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IMPLEMENTASI PENGEMBANGAN WILAYAH HINTERLAND DAN TRANSPORTASI MULTIMODA DI WILAYAH MAKASAR Ade, Putut; Tanu, Yoga; Fortuna, Dhea; Sutantio, Erian; Kurniawan, Hadi; Basuki, Minto
SISTEM Jurnal Ilmu Ilmu Teknik Vol 20 No 1 (2024)
Publisher : Fakultas Teknik Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37303/sistem.v20i1.284

Abstract

Untuk kepentingan Masterplan Percepatan dan Perluasan Pembangunan Ekonomi Indonesia (MP3EI), peran pelabuhan menjadi sangat penting. Dalam skenario yang berbeda, jika MP3EI bisa digabungkan secara efektif, implikasinya barang akan dilintasi sebelum menjadi lebih intens. Inisiatif utama MP3EI adalah konsep Tol Laut, yang membentuk koordinasi logistik antara Wilayah Indonesia Barat dan Wilayah Indonesia Timur. Tujuan dari studi ini adalah untuk memahami sektor apa, jika ada, yang merupakan sektor fundamental dan non-fondasi perekonomian Kota Makassar dan sekitarnya. Masalah yang ada adalah dermaga dan fasilitas bongkar muat memerlukan penyesuaian kecuali pelabuhan khusus kontainer Makassar dan Bitung, akan membatasi pembebasan fasilitas sisi darat. Secara geometris, jalan raya hinterland dan pelabuhan belum mampu memberikan kondisi angling peti kemas. Potensi permintaan transportasi laut container akan berkembang pesat seiring dengan perkembanganpengolahanindustridalam pengembanganwilayah pada strategi regional atau koridor kkonomi dalam MasterPlan Percepatan dan Perluasan Pembangunan Ekonopmi Indonesia di Indonesia Bagian Timur. Telah terjadi perubahan fungsi pelabuhan menjadi wadah multigunamelayani dan tradisional pelabuhan. MP3EL, Pedalaman, dan Transportasi Multimoda
Analisis SOAR (Streght, Opportunity, Aspirations, Result) untuk Menentukan Strategi Pemasaran Produk Pelatihan pada Lembaga Pelatihan Sutantio, Erian
Jurnal Teknik Industri Terintegrasi (JUTIN) Vol. 8 No. 2 (2025): April
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jutin.v8i2.44097

Abstract

The large market share for occupational health and safety training institutions makes training institutions want to know the right strategy in marketing so that the market share can be optimally absorbed. The method for determining the marketing strategy used is the SOAR method, then analyzed using EFAS and IFAS to determine the best marketing strategy. After the research was conducted and the analysis, the best strategy was obtained in the SOAR method, namely the strategy in the SO (Strength - Opportunity) quadrant with the activity of opening training with new topics related to occupational health and safety that attract consumers to take part in training, opening cooperation with campuses and providing student prices that can attract the attention of students and campuses so that they can work together, participating in government services related to special training obligations, adding admin and reviewing cooperation with the party providing professional certificates so that they can carry out administration quickly.
Analisis SWOT (Streght, Weakness, Opportunity, Threats) untuk menentukan strategi pemasaran produk pelatihan pada lembaga pelatihan Sutantio, Erian; Hariastuti, Ni Luh Putu
Jurnal Teknik Industri Terintegrasi (JUTIN) Vol. 7 No. 4 (2024): October
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jutin.v7i4.35880

Abstract

PT. Indonesia Satu Persada is one of the companies that provides occupational health and safety training and certification. At PT. Indonesia Satu Persada sees that the marketing strategy is less than optimal because the very large market share is not directly proportional to market absorption by PT. Indonesia Satu Persada, therefore it is necessary to conduct an appropriate marketing strategy analysis. The research method used is by using the SWOT method, then an analysis is carried out through efas and ifas to determine the right marketing strategy. After the analysis and calculations were carried out, several activities were obtained that the company needed to do in order to be able to optimize marketing, including conducting new training material topics according to consumer demand, opening cooperation with campuses and providing competitive prices for students, monitoring government regulations related to special training obligations which can then be held at ISP, adding admins and reviewing cooperation with the issuing party of professional certificates in order to be able to carry out administration quickly.