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Pengaruh Keterlibatan Kerja, Pengalaman Kerja, Dan Iklim Organisasi Terhadap Komitmen Organisasional Afrida Nur Chasanah; Sari Kartikaningrum
Journal Transformation of Mandalika, e-ISSN: 2745-5882, p-ISSN: 2962-2956 Vol. 5 No. 2 (2024): Februari
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jtm.v5i2.2755

Abstract

Komitmen organisasi tidak dibangun dengan mudah, perusahaan perlu membangun hubungan baik antara karyawan dengan perusahaan untuk memunculkan reaksi menerima dan membentuk komitmen. Tujuan penelitian ini untuk menganalisis signifikasi pengaruh Kertelibatan kerja, Pengalaman kerja dan Iklim Organisasi terhadap Komitmen Organisasional karyawan PT Kresna Karya. Metode penelitian yang digunakan adalah jenis penelitian asosiatif kausal (sebab akibat) dengan pendekatan kuantitatif. Metode pengumpulan data mengunakan metode sensus dengan seluruh populasi sebagai responden penelitian Hasil Penelitian menunjukan Kertelibatan kerja berpengaruh positif namun tidak signifikan terhadap Komitmen Organisasional. Pengalaman Kerja berpengaruh positif dan signifikan terhadap Komitmen Organisasional. Sedangkan, Iklim Organisasi berpengaruh positif dan signifikan terhadap Komitmen Organisasional.
Empowerment of SMEs Through Marketing Optimization and Legality Based on the Tourism Potential of the Tandung Andung Reservoir in Lendang Are Village, Central Lombok Supratman; Afrida Nur Chasanah; Ridho Rafqi Ilhamalimy; Sari Kartikaningrum; Baiq Rabiatul Adawiyah Kartika Wulan
Jurnal Pengabdian kepada Masyarakat Cahaya Mandalika (Abdimandalika) Vol. 5 No. 2 (2024): Desember
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/abdimandalika.v5i2.3860

Abstract

Lendang Are Village, located in Kopang Sub-district, Central Lombok Regency, has significant economic potential supported by the micro, small and medium enterprise (MSME) sector and the beauty of Tandung Andung Reservoir tourism. However, MSME players' understanding of digital marketing and business legality is still minimal, hampering their business development. This training aims to improve the understanding of Lendang Are Village MSMEs regarding digital marketing and business legality. The training method consisted of three stages: preparation, implementation, and training with a focus on digital marketing strategies and business legality. The results of the training showed an increase in participants' understanding, especially in utilizing social media and the business legality process. Questionnaire data showed that understanding of digital marketing increased from 40% to 85%, while understanding of business legality increased from 30% to 75%. This training successfully had a positive impact on MSMEs in Lendang Are, especially in preparing them to face a wider market through digital marketing and strong business legality.
Peran Dukungan Sosial Terhadap Work Life Balance Perempuan Pekerja Afrida Nur Chasanah
Journal Scientific of Mandalika (JSM) e-ISSN 2745-5955 | p-ISSN 2809-0543 Vol. 6 No. 1 (2025)
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/10.36312/vol6iss1pp120-125

Abstract

This study aims to identify forms of social support for the work-life balance of female workers in Mataram City. Using a qualitative approach with a single instrumental case study, the research involves three female workers with various social backgrounds. The social support received, whether from family, colleagues, or the workplace, was found to be a key factor in maintaining the balance between work and personal life. The results indicate that support from the social environment, particularly emotional and instrumental support, helps female workers manage stress, improve well-being, and remain productive at work. Furthermore, differences in social status, such as marriage and child-rearing responsibilities, influence the type of support received by the respondents. This study underscores the importance of social support in maintaining life balance and suggests that companies provide flexible working hours, while families share caregiving responsibilities.