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PENGARUH PROMOSI DAN KUALITAS LAYANAN TERHADAP MINAT MENGGUNAKANAPLIKASI MOBILE JKN PADA PESERTA BPJS KESEHATAN DI KLINIK PRATAMA DELIMA Roy Purba, Roberto; Butar, Dornauli Butar; Siregar, Marupa
JURNAL MUTIARA MANAJEMEN Vol 8 No 2 (2023): Jurnal Mutiara Manajemen
Publisher : UNIVERSITAS SARI MUTIARA INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51544/jmm.v8i2.4789

Abstract

This study aims to determine the effect of promotion and service quality on the interest in using the JKN mobile application for BPJS Kesehatan participants at the Pratama Delima Clinic. The effect of promotion and service quality will be analyzed partially and simultaneously on the intention to use. The research method used is quantitative research. The data collection technique used a questionnaire which was distributed directly to BPJS Kesehatan participants at the Delima Pratama Clinic with a survey taking technique. The sample in this study were BPJS Kesehatan participants at the Delima Pratama Clinic. The analytical method used is validity test, reliability test, heteroscedasticity test, classical assumption test, multiple linear regression analysis and hypothesis testing. The results of the research conducted show that the promotion variable (X1) and service quality (X2) have a significant effect on interest in using (Y). So, it can be concluded that the effect of each variable simultaneously can be seen that the calculated F value (42.746) > F table (3.10) or sig. of 0.000 <0.05. The data were statistically processed using the SPSS 26 program tools.
The Role of Human Resources in the Implementation of Cooperative Management to Improve Cooperative Performance Al Washliyah Muslim University Rahmat, Muhammad; Pasaribu, Fajar; Iskandar Batubara, Dedi; Siagian, Hendra Sakti Putra; Roy Purba, Roberto
Journal of International Conference Proceedings Vol 8, No 1 (2025): 2025 ICPM Malaysia Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v8i1.3974

Abstract

Human resources have a good role for every organization individually or in groups, human resources are the main driver in the smooth running of business activities, even the development of the company is determined by human resources. Good management is needed in a company as well as in a cooperative so that human resources can be used properly. Management ensures that the resources owned by the cooperative are used effectively and efficiently. Good cooperative management will create a cooperative that determines the success of achieving the vision, mission and goals of the cooperative. The implementation of good cooperatives is important to achieve the expected goals. Cooperative activities cannot be separated from the role of members in it, for this reason the welfare of members is one of the goals that must be achieved. This research is a narrative inquiry with a qualitative approach. This research is to see the implementation of employees in implementing the concepts, definitions, and empirical indicators of Cooperative Management. The results of this study show that employees are able to carry out their duties, principals and functions in accordance with the Standard Operating Procedures in decision-making, and employees have a good role in managing cooperatives.