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All Journal Jurnal Ilmiah Manajemen dan Bisnis (JIMB) Riau Journal of Empowerment GANEC SWARA Dinasti International Journal of Management Science Dinasti International Journal of Education Management and Social Science Dinasti International Journal of Digital Business Management BASKARA: Journal of Business and Entrepreneurship Jurnal Ilmu Manajemen Terapan (JIMT) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Pengabdian UNDIKMA JOURNAL SCIENTIFIC OF MANDALIKA (JSM) JURNAL PENGABDIAN KEPADA MASYARAKAT CAHAYA MANDALIKA (ABDIMANDALIKA) COMMUNITY : Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmu Hukum, Humaniora dan Politik (JIHHP) Business Management Sasambo: Jurnal Abdimas (Journal of Community Service)
Ridho Rafqi Ilhamalimy
Faculty Of Culture, Management And Business, Universitas Pendidikan Mandalika
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Other

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PURCHASING DECISION MODEL AND CUSTOMER SATISFACTION (MARKETING MANAGEMENT LITERATURE REVIEW) Muhammad Reza Putra; Ridho Rafqi Ilhamalimy
Dinasti International Journal of Management Science Vol 3 No 1 (2021): Dinasti International Journal of Management Science (September - October 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v3i1.1156

Abstract

The purpose of writing a Literature Review is to determine the effect of variable product quality and brand image on purchasing decision variables and consumer satisfaction. With qualitative methods and Library Research. The results showed that product quality has an effect on purchasing decisions, product quality has an effect on customer satisfaction, brand image has an effect on purchasing decisions, brand image has an effect on customer satisfaction and purchasing decisions have an effect on customer satisfaction.
Consumer Value Perception Model as Consideration for Fusion Beverage Business Sustainability Hamdan Hamdan; Indra Raharja; Ridho Rafqi Ilhamalimy; Hapzi Ali
Jurnal Ilmiah Manajemen dan Bisnis Vol 8, No 3 (2022): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v8i3.13931

Abstract

This research is about consumers’ perception of value in deciding to consume fusion drinks. Fusion drink is a drink that combines various basic ingredients, such as coffee, sugar, milk, tea, cheese, chocolate, yakult and various other basic ingredients. Perceived value arises when consumers decide to consume fusion drinks. This is because, the value contained when consuming fusion drinks is to get pleasure and happiness from various flavors and aromas, where the benefits obtained from various services and offers, as well as the image of the outlet also provide added value. This study seeks to determine the effect of perceived utility, perceived variation, perceived outlet image, perceived hedonic, and perceived value used to build the research model, by conducting an online survey of how these factors are related. The findings of this study are the perceived utility, perceived variation, perceived outlet image, perceived hedonic, and perceived value have a real relationship in shaping positive attitudes and behavior of consumers in deciding to consume fusion drinks.
Pendekatan Konsep Green Fashion dalam Mewujudkan Sustainable Green Development UMKM Hamdan Hamdan; Erna Sofriana Imaningsih; Hazi Ali; Indra Raharja; Ridho Rafqi Ilhamalimy
Riau Journal of Empowerment Vol 5 No 3 (2022)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/raje.5.3.149-161

Abstract

Green fashion telah menjadi tren dan perhatian penting dalam konsep keberlanjutan. Green fashion adalah seni komprehensif multidisiplin dalam mendorong perkembangan pesat keterampilan UMKM fashion yang ramah lingkungan. Konsep green fashion bertujuan untuk memanfaatkan dan menggunakan bahan tidak habis pakai atau limbah, serta bahan-bahan alami menjadi pakaian yang memiliki nilai dan manfaat lebih sebagai orientasi keberlanjutan. Hal paling penting dalam konsep green fashion adalah pengenalan dini terhadap pakaian yang ramah lingkungan dipastikan akan memberikan perubahan signifikan pada UMKM fashion, melalui desain seni, mode etis, dan estetika. Telah lama diakui bahwa konsep green fashion dibangun melalui tiga unsur, yaitu: reduce, reuse, dan recycle yang berlandaskan teori Triple Bottom Line adalah sebuah solusi efektif dan efisien sebagai implementasi dalam mencapai kemakmuran dan keberlanjutan setiap elemen bangsa.
The Effect of E-Service Quality, Website Quality, Promotion, and E-Trust on Repurchase Intentions at E-Commerce Shopee in DKI Jakarta Muhamad Ilham Syachrony; Hamdan Hamdan; Ridho Rafqi Ilhamalimy
BASKARA : Journal of Business and Entrepreneurship Vol 5, No 2 (2023): BASKARA: Journal of Business and Entrepreneurship
Publisher : Universitas Muhammadiyah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54268/baskara.5.2.193-205

