This study aims to analyze the form of attachment between oil palm farmers and middlemen and the impact of this attachment on the sale of crops in Tanjung Beringin Village, Tabir Barat District, Merangin Regency, Jambi Province. This study uses a qualitative approach with a descriptive analytical type. The research informants numbered 19 people consisting of oil palm farmers who own land, oil palm farmers who rent land, and middlemen, who were selected using a purposive sampling technique. Data were collected through observation, in-depth interviews, and document studies, then analyzed through the stages of data collection, data reduction, data presentation, and conclusion drawing. The research results show that the embedded relationship between oil palm farmers and middlemen is formed through four relationship patterns: the provision of capital loans without formal collateral, the establishment of kinship and friendship ties, the provision of transportation support, and the provision of priority assistance in crop distribution. This embeddedness has positive impacts in the form of ease of obtaining capital and production facilities, assistance during times of economic hardship, easy access to marketing, reciprocal relationships, and market certainty. On the other hand, this embeddedness also has negative impacts in the form of dependence on crop sales, weakened farmer bargaining power, lack of search for alternative markets, moral obligations towards middlemen, and limited price information. These findings reinforce Granovetter's embeddedness theory, which asserts that economic actions are always embedded in social networks, trust, and norms of reciprocity between individuals. Keywords: Embeddedness, Harvest Sales, Oil Palm Farmers.