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Manajemen Strategi Pemasaran Untuk Meningkatkan Daya Saing UMKM di Bekasi Pasca COVID-19 Aspan Priana
Jurnal Riset Akuntansi Vol. 2 No. 1 (2024): February : Jurnal Riset Akuntansi
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jura-itb.v2i1.1456

Abstract

In this research, MSME entrepreneurs are encouraged to develop their ability to develop marketing strategies so that they are able to manage knowledge that will move them to become more competitive and innovative in a business competition. The problems and solutions of MSME entrepreneurs in Bekasi towards the sustainability of their businesses are a form of steps that will be continued to maintain, improve and develop their businesses through strengthening business management in the field of marketing. MSME players are encouraged to have good knowledge management and absorptive capacity so that they are able to accumulate various information and knowledge absorbed from various information media in an effort to reach customers.
Peningkatan Pengetahuan UMKM Melalui Sosialisasi Manajemen Kas Pada Kelompok UMKM Binaan di Kecamatan Cibinong Kabupaten Bogor Aspan Priana
MULTIPLE: Journal of Global and Multidisciplinary Vol. 1 No. 6 (2023): Desember
Publisher : Institute of Educational, Research, and Community Service

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kegiatan Pengabdian ini bertujuan untuk mendorong para pelaku UMKM di Kecamatan Cibinong Bogor supaya memiliki kapasitas dan meningkatkan kualitas pengelolaan usahanya sehingga bisa tumbuh dan berkembang pada situasi persaingan usaha dengan berbagai kelompok usaha lain, baik yang konvensional maupun kelompok usaha online, sehingga tetap mampu bersaing, dan bahkan meningkatkan kapasitas serta kualitas usahanya pada situasi persaingan usaha dengan berbagai kelompok usaha lain, baik yang konvensional maupun kelompok usaha online. Penguatan manajemen kas dilakukan supaya pelaku UMKM dapat mengelola dengan baik aset dan modal yang dimilikinya dalam persaingan usaha.
Pendampingan Perhitungan Potensi Penerimaan Retribusi Pelayanan Persampahan di Kabupaten Bandung Eko Aristanto; Zaenal Aripin; Aspan Priana; Idris Idris; Vonny Novera; Diana Purnamasari; Wasinininingsih Wasinininingsih; Angga Sukmana
Jurnal Pengabdian Bersama Masyarakat Indonesia Vol. 4 No. 3 (2026): Juli : : Jurnal Pengabdian Bersama Masyarakat Indonesia
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jpbmi.v4i3.995

Abstract

This community engagement program aimed to assess the revenue potential of municipal solid waste service charges based on the mapping of chargeable service users and the applicable service tariffs stipulated in Bandung Regency Regional Regulation No. 9 of 2023 on Regional Taxes and Regional Charges. The strategic partners involved in this program included the Bandung Regency Environmental Agency, the Regional Technical Implementation Unit (UPTD) for Solid Waste Collection and Transportation, Integrated Waste Processing Facilities (TPST), and the Regional Final Waste Processing Site (TPPAS). The technical assistance employed a participatory approach consisting of technical coordination meetings, and field surveys to collect data, validate findings, and formulate recommendations for optimizing municipal solid waste service charge revenue. The primary outcome of this community engagement program was the successful identification of 60,341 household chargeable units and 62,635 non-household chargeable units as the basis for estimating the revenue potential of municipal solid waste service charges in Bandung Regency. Based on the assessment, the estimated revenue potential reached IDR 13,873,338,846 under the pessimistic scenario, IDR 14,500,674,306 under the moderate scenario, and IDR 18,384,609,542 under the optimistic scenario.