Abstract

This study aims to analyze e-Service Quality, Website Quality, Promotion, and e-Trust against Shopee's Repurchase Intention in DKI Jakarta. This study uses a quantitative approach, and because the population in this study cannot be generalized with certainty, the result is that the sample selection uses a non-probability purposive sampling approach. Obtained 200 samples that have been confirmed as feasible for testing, because they have gone through the data screening stage. The first data analysis uses a descriptive analysis approach to ensure that the sample characteristics are appropriate to the context. Then using PLS-SEM data analysis through Smart-PLS 3.0 Software. The results of this study reveal that e-Service Quality and Website Quality have a negative and insignificant effect on Repurchase Intention. Meanwhile, promotion and e-Trust have a positive and significant effect on Repurchase Intention.
Green Marketing and Digital Marketing Strategies in Increasing Sales Products NTB Waste Bank Ilhamalimy, Ridho Rafqi; Supratman, Supratman; Septika, Baiq Herdina
BASKARA : Journal of Business and Entrepreneurship Vol 6, No 1 (2023): BASKARA: Journal of Business and Entrepreneurship
Publisher : Universitas Muhammadiyah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54268/baskara.v6i1.18336

Abstract

Indonesia is one of the countries that still has problems with waste management. Utilization of used goods or non-consumable materials to create environmentally friendly products is the best way to achieve environmental sustainability, including as a solution for waste management in Indonesia. The NTB Waste Bank Shop is one of the a handicraft business that processes waste into an environmentally friendly household product, this study aims to determine what green marketing and digital marketing strategies are being carried out by the NTB waste bank shop in increasing the number of sales of its products. This study used a qualitative method with a purposive sampling technique. Data collection techniques in this research were carried out using observation, interviews and documentation methods. The analytical tool in this research uses the Miles and Huberman model with activity stages in data analysis, namely: data collection, data reduction, data presentation and conclusion drawing/verification. Data collection was obtained from interviews with owners and employees of the NTB waste bank, where the results of the research show that green marketing and digital marketing strategies can increase the number of product sales at the NTB waste bank. So the conclusion of this research is that the NTB waste bank in implementing marketing strategies must continue to be consistent and innovate in order to continue to increase the number of sales, especially digital marketing strategies in the future must be more innovative by adding advertisements that are placed.
DETERMINATION OF TRUST AND PURCHASE DECISIONS: ANALYSIS OF BRAND IMAGE AND PRICE (MARKETING MANAGEMENT LITERATURE REVIEW) Wydyanto, Wydyanto; Rafqi Ilhamalimy, Ridho
Dinasti International Journal of Management Science Vol. 2 No. 3 (2021): Dinasti International Journal of Management Science (January - February 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v2i3.745

Abstract

The purpose of writing a Literature Review Papers is to determine the effect of brand image and price variables on trust and purchase decisions. With qualitative methods and Library Research. The results show that brand image affects on trust, brand image affects on purchasing decision, price affects on trust, price affects on purchasing decision and trust affects on purchasing decisions.
THE INFLUENCE OF SERVICE QUALITY AND PRODUCT QUALITY ON PURCHASE DECISIONS AND CUSTOMER SATISFACTION (MARKETING MANAGEMENT LITERATURE REVIEW) Wydyanto, Wydyanto; Ridho Rafqi Ilhamalimy
Dinasti International Journal of Management Science Vol. 3 No. 2 (2021): Dinasti International Journal of Management Science (November - December 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v3i2.1157

