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All Journal Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Inisiatif: Jurnal Ekonomi, Akuntansi Dan Manajemen Jurnal Pendidikan Kewarganegaraan Dan Filsafat Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat Pusat Publikasi Ilmu Manajemen
Devinda Ramdani
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Analisis Strategi Pemasaran Sebagai Strategi Persaingan Bisnis: Studi Kasus Bisnis Kuliner Rumah Makan Talago Biru di Kota Pekanbaru Cindy Fredicia Putri; Atika Fitriani; Devinda Ramdani; Aisyah Rahmatul Fitri; Dian Puji Puspita Sari
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 2 No. 3 (2024): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i3.427

Abstract

This study aims to analyze marketing strategies as an effort to increase the competitiveness of the Talago Biru restaurant business in Pekanbaru City. The research method used is descriptive with a qualitative approach. Data was collected through semi-structured interviews using an interview guide as the main tool for collecting information. The research results show that Talago Biru has succeeded in implementing effective marketing strategies to expand their target market and maintain business competitiveness. This strategy includes market segmentation based on geographic and demographic criteria, determining appropriate target markets, as well as using a comprehensive marketing mix (product, price, place and promotion). Supporting factors in implementing this strategy include consistent product quality, service that satisfies customers, and complete business licensing. However, there are also inhibiting factors such as limited raw materials and tight market competition. This study provides an in-depth understanding of how marketing strategies can be a crucial factor in increasing business competitiveness in the culinary industry.
Pendidikan Kewarganegaraan Sebagai Pendidikan Karakter: Analisis Kritis Terhadap Pendidikan Kewarganegaraan di Indonesia Devinda Ramdani; Ameliya Ameliya; Kharisma Fresty; Ilham Hudi
Garuda: Jurnal Pendidikan Kewarganegaraan Dan Filsafat Vol. 2 No. 3 (2024): September : Jurnal Pendidikan Kewarganegaraan dan Filsafat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/garuda.v2i3.3892

Abstract

Citizenship education has been recognized as an important element in shaping the character of individuals and society. However, its implementation in Indonesia raises critical analysis. This paper explores various aspects of citizenship education in Indonesia, including curriculum, teaching methods, and evaluation. Critical analysis is carried out on its effectiveness in forming character, overcoming challenges, and improving the quality of democracy. Apart from that, aspects of inclusivity, diversity and relevance in the context of diverse societies in Indonesia are also paid attention to. The results of this analysis provide insight into the efforts needed to strengthen citizenship education as an inclusive and relevant character builder in the Indonesian context.
Kajian Literature: Peranan Etika Dalam Suatu Perusahaan Bisnis Devinda Ramdani; Ameliya Ameliya; Agum Murtaib; Agustiawan Agustiawan
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 3 No. 1 (2024): Maret : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v3i1.2200

Abstract

The purpose of this research is to identify the role of business ethics in the corporate context. The method used in this research is a literature review, which is based on experts' views regarding business ethics and its contribution to the corporate environment. Business ethics can be applied in various aspects. Maintaining trust in collaboration has a significant impact on a company's reputation, both on a micro and macro scale. While it may not provide instant profits, it is considered a long-term investment for the entire business chain.
Kajian Literatur Review: Riset Akuntansi Keperilakuan Devinda Ramdani; Ameliya Ameliya; Siti Rodiah
Inisiatif: Jurnal Ekonomi, Akuntansi dan Manajemen Vol. 3 No. 1 (2024): Januari : Inisiatif : Jurnal Ekonomi, Akuntansi dan Manajemen
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/inisiatif.v3i1.2175

Abstract

This study examines the evolution of behavioral accounting research over a 17 year period (2007–2023). The main focus of research includes theme classification, research methods, research topics, and number of articles. The approach used is descriptive qualitative, and data is collected through a literature search system or literature review. The results show that the articles were evaluated and taken from journals that have a Sinta index or accreditation of Sinta 2. This can be summarized as follows: (1) Theme Mapping: the topic of Moral Resoning has 9 articles, the topic of Theory of Planned Behavior has 6 articles, the topic of Locus of Control there are 6 articles, the Fraud topic has 6 articles, the Machiavellian topic has 4 articles, the Love of Money topic has 2 articles, (2) Research Method Mapping: the Survey/quiz topic is the most common method with 3 articles, the Theoretical/non-empirical topic is 3 articles that use this method. (3) Research Subject Mapping: Accountant or auditor topic 10 articles, Academic or student topic 9 articles, Unknown subject topic 9 articles, Employee or stakeholder topic 4 articles, There are no articles related to bankers and taxpayers/investors out of 30 reviewed articles. (4) Mapping the Number of Articles: Theory of Planned Behavior (TPB) topic with 72, Locus of Control (LoC) topic with 91, Fraud topic with 70, Machiavellian Nature topic with 13, Love of Money topic with 66 , the topic of Moral Resoning with a total of 92. These findings provide an in-depth picture of the focus, methods, and research subjects in the behavioral accounting domain during the period studied. This information can serve as a basis for identifying trends and future research directions in this area.  
Pendampingan Penyusunan Laporan Keuangan Pada UMKM Rezeky Loundry Dengan Aplikasi “Akuntansiku” Meesy Anugrah Putri; Siti Rodiah; Devinda Ramdani; Ameliya Ameliya
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 1 No. 3 (2023): Juli : Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : Sekolah Tinggi Ilmu Syariah Nurul Qarnain Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v1i3.456

Abstract

Micro,Small and medium enterprises (MSMEs) in do not necessarily require financial assistance. Instead, they are encouraged to focus on enhancing their skills and resource capacity to address this issue. The objective of this article is to provide guidance for managing the financial statements of UMKM through a user-friendly tool called 'My Account'. This community project was conducted over a span of one week, utilizing methods such as observation, surveys, and direct interaction with customers. Information was gathered by directly engaging with the.The Rezeky Laundry Community Service initiative involves individuals who assist small and medium-sized enterprises in easily recording and compiling their financial reports. The main advantage of this service is the utilization of the "My Account" application, specifically designed for financial accounting purposes. This enables business partners of UMK to conveniently monitor cash inflows and outflows while also facilitating future repurchases.
Co-Authors Agum Murtaib Agustiawan Agustiawan Aisyah Rahmatul Fitri Ameliya Ameliya Atika Fitriani Cindy Fredicia Putri Dian Puji Puspita Sari Ilham Hudi Kharisma Fresty Meesy Anugrah Putri siti rodiah