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All Journal Dakwatuna: Jurnal Dakwah dan Komunikasi Islam Bidayatuna: Jurnal Pendidikan Guru Mandrasah Ibtidaiyah Engagement: Jurnal Pengabdian Kepada Masyarakat Proceeding of International Conference on Humanity Education and Society Communicator : Journal of Communication
Achmad Arifulin Nuha
Institut Agama Islam Syarifuddin, Lumajang
Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Post Dakwah di Era Cyber Culture Harry Purwanto; Achmad Arifulin Nuha
Dakwatuna: Jurnal Dakwah dan Komunikasi Islam Vol 6 No 2 (2020): AGUSTUS
Publisher : Institut Agama Islam Syarifuddin Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36835/dakwatuna.v6i2.633

Abstract

The development of technology has a big influence in all aspects of life, including in da'wah. Preachers face the challenges in the era of cyber culture, where information flow and cultural development are connected with the digital space. This article discusses the relationship between da'wah and cyber culture. Accompanied by any challenges that must be faced by preachers, as well as how the right strategy to convey Islamic teachings in the current era. In another section, also stated what is called the Post Da'wah. This concept refers to the facts that have happened lately. Da'wah which initially has values ​​of the sacredity of values ​​that upholds a truth of the state is then distorted by profane values. In fact, the new technology also supports pseudo reality in da'wah. Then, da’wah becomes a tool of manipulation in order to achieve economic benefits, bodily sexism, which is displayed through symbolic visualization. Da'wah is trapped in the world of imagery. Not only that propaganda, later became a political propaganda tool to seize power and maintain power. Interest takes precedence without regard to reason. These facts are referred to as Post Da'wah. Keywords: Da'wah, Cyber, Culture, Strategy, Technology
Deotoritasi Guru di Era New Media Ahmad Arif Ulin Nuha; Bambang Subahri
Bidayatuna Vol 3 No 2 (2020): Oktober
Publisher : Lembaga Penelitian, Penerbitan dan Pengabdian Masyarakat - Islamic Institute of Syarifuddin Lumajang, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36835/bidayatuna.v3i2.616

Abstract

The technological revolution causes changes in all aspects of life. It includes the educational spec. So that these changes also change all aspects in the world of education. One of the highlights in this paper is the relationship between teachers and students. The teacher initially becomes an important entity in the learning process. However, the presence of new media has replaced the teacher's position. It is no longer a central role in the educational process. Students have relied on gaining knowledge on technology. This phenomenon is contrary to the concept of Ahlussunnah Wal Jamaah education. Sanad continuity is an important thing in measuring the authenticity of knowledge. Not only that, the meaning of blessing is pinned on knowledge that has this sanad continuity. Seeing this phenomenon, the author assumes that technology has conducted teacher deauthorization in the education process of the new media era.
Optimizing the Strategic Communication of Gerbas Tani Community in Developing Tourist Village in Kedungrejo, Rowokangkung, Lumajang Alhimni Fahma; Achmad Arifulin Nuha
Engagement: Jurnal Pengabdian Kepada Masyarakat Vol 7 No 2 (2023): November 2023
Publisher : Asosiasi Dosen Pengembang Masyarajat (ADPEMAS) Forum Komunikasi Dosen Peneliti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/engagement.v7i2.1605

Abstract

Gerbas Tani stands for Gerakan Belanja Sayur dari Lahan Petani, which was born in 2018, marked by the educational activity "Petik Tomat" for kindergarten students. The mascot of Gerbas Tani is a 0.1-hectare flower garden in the middle of a 2.5-hectare vegetable garden. The total number of visitors when the flower garden is in bloom reaches 20,000 people, with an average of 30-50 visitors per day. However, due to the pandemic, vegetable sales have stopped, and tour visitors are limited. The mentoring process was carried out through the Asset Based Community Development (ABCD) approach through the stages of discovery, dream, design, define, and destiny to optimize strategic communication to develop the potential of Gerbas Tourism Village. The results of this service have successfully encouraged the Gerbas Tani Community to become a solid community to preserve the tourist village through persuasive communication. Gerbas Tani members become actors of change collectively in order to realize a sustainable and developing village through the development of online sales while maintaining offline sales. They consistently hold different tourism activities three times a year as a solution to developing a tourist village after the Pandemic. The findings highlight the importance of strategic communication in empowering local communities, strengthening partnerships, and promoting sustainable economic development in the context of tourism villages.
Analisis Visual Pesan Dakwah dalam Kaligrafi Kontemporer di Instagram Nuha, Achmad Arifulin; Sholeh, Moh.
Dakwah Vol 10 No 2 (2024): AGUSTUS
Publisher : Institut Agama Islam Syarifuddin Lumajang

