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All Journal Psikologi Prima Jurnal Pengabdian Masyarakat Inovasi
Utami, Rizkika
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Humanities Economics, Econometrics & Finance Education Environmental Science Neuroscience Social Sciences Other

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Komunikasi Antarpribadi Guru Bimbingan Konseling dalam Menangani Pelanggaran Kedisiplinan Santri di Pesantren Ar Raudlatul Hasanah Medan Utami, Rizkika
Psikologi Prima Vol. 7 No. 1 (2024): Psikologi Prima
Publisher : unprimdn.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/psychoprima.v7i1.5018

Abstract

This study aimed to analyze the interpersonal communication of counseling guidance teachers in handling violations of santri discipline at the Ar Raudlatul Hasanah boarding school in Medan. This research uses qualitative methods and case studies. The research subjects were two counseling guidance teachers, the primary informants; two ustadz, who were supporting informants; and a nurturing field teacher, who were research data triangulation informants. Data collection was done through in-depth interviews and observation. The results showed that interpersonal communication established in handling violations of Santri discipline is preventive communication. It provides direct action through reprimands and repressive communication, namely the threat of sanctions if in-disciplinary Santri continues to repeat its mistakes. Sanctions are given by counseling guidance teachers in dealing with violations of Santri discipline by prioritizing family use, which is a form of punishment without elements of violence and contains elements of understanding of religious knowledge. It is intended that disciplinary students can control their behavior.
Pemanfaatan Digital Marketing untuk Komunikasi Bisnis UMKM di Desa Sumber Rejo Kabupaten Batubara Sumatera Utara Alindra, Devi Alvionita; Siregar, Feby Yoana; Utami, Rizkika; Purba, Christin Agustina; Anggoro, Muhammad Agung
Jurnal Pengabdian Masyarakat Inovasi Vol. 3 No. 2 (2024): August - January
Publisher : Sekolah Tinggi Ilmu Manajemen Sukma Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35126/jpmi.v3i2.789

Abstract

The utilization of digital technology is a key factor in enhancing the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in the global economic era. This community service research aims to empower MSME actors in Sumber Rejo Village, Batubara Regency, North Sumatra, through the optimization of digital marketing as a means of business communication. The partners consist of 26 MSMEs producing "keripik pisang gosong" (caramelized banana chips) and "emping" (melinjo crackers), who previously relied on conventional marketing methods. The implementation method utilized a participatory approach, including needs identification, technical training (content creation, social media management, and e-commerce registration), and intensive mentoring for 1.5 months. The results show a significant increase in digital literacy and technical skills among participants. A total of 18 MSMEs successfully expanded their market reach outside the region and reported a 15-30% increase in sales. Despite facing challenges such as limited internet access and technological adaptation issues among older participants, the program successfully laid the foundation for digital transformation in rural areas. In conclusion, the sustainable integration of digital marketing strategies and the formation of local digital communities are essential to maintain business consistency. This program recommends infrastructure support from the local government to support the sustainability of the MSME digital economy in Batubara Regency.
Komunikasi Antarpribadi Guru Bimbingan Konseling dalam Menangani Pelanggaran Kedisiplinan Santri di Pesantren Ar Raudlatul Hasanah Medan Utami, Rizkika
Psikologi Prima Vol. 7 No. 1 (2024): Psikologi Prima
Publisher : unprimdn.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/psychoprima.v7i1.5018

Abstract

This study aimed to analyze the interpersonal communication of counseling guidance teachers in handling violations of santri discipline at the Ar Raudlatul Hasanah boarding school in Medan. This research uses qualitative methods and case studies. The research subjects were two counseling guidance teachers, the primary informants; two ustadz, who were supporting informants; and a nurturing field teacher, who were research data triangulation informants. Data collection was done through in-depth interviews and observation. The results showed that interpersonal communication established in handling violations of Santri discipline is preventive communication. It provides direct action through reprimands and repressive communication, namely the threat of sanctions if in-disciplinary Santri continues to repeat its mistakes. Sanctions are given by counseling guidance teachers in dealing with violations of Santri discipline by prioritizing family use, which is a form of punishment without elements of violence and contains elements of understanding of religious knowledge. It is intended that disciplinary students can control their behavior.
Co-Authors Anggoro, Muhammad Agung Christin Agustina Purba Siregar, Feby Yoana