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All Journal Jurnal Ilmiah Teknik Informatika dan Komunikasi Ekspresi: Publikasi Kegiatan Pengabdian Indonesia
Qurotul Putri Riyadi
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Religion Arts Computer Science & IT Education Electrical & Electronics Engineering Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences

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Personal Branding Ridwan Kamil Melalui Media Sosial Instagram Pasca Menjabat Sebagai Gubernur Jawa Barat Qurotul Putri Riyadi; Raysa Nahtania; Hafsya Nur Abida; Tria Patrianti
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 4 No. 1 (2024): Maret : Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v4i1.772

Abstract

Social media has a role in building relationships with each other, both through interaction and spreading information so that it can be known by many people. Indonesian political actors took advantage of this moment to build and create their self-image, one of whom was Ridwan Kamil or who is often called Kang Emil. He uses his Instagram social media @ridwankamil to build his image as a form of closeness to society. The image displayed by Ridwan Kamil is very diverse. The aim of this research is to find out Ridwan Kamil's personal branding on Instagram social media after he served as governor of West Java. The theory used in this research is the theory of the Eight Laws of Personal Branding by Peter F. Montoya. The method used is descriptive qualitative and data collection techniques by means of online observation on Instagram posts @ridwankamil and literature studies in the form of books, journals, theses, articles and websites related to this research. The results of this research are that the personal branding carried out by Ridwan Kamil in using Instagram social media is running according to his strategy, namely by uploading interesting photos or videos, and in the uploads there is a message that he wants to convey to his citizens which is packaged in a unique, different and funny way.
Manajemen Event Rokest Party 2024 Sebagai Media Komunikasi Pengenalan Seni Grafiti Alfareji Febrian Hanom; Bintang Awal Ramadhan; Muhamad Firzan Akbar; Qurotul Putri Riyadi; Carolina Fernanda Diaz Aprianto; Linka Azzahra; Nabilah Akhsaniyah; Gilang Wasis Danuarta; Sadiyah El Adawiyah
Ekspresi : Publikasi Kegiatan Pengabdian Indonesia Vol. 1 No. 3 (2024): Publikasi Kegiatan Pengabdian Indonesia
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/ekspresi.v1i3.230

Abstract

Graffiti art is a form of art that possesses unique qualities and distinct market value compared to other art forms. However, it is still often seen as vandalism that damages public property in the eyes of society. There is a need for communication channels to introduce graffiti to the Indonesian public in order to change this perception. Through the Rokest Party 2024 event held on July 6th at Cafe Kaldi.Id Juanda Depok, the Rokest community, together with Communication Science students from the Faculty of Social and Political Sciences at Muhammadiyah University of Jakarta, organized this event with the intention of introducing graffiti and promoting the market value of graffiti artworks within the Rokest community. The event implementation method followed Glodblatt's event planning model, which includes research, design, planning, coordination, and evaluation. Therefore, this event can be considered successful as a communication medium for introducing graffiti, despite needing further improvements and evaluation.
Co-Authors Adawiyah, Sa'diyah El Alfareji Febrian Hanom Bintang Awal Ramadhan Carolina Fernanda Diaz Aprianto Gilang Wasis Danuarta Hafsya Nur Abida Linka Azzahra Muhamad Firzan Akbar Nabilah Akhsaniyah Raysa Nahtania Tria Patrianti