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Abstract

This study analyzes how contemporary calligraphy is used as a medium for Islamic preaching (dakwah) by Refil Andriansyah through the Instagram platform. Utilizing a qualitative approach with Charles Sanders Peirce's semiotic theory, this research examines the visual signs in Refil's works to understand the meanings embedded within them. The findings show that contemporary calligraphy not only serves as an aesthetic art form but also as an effective medium for spiritual communication. Symbols such as the "Allah" inscription and minaret icons in Refil's works convey profound moral and religious messages, making them a powerful tool for dakwah. Instagram, as a visual platform, allows these works to reach a broad and diverse audience, especially the younger generation active on social media. This study concludes that contemporary calligraphy supported by digital technology has great potential to become a relevant and inclusive tool for dakwah in the modern era. Traditional Islamic calligraphy, when combined with contemporary elements and disseminated through social media, can remain vibrant and dynamic, making a significant impact in spreading religious messages to a wider audience.
Etika dan Tantangan Dakwah dengan Artificial Intellegence Nuha, achmad Arifulin
Dakwah Vol 11 No 1 (2025): FEBRUARI
Publisher : Institut Agama Islam Syarifuddin Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/dakwatuna.v11i1.3470

Abstract

Islamic preaching (dakwah) continues to evolve alongside advancements in digital technology, particularly through the utilization of Artificial Intelligence (AI). AI holds significant potential in supporting the dissemination of Islamic teachings via chatbots, automated fatwa systems, and AI-based religious learning applications. However, the implementation of AI in dakwah also faces various ethical challenges, including algorithmic bias, limitations in understanding complex religious contexts, and issues related to user data privacy and security. This study aims to analyze the role of AI in Islamic preaching, identify the challenges encountered, and explore ethical solutions for its implementation. Using a qualitative approach based on literature review, the research findings indicate that while AI enhances accessibility to religious information, it cannot replace scholars (ulama) in providing spiritual guidance and issuing fatwas that consider the social and cultural aspects of the Muslim community. Therefore, clear regulations and the involvement of Islamic scholars in AI development for dakwah are essential to ensure that this technology is used responsibly and aligns with Islamic values.
Da'wah and Innovation for Economic Empowerment of Traditional Market Traders in The Digital Era Fauziyah; Nuha, Achmad Arifulin; Mehnaz; Tri Darmaningrum, Khaerunnisa
Communicator: Journal of Communication Vol. 2 No. 1 (2025): Communication
Publisher : Perkumpulan Dosen Tarbiyah Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59373/comm.v2i1.95

Abstract

In the current digital era brings many changes to the community, this is also very influential on traditional markets, therefore traditional markets should be one of the economic sectors that require attention and also efforts in community economic empowerment so that da'wah community economic empowerment for traditional market traders is essential in the digital era like today because it affects the continuation of their business. Traditional markets are where direct buying and selling occur between sellers and buyers. Traditional markets have existed since ancient times and are symbols of local people's lives. However, traditional markets have faced significant challenges, and traders must adapt to increasingly sophisticated digital media to compete with modern markets. From this study, the author concludes that da'wah community economic empowerment for traditional market traders is essential in the digital era like today because for the sustainability of their business, by utilizing digital media traders can develop their business and also increase competitiveness and also expand the range of buying and selling, strengthening partnerships between traders and buyers is also a priority in encouraging community economic growth.
Strategi Konvergensi Media Sosial dalam Memperluas Jangkauan Pendengar Radio Lokal dan Mengoptimalkan Pesan Dakwah Nuha, Achmad Arifulin; Roudlotunisa, Lulu; Rohmiyati, Faiqoh
Dakwatuna: Jurnal Dakwah dan Komunikasi Islam Vol. 12 No. 1 (2026): FEBRUARI
Publisher : Institut Agama Islam Syarifuddin Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/dakwatuna.v12i1.3832