Abstract

The purpose of writing a Literature Review is to determine the effect of service quality and product quality variables on purchasing decision variables and customer satisfaction. With qualitative methods and Library Research. The results showed that service quality had an effect on purchasing decisions, service quality had an effect on customer satisfaction, product quality had an effect on purchasing decisions, product quality had an effect on customer satisfaction and purchasing decisions had an effect on customer satisfaction.
DETERMINASI MINAT BELI ONLINE SHOPEE Ilhamalimy, Ridho Rafqi
Jurnal Ilmu Manajemen Terapan Vol. 2 No. 1 (2020): Jurnal Ilmu Manajemen Terapan (September 2020)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/jimt.v2i1.308

Abstract

Pra riset ini dilakukan bertujuan untuk membangun hipotesis penelitian dengan menggunakan motode deskriptif. Untuk mengetahui variabel yang memepengaruhi Minat Beli Online, maka dilakukan review penelitian terdahulu. Hasil pra riset menunjukkan bahwa diduga e-WOM, Persepsi Risiko, Citra Merek, Kepercayaan memiliki hubungan baik secara langsung maupun tidak langsung terhadap Minat Beli Online.
Pengaruh Harga, Kepercayaan dan Citra Merek Terhadap Keputusan Pembelian Ilhamalimy, Ridho Rafqi; Ali, Hapzi; Mahaputra, M. Rizky
Jurnal Ilmu Manajemen Terapan Vol. 5 No. 5 (2024): Jurnal Ilmu Manajemen Terapan (Mei - Juni 2024)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jimt.v5i5.2773

Abstract

Tujuan penulisan Makalah Tinjauan Pustaka ini adalah untuk mengetahui pengaruh variabel harga, kepercayaan dan citra merek terhadap keputusan pembelian. Dengan metode kualitatif dan Library Research. Hasil penelitian menunjukkan bahwa harga berpengaruh terhadap keputusan pembelian, kepercayaan berpengaruh terhadap keputusan pembelian, dan citra merek berpengaruh terhadap keputusan pembelian.
MODEL PERCEIVED RISK AND TRUST: E-WOM AND PURCHASE INTENTION (THE ROLE OF TRUST MEDIATING IN ONLINE SHOPPING IN SHOPEE INDONESIA) Rafqi Ilhamalimy, Ridho; Ali, Hapzi
Dinasti International Journal of Digital Business Management Vol. 2 No. 2 (2021): Dinasti International Journal of Digital Business Management (February - March
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v2i2.651

Abstract

Purpose. This study discusses the Role of Trust in Mediating eWOM and Perceived Risk of Online Purchase Intention in Shopee. Design / methodology / approach. This study was conducted in Jakarta using 185 samples using SEM-PLS data analysis method. Findings. Trust is able to act as mediating between ewom and also perceived risk of online purchase intention in shopee. Practical implication. Shopee companies should be able to provide reliability in services and various features, and also increase security when consumers shop online at Shopee, because it can create an interest in buying online on an ongoing basisTheoretical implications. This research has limitations that can be used as advice or input for further research.
Co-Authors Afrida Nur Chasanah AFRIDA NUR CHASANAH Afrida Nurchasanah Baiq Herdina Septika Baiq Rabiatul Adawiyah Kartika Wulan Bimaruci, Hazimi Chasanah, Afrida Nur Erna Sofriana Imaningsih Fermatika Oktavia Hanna Hamdan Hapzi Ali Hapzi Ali Hazi Ali Husen, Achmad Husen I KETUT KUSUMA WIJAYA I Ketut Sukarma Sukarma Indra Raharja KARTIKANINGRUM, SARI Krisnahadi, Tama Mahaputra, M. Rizky Menik Aryani Muhamad Ilham Syachrony Muhammad Reza Putra Sari Kartika Ningrum Sari Kartikaningrum Septika, Baiq Herdina Setyo Ferry Wibowo SIHOTANG, DONI SUGIANTO Sujeni, Sujeni Suparno, Suparno Suparno Supratman Supratman Supratman Supratman Supratman, Supratman SURATMAN, SURATMAN SURATMAN Usep Suhud Veithzal Rivai Zainal Wydyanto Wydyanto, Wydyanto