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All Journal Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Jurnal Informasi Pengabdian Masyarakat
Zef Risal
Unknown Affiliation
Humanities Computer Science & IT Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Social Sciences

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Peningkatan Penjualan UMKM melalui Penerapan Digital Marketing di Desa Teja Timur Rohmaniyah Rohmaniyah; Nurul Alfian; Siti Salama Amar; Subhan Subhan; Ustman Ustman; Achmarul Fajar; Runik Puji Rahayu; Nur Syakherul Habibi; Zef Risal; Rachman Hakim
Jurnal Informasi Pengabdian Masyarakat Vol. 2 No. 3 (2024): Agustus: Jurnal Informasi Pengabdian Masyarakat
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jipm-nalanda.v2i3.1189

Abstract

In this digital era business actors must understand about digital because in the current era the average sales of all sales are online so as to facilitate sales. This digital marketing marketing activity can be through e-commerce, whatsapp, instagram and other media platforms so that the products produced by MSMEs can compete in online markets and can be known by the wider community. The purpose of this dedication is to provide knowledge to MSMEs in the village of East Teja Pamekasan regarding the application of marketing and product sales by utilizing digitalization. This service activity is carried out by survey methods, socialization, and evaluation. Digital marketing activities have a positive impact on the development of MSMEs in Teja Timur Village, Pamekasan District. Many MSMEs are interested in marketing products and sales of their products by utilizing social media to increase sales of MSME products. MSME actors collaborate with digital -based promotional media and distribution media to get maximum profits.
Peningkatan Literasi Keuangan Menuju Masyarakat Mandiri Financial Devi Lestari Paramita Putri; Rohmaniyah Rohmaniyah; Nurul Alfian; Subhan Subhan; Achmarul Fajar; Zef Risal
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Vol. 4 No. 1 (2025): Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/sejahtera.v4i1.2885

Abstract

Financial literacy can increase insight in making wise and effective decisions related to financial planning in the future. Improving financial literacy is an urgent need in building an economically strong, independent, and stable society. Effective financial literacy education and programs can help individuals understand and manage their finances better, as well as improve overall financial well-being. The purpose of this community service is to provide education and understanding about financial management to achieve financial independence. The method of this service is by educating and mentoring the PKK group in Ceguk village regarding financial literacy. Through comprehensive counseling and training, participants gain the knowledge and skills needed to manage personal and family finances more wisely. Financial literacy can increase insight in making wise and effective decisions related to financial planning in the future.
Co-Authors Achmarul Fajar Devi Lestari Paramita Putri Nur Syakherul Habibi Nurul Alfian Rachman Hakim Rohmaniyah Rohmaniyah Runik Puji Rahayu Siti Salama Amar Subhan Subhan Ustman Ustman