Abstract

Perkembangan pesat teknologi digital telah secara signifikan mengubah lanskap komunikasi massa, sehingga mendorong media tradisional seperti radio untuk beradaptasi dengan logika platform digital. Penelitian ini bertujuan untuk menganalisis peran media sosial dalam memperluas jangkauan pendengar serta memperkuat interaksi antara penyiar dan audiens di Radio Gloria Paramitha FM Lumajang. Dengan menggunakan pendekatan kualitatif melalui observasi, wawancara, dan dokumentasi, penelitian ini mengkaji bagaimana platform media sosial, khususnya Instagram dan Facebook, berfungsi sebagai instrumen konvergensi media dalam penyiaran radio lokal. Hasil penelitian menunjukkan bahwa media sosial berperan strategis tidak hanya sebagai sarana promosi, tetapi juga sebagai ruang komunikasi interaktif yang memungkinkan terjadinya keterlibatan dua arah antara penyiar dan pendengar. Fitur-fitur seperti siaran langsung, kolom komentar, dan pesan langsung memfasilitasi komunikasi partisipatif, yang menandai pergeseran dari komunikasi massa yang bersifat linear menuju model komunikasi yang interaktif dan berjejaring. Dalam konteks dakwah Islam, konvergensi media sosial memungkinkan pesan-pesan dakwah yang disiarkan melalui radio menjangkau audiens yang lebih luas dan beragam tanpa dibatasi oleh ruang geografis. Selain itu, platform digital interaktif mendorong penyampaian pesan dakwah yang lebih dialogis, kontekstual, dan berorientasi pada audiens, sehingga meningkatkan daya persuasi dan fungsi edukatif dakwah. Namun demikian, efektivitas pemanfaatan media sosial masih menghadapi kendala berupa keterbatasan sumber daya manusia, pengelolaan konten yang belum konsisten, serta belum adanya strategi desain komunikasi visual yang terstruktur. Penelitian ini menyimpulkan bahwa konvergensi media sosial telah menjadi strategi penting dalam menjaga relevansi radio lokal di era digital. Sebuah model strategi komunikasi integratif diajukan untuk mengoptimalkan keterlibatan audiens, memperkuat identitas kelembagaan radio lokal, sekaligus memaksimalkan penyebaran dan efektivitas pesan dakwah di tengah arus konvergensi media yang terus berlangsung.
DAKWAH DIGITAL DALAM PENGUATAN KAPASITAS SOSIAL KOMUNITAS MUSLIM (PROGRAM PENGABDIAN KEPADA MASYARAKAT BERBASIS SERVICE-LEARNING DI MASJID AGUNG ANAS MAHFUD, LUMAJANG) Achmad Arifulin Nuha; Alhimni Fahma; Harry Purwanto
International Conference on Humanity Education and Society (ICHES) Vol. 5 No. 1 (2026): The 5th International Conference on Humanity Education and Society (ICHES)
Publisher : FORPIM PTKIS ZONA TAPAL KUDA

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Abstract

The development of digital media provides new opportunities for mosques to perform da‘wah while simultaneously strengthening community empowerment. Mosques are no longer merely places of worship, but also function as centers of social communication and capacity building for Muslim communities through digital platforms. This article aims to describe and analyze a Service Learning–based community engagement program focused on strengthening digital da‘wah at the Anas Mahfud Grand Mosque in Lumajang, Indonesia. The program employed a participatory approach through mentoring in digital da‘wah management, capacity building for mosque administrators and volunteer media teams, development of contextual digital content, and optimization of social media platforms as tools for congregational communication and empowerment. Data were collected through participant observation, interviews, documentation, and qualitative evaluation of congregational responses and participation in digital spaces. The results indicate that strengthening digital da‘wah contributed to a significant increase in congregational participation, expansion of community social networks, and reinforcement of the mosque’s role as a center for community empowerment. Within one month, Facebook followers increased from approximately 2,000 to over 5,000, while YouTube subscribers rose from around 100 to 821. These findings confirm that mosque-based digital da‘wah is an effective community engagement strategy for strengthening the social capacity of Muslim communities in the digital era.
Co-Authors Fahma, Alhimni FAUZIYAH Harry Purwanto Mehnaz Moh. Sholeh, Moh. Rohmiyati, Faiqoh Roudlotunisa, Lulu Subahri, Bambang Tri Darmaningrum, Khaerunnisa