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All Journal Tanra : Jurnal Desain Komunikasi Visual Fakultas Seni dan Desain Universitas Negeri Makassar Jurnal Titik Imaji Jurnal Bahasa Rupa Visual Heritage: Jurnal Kreasi Seni dan Budaya
Martinus Eko Prasetyo
Prodi Desain Komunikasi Visual, Universitas Multimedia Nusantara, Tangerang, Indonesia
Arts Humanities Education Languange, Linguistic, Communication & Media

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DYNAMIC COMPOSITION IN THE FILM THOR: LOVE AND THUNDER ON DISNEY+ HOTSTAR PLATFORM." Martinus Eko Prasetyo
Tanra: Jurnal Desain Komunikasi Visual Fakultas Seni Dan Desain Universitas Negeri Makassar Vol 11, No 2 (2024): Mei - Agustus
Publisher : Universitas Negeri makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/tanra.v11i2.59376

Abstract

The popularity of Marvel Studio films in Indonesia has been quite popular since the last ten years. Many films produced by Marvel Studio have received the attention of the public, one of the most recent is a film entitled Thor: Love and Thunder which is currently showing on the Disney+ Hotstar platform as one of the family's favorite films which is quite visually appealing. Based on the analysis conducted by the author of two previous studies regarding the visual composition of moving images in a Netflix film and the visual composition of a photographic still image, how to take pictures on a camera is important and the authors try to prove this through this research. By using a qualitative descriptive research method, the author dissects the application of dynamic composition in the shooting of the film Thor: Love and Thunder which is analyzed from several important scenes that occur at the beginning of the film, in the middle of the film, and at the end of the film. This research shows the importance of taking dynamic composition from the start in camera shooting of the latest 2022 Marvel film production because it has a direct effect on conveying messages to the audience.
PERANCANGAN KARYA FOTOGRAFI ART FASHION MODEL DENGAN PENDEKATAN ESTETIKA KOMPOSISI Prasetyo, Martinus Eko; Ahmad, Asrullah
Titik Imaji Vol 7, No 2 (2024): JURNAL TITIK IMAJI
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/.v7i2.5633

Abstract

Pekembangan art fashion model cukup digemari di kalangan fotografer di Indonesia, hal ini terlihat dari banyaknya muncul karya-karya fotografi art fashion model yang ditampilkan secara menarik di sosial media. Dalam ranah seni fotografi, art fashion model merupakan subjektifitas dari fotografer dalam menampilkan karya-karya tentang fotografi model yang disajikan secara konseptual dan bercerita secara makna. Tidak hanya profesional namun banyak penghobi dalam ranah seni fotografi mempelajari tentang art fashion model, namun masih sedikit penelitian yang membahas mengenai perancangan karya fotografi art fashion model di Indonesia. Penelitian fotografi art fashion model dengan pendekatan estetika komposisi menerapkan metode penelitian deskriptif kualitatif dengan metode perancangan keseimbangan simetris dan asimetris secara symmetrical of rule dan secara the rule of thirds. Perancangan pada penelitian ini menghasilkan tampilan fotografi art fashion model dengan konseptual tidak hanya secara peran seni namun penerapan secara teknis fotografi.
KOMPOSISI VISUAL TRAILER FILM KARTINI 2017 Martinus Eko Prasetyo; Shierly Everlin
Tanra: Jurnal Desain Komunikasi Visual Fakultas Seni Dan Desain Universitas Negeri Makassar Vol 12, No 3 (2025): Desember
Publisher : Universitas Negeri makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/tanra.v12i3.67930

Abstract

AbstractThis study discusses the visual composition in the trailer of the film Kartini (2017), focusing on color, lighting, and spatial elements in the film’s visuals. It is crucial to understand how the visual elements in each scene are technically created as a medium of communication to convey messages to the audience. The primary objective of this research is to analyze the visual elements utilized in the trailer to construct the narrative, atmosphere, and technical aspects of the visuals. The research method employed is qualitative visual analysis, encompassing observations of cinematography, lighting, color, camera angles, and visual symbols. The findings reveal that the Kartini trailer strategically employs visual elements to depict the colonial-era atmosphere in Java, highlight social conflicts, and reinforce Kartini's characterization as the main figure. The use of warm tones, natural lighting, and dominant close-up shots effectively emphasizes Kartini's emotions and struggles. Additionally, the representation of Javanese cultural symbols enriches the visual narrative, thereby providing a unique appeal to the audience.
MISE EN SCÈNE SINEMATOGRAFI DALAM FILM HOROR BERJUDUL PRIMBON BERTEMAKAN KEPERCAYAAN BUDAYA JAWA Martinus Eko Prasetyo; William Sanjaya
Jurnal Bahasa Rupa Vol. 8 No. 2 (2025): Jurnal Bahasa Rupa April 2025
Publisher : Institut Bisnis dan Teknologi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31598/bahasarupa.v8i2.1532

Abstract

Indonesian horror films initially often explore mysterious stories and ghosts from local mythology, creating a mysterious atmosphere enriched with cultural elements such as addressing themes of Javanese cultural beliefs in a film titled "Primbon". Unfortunately, there have not been many studies discussing horror films in terms of Mise en Scène in Indonesia. The film titled "Primbon" is a work of director Rudy Soedjarwo, who is a director and film producer in Indonesia. He is known for his work in the Indonesian film industry. Researchers wanted to determine how important the visual appearance through Mise en Scène is in horror films. This research was conducted descriptively qualitatively, data collected through literature searches on theories related to cinematography and composition in films, using the Kurt Lewin method approach. The research revealed that the Mise en Scène in a horror film like "Primbon" appears slightly different because the impression of the storyline intended to convey is tension, fear, and audience emotional sadness, and this is felt to be very important in building the visual mood. Horror films not only always scare by presenting horror alone, but sadness and pathos can become the climax of a unique and interesting horror film.
A Comparative Study of Visual Composition: Jamu Buyung Upik Packaging Design 1990 and 2019 Vania Hefira; Martinus Eko Prasetyo
Visual Heritage: Jurnal Kreasi Seni dan Budaya Vol. 8 No. 2 (2026): Visual Heritage: Jurnal Kreasi Seni dan Budaya
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/vh.v8i2.106

Abstract

Jamu, a traditional Indonesian herbal medicine, remains an important part of cultural heritage and is still used by the public to maintain health. One of the most iconic jamu brands with a strong visual identity is Buyung Upik, which specifically targets children as its main audience. Although jamu has gained international recognition, studies from the perspectives of visual communication design and brand management remain limited. This research analyzes the visual composition of Buyung Upik’s packaging design from 1990 and 2019, focusing on elements of color, typography, illustration, layout, and visual messaging through a descriptive qualitative approach. The aim is to understand how design changes reflect the brand’s visual strategy and adaptation to market trends. The findings reveal consistent color schemes that strengthen brand identity, alongside shifts in illustration and layout reflecting social context. The 1990 packaging shows children holding hands, symbolizing togetherness and outdoor play, while the 2019 design features more dominant and expressive characters, representing modern children who are confident and open. From a design perspective, these changes illustrate the evolution of visual strategy and brand repositioning to remain relevant and competitive in the modern market. This study highlights the importance of packaging design as a medium of visual communication and branding strategy in preserving the continuity of traditional jamu identity.
Co-Authors Ahmad, Asrullah Everlin, Shierly Vania Hefira William Sanjaya