5) service digitalization (0.183). Conclusion: The integration of TPB and AHP provides a comprehensive analytical framework that contributes to both behavioral understanding and policy formulation for increasing BPJS Ketenagakerjaan membership towards inclusive universal coverage.
Co-Authors Agustina Widi Palupiningrum‬ Mansursyah Mansursyah Nimmi Zulbainarni Shalihati, Fithriyyah