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All Journal GANEC SWARA Jurnal Darma Agung COMMUNITY : Jurnal Pengabdian Kepada Masyarakat Business Management
Chasanah, Afrida Nur
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Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences Other

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Journal : Business Management

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The Impact of Digital Technology on the Effectiveness of Recruitment and Selection of Young Human Resources in Mataram City Chasanah, Afrida Nur; Septika, Baiq Herdina; Wulandari, Yayang
Business Management Vol 4, No 2 (2025): Business Management Mei
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/bisnis.v4i2.8776

Abstract

The advancement of digital technology has significantly transformed recruitment and selection processes, particularly among tech-savvy youth. Mataram City, as the economic and educational hub of West Nusa Tenggara Province, is predominantly populated by digitally native young people. This study aims to analyze the influence of technology use on candidate experience and selection effectiveness among young job seekers in Mataram. Employing a quantitative associative approach with Partial Least Squares Structural Equation Modeling (PLS-SEM), data were collected from 150 respondents aged 18–30 who had participated in technology-based recruitment processes. The findings reveal that the use of technology has a positive and significant effect on candidate experience (β = 0.42; p < 0.01) and selection effectiveness (β = 0.38; p < 0.01). Additionally, candidate experience significantly influences selection effectiveness (β = 0.55; p < 0.01). These results emphasize that integrating technology into recruitment not only improves process efficiency but also enhances candidate engagement and the overall quality of selection. This study provides practical insights for companies in designing digital recruitment strategies that align with the characteristics of the younger generation.
Organizational Culture and Career Opportunities for Women and People with Disabilities: A Comparative Study between the Public and Private Sectors in Mataram City Chasanah, Afrida Nur; Wulandari, Yayang Erry; Septika, Baiq Herdina
Business Management Vol 4, No 4 (2025): Business Management November
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/bisnis.v4i4.9604

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh budaya organisasi terhadap kesempatan berkarir bagi perempuan dan penyandang disabilitas di sektor publik dan swasta di Kota Mataram. Metode penelitian yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik pengumpulan data melalui wawancara mendalam, observasi, dan studi dokumentasi terhadap 30 informan. Hasil penelitian menunjukkan bahwa budaya organisasi di sektor publik cenderung birokratis dan konservatif, sehingga membatasi fleksibilitas dan partisipasi kelompok rentan. Sebaliknya, sektor swasta lebih adaptif dan berorientasi pada hasil, tetapi belum sepenuhnya menerapkan prinsip inklusivitas. Kendala utama yang dihadapi perempuan adalah glass ceiling, sementara penyandang disabilitas masih menghadapi hambatan dalam aksesibilitas dan implementasi kebijakan yang konsisten. Secara keseluruhan, budaya organisasi berperan penting dalam menciptakan lingkungan kerja yang adil dan inklusif. Rekomendasi penelitian ini meliputi penguatan kebijakan kesetaraan gender, pelatihan inklusi, dan pengembangan budaya kerja berbasis empati di kedua sektor.
Co-Authors KARTIKANINGRUM, SARI Krisnahadi, Tama Ridho Rafqi Ilhamalimy Sami'un, Sami'un Septika, Baiq Herdina Supratman Supratman, Supratman Wulandari, Yayang Wulandari, Yayang Erry