Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal Jurnal Medika Malahayati JURNAL MANAJEMEN
Nurrahim, Firman
Unknown Affiliation
Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Immunology & microbiology Medicine & Pharmacology Public Health

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
STRATEGI INOVATIF DALAM MANAJEMEN SUMBER DAYA MANUSIA RUMAH SAKIT BHAYANGKARA WAHYU TETUKO BOJONEGORO: ANALISIS STUDI KASUS PADA IMPLEMENTASI PRAKTIK TERBAIK UNTUK PENINGKATAN EFEKTIVITAS ORGANISASI Arini, Virginnita Whindi; Yuniarta, Alfian; Soesilo, Diana; Nurrahim, Firman; Wahyu Setiani, Muhammad; Fitricia, Ria; Amelia, Ira
Jurnal Medika Malahayati Vol 8, No 1 (2024): Volume 8 Nomor 1
Publisher : Universitas Malahayati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/jmm.v8i1.13258

Abstract

Abstrak: Strategi Inovatif dalam Manajemen Sumber Daya Manusia Rumah Sakit Bhayangkara Wahyu Tetuko Bojonegoro: Analisis Studi Kasus pada Implementasi Praktik Terbaik untuk Peningkatan Efektivitas Organisasi. Penelitian ini bertujuan untuk mengeksplorasi strategi inovatif dalam manajemen SDM rumah sakit, dengan memfokuskan pada analisis studi kasus implementasi praktik terbaik. Metode penelitian menggunakan pendekatan kualitatif dengan studi kasus pada Rumah Sakit Bhayangkara Wahyu Tetuko Bojonegoro. Data dikumpulkan melalui wawancara mendalam dengan pimpinan dan praktisi SDM, observasi, dan analisis dokumen terkait. Hasil penelitian menunjukkan bahwa rumah sakit telah menerapkan strategi inovatif, termasuk penggunaan teknologi terkini, pengembangan keterampilan karyawan, promosi budaya kolaboratif, dan peningkatan proses rekrutmen. Penelitian ini menyimpulkan bahwa strategi inovatif, terutama melalui penerapan praktik terbaik, mampu menjadi kunci untuk meningkatkan efektivitas manajemen SDM di rumah sakit. Temuan ini dapat menjadi pedoman berharga bagi rumah sakit dan institusi kesehatan serupa dalam mengembangkan model manajemen SDM yang responsif dan adaptif. Implikasi dari penelitian ini dapat memberikan kontribusi positif terhadap kemajuan pelayanan kesehatan secara keseluruhan.
Marketing Strategy Based on Physical Evidence at Singaraja Army Hospital Nurrahim, Firman; Syaodih, Erliany; Veranita, Mira
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 9 No 3 (2024): JPIM (JURNAL PENELITIAN ILMU MANAJEMEN)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Hospitals as healthcare providers have now shifted towards a profit-oriented approach. The wide variety of services offered by hospitals to patients makes patients more selective in choosing products from providers that meet their needs and expectations. In marketing strategy, there are many efforts, one of which is through physical evidence. This study aims to analyze the marketing strategy based on physical evidence at Tk. IV Singaraja Hospital. This research uses a qualitative method. Research informants were selected using purposive sampling techniques, with the main informants consisting of the hospital director, head of the marketing unit, head of the outpatient unit, and head of the inpatient unit, as well as 10 patients for triangulation. Data collection was carried out through observation, questionnaires, interviews, and document analysis. The research findings revealed that the hospital's exterior facility still uses old buildings, the interior facility has well-maintained interior design, and the other tangible elements, such as pamphlets, brochures, and staff uniforms, are already provided by the hospital. Keywords: Marketing Strategy, Physical Evidence.
Co-Authors Arini, Virginnita Whindi Diana Soesilo, Diana Erliany Syaodih Fitricia, Ria Ira Amelia Veranita, Mira Wahyu Setiani, Muhammad Yuniarta, Alfian