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All Journal Jurnal Riset Ekonomi dan Akuntansi Tashdiq: Jurnal Kajian Agama dan Dakwah
Hopid Jidan
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice

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Kemudahan Penggunaan Fitur Aplikasi E-Commerce terhadap Perilaku Konsumtif Mahasiswa Agistia Nurbani Rajaba; Ahnaf Daris Fadhilah; Anatasya Jelita Putri Dirgantara; Fitriyani Dwi Azzahra; Hopid Jidan; Najwa Ananda Mariana; Rama Wijaya Abdul Rozak
Jurnal Riset Ekonomi dan Akuntansi Vol. 2 No. 2 (2024): June : JURNAL RISET EKONOMI DAN AKUNTANSI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrea-itb.v2i2.1814

Abstract

The ease of use of E-commerce application features raises problems among students in the aspect of consumptive behavior. The main objective of this study is to assess the impact of using E-commerce on consumptive behavior among students in Indonesia. The method used in this research is quantitative research method. The scale in this study uses a Likert scale, which is a measurement method to measure the perceptions, attitudes, or opinions of individuals or groups about social events or phenomena. Data collection was carried out by distributing questionnaires using google forms through social media such as Whatsapp, Instagram, and Twitter. From the research data, 107 respondents were obtained from all students in Indonesia who used the E-commerce application, the majority of respondents were female with the age of 19 years. The results show that the ease of access to E-commerce affects consumptive behavior among students, especially because of the many promos and discounts that are easily obtained through the E-commerce application. In addition, this study also highlights the significant role of features such as shopping carts, promos and discounts, product searches and reviews in shaping the consumptive behavior of its users.
LINGUISTIK DAKWAH: ANALISIS BAHASA FORMAL DAN INFORMAL DALAM PENYEBARAN ISLAM DI ERA DIGITAL Hopid Jidan; Nabila Khairunnisa; Nabila Yusuf; Radita Dian Eka Mauldya; Edi Suresman
Tashdiq: Jurnal Kajian Agama dan Dakwah Vol. 12 No. 4 (2025): Tashdiq: Jurnal Kajian Agama dan Dakwah
Publisher : Cahaya Ilmu Bangsa Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4236/tashdiq.v12i4.12109

Abstract

The development of Islamic da'wah in the digital era brings changes in the way religious messages are conveyed, especially in language selection. The use of formal and informal language in digital da'wah can affect the extent to which audiences understand Islamic teachings. This study aims to examine how the choice of language in digital da'wah affects the understanding of da'wah recipients. Using a quantitative approach and survey method, this study involved 124 respondents who actively access digital da'wah. The results show that the majority of respondents prefer and more easily understand da'wah delivered in casual and communicative language compared to formal language. A more familiar language is more effective in delivering religious messages in the digital space. These results provide insight for Islamic preachers and communicators in designing digital da'wah strategies that are more effective and easily understood by the audience.
Co-Authors Agistia Nurbani Rajaba Ahnaf Daris Fadhilah Anatasya Jelita Putri Dirgantara Edi Suresman Fitriyani Dwi Azzahra Nabila Khairunnisa Nabila Yusuf Najwa Ananda Mariana Radita Dian Eka Mauldya Rama Wijaya Abdul Rozak